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1/ The moment has arrived: here’s what we released today at ApolloNext.
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#ApolloNext26
Quick recap from our builders session at #SfTechWeek. We brought +50 GTM folks together to help them find their next 100 customers using Apollo X Claude. Have you tried our MCP yet? If not, start the car.
steal this prompt to find accounts with new leadership.
where it goes: apollo's ai research
> filter your account list
> click research with ai, then run custom ai prompt
> paste this in:
"check [company name]'s website and news sources for c-suite appointments, promotions, or departures in the last 3 months. return name, role, and date. if none, return 'no changes.'"
> click { } to swap in the company name field
> filter by the field and reach out while priorities are shifting
Turns out your AI agent needs a prospecting expert.
Someone who knows the filters, the data, the weird hard-to-find companies, and what to do with a list once it’s ready.
So we gave it one.Your agent can now hand off to Apollo’s agent. Try it free: vist.ly/5qdg7
btw you can pull local businesses from google maps straight into apollo. built for everyone who’s been copy-pasting dental offices into a spreadsheet at 11pm. vist.ly/5q7in
steal this prompt to stop winging cold calls.
where it goes: apollo's ai research
> filter your people list
> click research with ai, then run custom ai prompt
> paste this in:
"write a 30-second cold call opener for [first name] at [company name]. use one research-based hook. if you can't find anything specific, write a generic version instead."
> click { } to swap in the first name and company fields
> head to the dialer and make the call
the titles to target:
> chief revenue officer
> vp or svp of sales or revenue
> head or director of sales or revenue
> at smbs, the ceo or founder
a 5-step sequence:
1. email: the signal and what it means for their number.
2. call: ask how pipeline is tracking.
3. email: one question. "how does this year's target compare to last year's, and last year's headcount?"
4. linkedin: connect. no pitch.
5. email: close out with something useful.
the full playbook for prospecting into vps of sales and cros.
titles, signals, first lines, and the sequence.
persona playbook #2. BOOKMARK IT.
easiest outbound you’ll ever send: a happy customer switches jobs, you email them at the new company. “congrats on the move, how’s week one going?” let them bring you up.
Apollo.io retweeted
Bad company data sends your GTM agents after the wrong leads.
We tested the leading providers on hundreds of U.S. companies to see who delivers accurate data & where information is missing.
See which providers deliver and where they fall short.
firecrawl.dev/benchmarks/com…
Apollo.io retweeted
GTM effectiveness is only as good as the platform behind it.
We tested @useapolloio with a live campaign to find out.
2.37% cold-to-meeting conversion. Benchmark: 0.5–1.5%.
Report 👇 tolly.com/publications/22610…
#GTM #B2BSales #TollyGroup



