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Apollo is the AI GTM System: data, intelligence & execution in one loop. Trusted by millions of users and 600,000+ companies worldwide.

San Francisco, CA
Joined May 2015
Photo by Apollo.io (@useapolloio)Photo by Apollo.io (@useapolloio)Photo by Apollo.io (@useapolloio)Photo by Apollo.io (@useapolloio)Photo by Apollo.io (@useapolloio)Photo by Apollo.io (@useapolloio)Photo by Apollo.io (@useapolloio)Photo by Apollo.io (@useapolloio)
1/ The moment has arrived: here’s what we released today at ApolloNext. 🧵Thread 👇🏽 #ApolloNext26
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Quick recap from our builders session at #SfTechWeek. We brought +50 GTM folks together to help them find their next 100 customers using Apollo X Claude. Have you tried our MCP yet? If not, start the car.
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steal this prompt to find accounts with new leadership. where it goes: apollo's ai research > filter your account list > click research with ai, then run custom ai prompt > paste this in: "check [company name]'s website and news sources for c-suite appointments, promotions, or departures in the last 3 months. return name, role, and date. if none, return 'no changes.'" > click { } to swap in the company name field > filter by the field and reach out while priorities are shifting
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Turns out your AI agent needs a prospecting expert. Someone who knows the filters, the data, the weird hard-to-find companies, and what to do with a list once it’s ready. So we gave it one.Your agent can now hand off to Apollo’s agent. Try it free: vist.ly/5qdg7
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if your top rep quit tomorrow, how much of their process is written down anywhere?
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steal this prompt to stop winging cold calls. where it goes: apollo's ai research > filter your people list > click research with ai, then run custom ai prompt > paste this in: "write a 30-second cold call opener for [first name] at [company name]. use one research-based hook. if you can't find anything specific, write a generic version instead." > click { } to swap in the first name and company fields > head to the dialer and make the call
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the titles to target: > chief revenue officer > vp or svp of sales or revenue > head or director of sales or revenue > at smbs, the ceo or founder
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a 5-step sequence: 1. email: the signal and what it means for their number. 2. call: ask how pipeline is tracking. 3. email: one question. "how does this year's target compare to last year's, and last year's headcount?" 4. linkedin: connect. no pitch. 5. email: close out with something useful.
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build it in apollo: > click ai assistant > paste this in: "build a phone-first sequence targeting vp sales at mid-market saas companies. lead with predictable pipeline and doing more with the same headcount. keep every email under 75 words." > review, adjust, then apply
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the full playbook for prospecting into vps of sales and cros. titles, signals, first lines, and the sequence. persona playbook #2. BOOKMARK IT.
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first, know who you're talking to. they own the revenue number, the board conversation, and how the org is built. they're results-driven and under pressure to hit aggressive targets. they want better visibility and execution without adding complexity.
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easiest outbound you’ll ever send: a happy customer switches jobs, you email them at the new company. “congrats on the move, how’s week one going?” let them bring you up.
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Apollo.io retweeted
Bad company data sends your GTM agents after the wrong leads. We tested the leading providers on hundreds of U.S. companies to see who delivers accurate data & where information is missing. See which providers deliver and where they fall short. firecrawl.dev/benchmarks/com…
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Apollo.io retweeted
GTM effectiveness is only as good as the platform behind it. We tested @useapolloio with a live campaign to find out. 2.37% cold-to-meeting conversion. Benchmark: 0.5–1.5%. Report 👇 tolly.com/publications/22610… #GTM #B2BSales #TollyGroup
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