Branch is the #linking and #measurement partner for growth-focused teams, trusted to maximize the value of their evolving digital strategies.

Mountain View, CA
Joined September 2014
Smarter, AI-powered technology calls for a bold new look. We’re excited to share the new Branch experience, look, and feel with you. Sign our guestbook to celebrate and be entered to win some great prizes👉branch.io/about/
3
387
Omnichannel linking: from friction-filled to…fun? We think so! 🍬 🎉 Introducing Branch Activation—branded short links and QR codes built to drive action. 🎉 Learn more here: branch.link/activation-hub
4
1
3
1,639
✈️ Heading to Shoptalk? Let’s talk about turning shoppers into loyal app users. Book a 1:1 meeting with Branch and get a $100 gift card — plus, you’ll be entered into a raffle for Away luggage (perfect for your next trip!). Grab your spot: cvent.me/Wd8Ml7?RefId=Social
2
1
3
1,248
If you're still using Firebase for deep linking, now’s the time to switch. Branch makes migration seamless, with cross-platform linking, deep attribution insights, and advanced use cases. And yes, our $10M migration fund is still open! branch.io/guides/migrate-fro…
1
1
5
782
Compliance and marketing don’t always mix — but they can. Branch is the only HIPAA-eligible MMP, helping teams measure performance while supporting compliance goals. Get the details: branch.io/resources/blog/the…
2
451
🔗 Which link would you click? A generic short link or one that’s clearly branded? We ran a test—same ad, different links. The branded link won with higher engagement. Trust matters. Time to upgrade your links? 👇 branch.io/resources/blog/do-…
2
376
Headed to Shoptalk Spring 2025? So are we! 📍 Stop by Booth #1519 or grab a 1:1 meeting with our team to see how Branch helps brands turn shoppers into lifelong customers: cvent.me/Wd8Ml7?RefId=Social Haven't purchased your ticket yet? Comment or DM us for 25% off 👇
255
🔈 We’ve made some big updates to Branch Performance to help you optimize campaigns and drive better ROI in a privacy-first world 👇 ✅ Privacy-safe iOS attribution ✅ Cross-device Household Measurement ✅ Centralized spend and ROI data Get the details: prnewswire.com/news-releases…
1
250
With Firebase Dynamic Links shutting down in August, Branch is stepping in to make the transition seamless. We're dedicating $10M to help teams move to our industry-leading deep linking solution — cost-effectively and efficiently. Get the details: prnewswire.com/news-releases…
1
229
London eCommerce Summit 2025 here we come! Don’t miss Lakshmi Pillai’s session: "Unlocking Strategies for Shopping App Success in the UK Market" 🛍️ 📍 Stop by Booth No. 14 in the Exchange Lounge at Convene 133 Houndsditch or book a meeting with us: web.cvent.com/event/7cd13437…
241
Heading to #HIMSS25? Join Branch's Mark Hansen for Compliance Meets Connection: Personalizing Digital Healthcare Engagement. Let’s talk privacy, security, and HIPAA-eligible mobile attribution. Meeting at HIMSS? Schedule here: cvent.me/mv9o9y?RefId=Social
1
196
We’re gearing up for MWC Barcelona 2025, and we’d love to connect! 📍 Meet Branch at Fira Gran Via, Hall 7, Booth 7B13Ex from March 3 - 6 to see how we’re shaping the future of mobile growth. 👉 Request your pass: cvent.me/V52mAb?RefId=Social
203
Live, Laugh, Link — it's not just a motto, it's a lifestyle. 😆🔗
2
185
#TFW you can measure TV ad impact across devices 👑 With all eyes on #superbowlads, the real question is: How do you track TV spend impact when users bounce between CTV, mobile, and desktop? Branch Household Measurement connects TV views to actions 👉 branch.io/household-measurem…
231
Lately, we've heard a lot of questions about MMPs: 👉 Is fingerprinting still a thing? 👉 How do they handle probabilistic data? 👉 What's actually GDPR-compliant? We sat down with Amanda Vandiver to break it all down. Check it out: branch.io/resources/blog/faq…
181
Heads up, finance pros! 💰 Digital Growth Exchange: Mobile Innovations for Financial Services is coming to San Francisco on Feb. 11 from 11:30 a.m. to 3 p.m. at Dirty Habit — and you're invited! cvent.me/obg4vy?RefId=Social
168
Slow month? The holiday rush is over, but the real work is just beginning. Check out 5 practical ways to engage and retain new shoppers 👉 branch.io/resources/blog/how…
1
214
⏳ Final call! The deadline to submit for the 2024 Mobile Growth Awards is almost here. Ready to showcase your team’s mobile strategies? Submit your entry: branch.io/mobile-growth-awar…
1
242
Typing passwords with a remote? OSN+ fixed that with deep-linked QR codes: 1️⃣ Scan the TV’s QR code 2️⃣ Auto-login via your app 3️⃣ Start streaming 2M+ users now enjoy seamless access — proof that small changes make a big impact. branch.io/resources/case-stu…
6
298
Planned website downtime? No problem for END. The team launched a Journeys smart banner in 30 mins, turning traffic into app users with an 11.86% view-to-click rate and 1.03% view-to-purchase. Smart tools = big wins. branch.io/resources/case-stu…
259