PRESS RELEASE: Inuvo advances IntentKey's CTV targeting capabilities to the neighborhood level, delivering precision beyond traditional ZIP-code targeting without relying on household identities.
inuvo.com/inuvo-advances-int…
What happens to audience reach when the user ID disappears?
In his latest piece for @TheDrum, @EricTilbury_RTB Tilbury shares 5 tips for reaching more audiences without identity-based tracking.
thedrum.com/industry-insight…
IntentKey is a finalist for Best Privacy Tech in the 2026 @adexchanger Awards! 🏆 IntentKey represents a foundation for privacy-first advertising: replacing reliance on consumer identity with concept intelligence. We’re honored & look forward to celebrating this September!
Our latest healthcare case study shows how a national health insurance provider used IntentKey audience intelligence to uncover 4 distinct buyer types, inform more relevant messaging & media strategy, and strengthen YoY Open Enrollment performance.
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Most marketers saw a celebrity wedding. We uncovered the audience variations, concept relationships, and real-time signals forming beneath it. See how one cultural moment became actionable audience intelligence for marketers. 👇
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The World Cup audience isn't just soccer fans.
It's an evolving ecosystem of culture, travel, entertainment, geography, and real-time intent.
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In our latest blog we break down IntentKey concepts, how they reveal the interconnected signals shaping audience intent, why they're the foundation of modern audience intelligence & more.
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Inuvo continues strengthening the leadership team behind IntentKey with the addition of Savannah Westbrock and expanded leadership roles for Eric Tilbury and Katie Cooper as we accelerate growth and execution across the platform.
Read more:
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For #TravelAndTourismWeek, we explored how audience intelligence + programmatic can uncover untapped travelers and influence decisions earlier.
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We’re pleased to announce the nomination of Sanja Partalo to Inuvo’s Board of Directors as we continue to advance IntentKey AI commercial integrations.
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We’ve integrated with @FreeWheel Buyer Cloud to advance IntentKey's programmatic decisioning capabilities. This integration enhances how audience intelligence is applied in real time, enabling faster, more informed decisions at the moment it matters.
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The latest IntentKey Platform update introduces a more intuitive experience, enhanced semantic understanding, a guided tutorial, and more!
Explore all the new features & upgrades built to help you understand and act on intent faster below.
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Inuvo retweeted
Ad ops experience changes how you see everything from metrics to AI.
@EricTilbury_RTB , Senior Director of Ad Operations and Product Solutions at @Inuvo shares why hands-on knowledge still matters as automation takes
Most programmatic campaigns break down before a single impression is served. In this byline for AdWorld News, Inuvo’s @EricTilbury_RTB explores why proper supply vetting is the missing step many teams overlook and how it directly impacts performance.
adworldnews.com/news/program…
NEWS: Inuvo Appoints Rob Buchner as Chairman of the Board and Chief Executive Officer, effective February 1, 2026.
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🏈 Learn how audience intent intelligence leverages real-time signals, trends, and sentiment to fuel powerful programmatic campaigns during live cultural events like the Super Bowl.
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✈️ Spring and summer travelers are already researching and exploring trip options. We break down how IntentKey acts as an audience intelligence layer to help travel marketers reach travelers early, uncover unexpected audiences & more.
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Inuvo's IntentKey AI has been recognized in @UofDigital's #AIinAdTechKnowledgescape for our privacy-first audience models that spot emerging intent 24 hours earlier by understanding WHY consumers are in market, not WHO they are.
uof.digital/ai/knowledgescap…
We just rolled out a major IntentKey Platform update. Meet IntentPath, a new way to see how audiences move from discovery to decision. You’ll also find enhanced U.S. Census powered demographics and a redesigned Trending Map. Full breakdown in the blog.
inuvo.com/intentkey-platform…
While traditional targeting would focus on basic cycling or outdoor sports, IntentKey AI uncovered deeper intent signals that helped this cycling apparel brand achieve a 10:1 ROAS.
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