
Branch is the #linking and #measurement partner for growth-focused teams, trusted to maximize the value of their evolving digital strategies.
Mountain View, CA
Joined September 2014
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Smarter, AI-powered technology calls for a bold new look.
We’re excited to share the new Branch experience, look, and feel with you. Sign our guestbook to celebrate and be entered to win some great prizes👉branch.io/about/
Omnichannel linking: from friction-filled to…fun? We think so! 🍬
🎉 Introducing Branch Activation—branded short links and QR codes built to drive action. 🎉
Learn more here: branch.link/activation-hub
✈️ Heading to Shoptalk? Let’s talk about turning shoppers into loyal app users.
Book a 1:1 meeting with Branch and get a $100 gift card — plus, you’ll be entered into a raffle for Away luggage (perfect for your next trip!).
Grab your spot: cvent.me/Wd8Ml7?RefId=Social
If you're still using Firebase for deep linking, now’s the time to switch. Branch makes migration seamless, with cross-platform linking, deep attribution insights, and advanced use cases.
And yes, our $10M migration fund is still open!
branch.io/guides/migrate-fro…
Compliance and marketing don’t always mix — but they can.
Branch is the only HIPAA-eligible MMP, helping teams measure performance while supporting compliance goals.
Get the details: branch.io/resources/blog/the…
🔗 Which link would you click?
A generic short link or one that’s clearly branded?
We ran a test—same ad, different links. The branded link won with higher engagement. Trust matters.
Time to upgrade your links? 👇 branch.io/resources/blog/do-…
Headed to Shoptalk Spring 2025? So are we!
📍 Stop by Booth #1519 or grab a 1:1 meeting with our team to see how Branch helps brands turn shoppers into lifelong customers: cvent.me/Wd8Ml7?RefId=Social
Haven't purchased your ticket yet? Comment or DM us for 25% off 👇
🔈 We’ve made some big updates to Branch Performance to help you optimize campaigns and drive better ROI in a privacy-first world 👇
✅ Privacy-safe iOS attribution
✅ Cross-device Household Measurement
✅ Centralized spend and ROI data
Get the details: prnewswire.com/news-releases…
With Firebase Dynamic Links shutting down in August, Branch is stepping in to make the transition seamless. We're dedicating $10M to help teams move to our industry-leading deep linking solution — cost-effectively and efficiently.
Get the details: prnewswire.com/news-releases…
London eCommerce Summit 2025 here we come!
Don’t miss Lakshmi Pillai’s session: "Unlocking Strategies for Shopping App Success in the UK Market" 🛍️
📍 Stop by Booth No. 14 in the Exchange Lounge at Convene 133 Houndsditch or book a meeting with us: web.cvent.com/event/7cd13437…
Heading to #HIMSS25? Join Branch's Mark Hansen for Compliance Meets Connection: Personalizing Digital Healthcare Engagement.
Let’s talk privacy, security, and HIPAA-eligible mobile attribution.
Meeting at HIMSS? Schedule here: cvent.me/mv9o9y?RefId=Social
We’re gearing up for MWC Barcelona 2025, and we’d love to connect! 📍
Meet Branch at Fira Gran Via, Hall 7, Booth 7B13Ex from March 3 - 6 to see how we’re shaping the future of mobile growth.
👉 Request your pass: cvent.me/V52mAb?RefId=Social
#TFW you can measure TV ad impact across devices 👑
With all eyes on #superbowlads, the real question is: How do you track TV spend impact when users bounce between CTV, mobile, and desktop?
Branch Household Measurement connects TV views to actions 👉 branch.io/household-measurem…
Lately, we've heard a lot of questions about MMPs:
👉 Is fingerprinting still a thing?
👉 How do they handle probabilistic data?
👉 What's actually GDPR-compliant?
We sat down with Amanda Vandiver to break it all down. Check it out: branch.io/resources/blog/faq…
Heads up, finance pros! 💰
Digital Growth Exchange: Mobile Innovations for Financial Services is coming to San Francisco on Feb. 11 from 11:30 a.m. to 3 p.m. at Dirty Habit — and you're invited!
cvent.me/obg4vy?RefId=Social
Slow month? The holiday rush is over, but the real work is just beginning.
Check out 5 practical ways to engage and retain new shoppers 👉 branch.io/resources/blog/how…
⏳ Final call! The deadline to submit for the 2024 Mobile Growth Awards is almost here. Ready to showcase your team’s mobile strategies? Submit your entry: branch.io/mobile-growth-awar…
Typing passwords with a remote? OSN+ fixed that with deep-linked QR codes:
1️⃣ Scan the TV’s QR code
2️⃣ Auto-login via your app
3️⃣ Start streaming
2M+ users now enjoy seamless access — proof that small changes make a big impact.
branch.io/resources/case-stu…
Planned website downtime? No problem for END.
The team launched a Journeys smart banner in 30 mins, turning traffic into app users with an 11.86% view-to-click rate and 1.03% view-to-purchase.
Smart tools = big wins.
branch.io/resources/case-stu…















