We bring innovation forward. #LuxTake #LifeatLux

America, Asia Pacific, EMEA
Joined August 2009
Innovation teams that use KPIs and risk assessments perform better. Yet only 46% of teams have KPIs, and only about 40% use risk assessments to choose what to work on. Anthony Schiavo on closing the gap. Watch the full webinar: lux.works/47zRSyz
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Can AI data centers move to space? Concepts assume launch costs near USD 30/kg, while today's pricing is closer to USD 3,000/kg. Our new brief breaks down the economics of orbital compute and where it actually makes sense: lux.works/4zOjqfs #DataCenters
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Not every AI behavior is a trend worth building for. Our whitepaper uses predictive anthropology to separate hype from durable signals across how consumers live, work, shop, and decide. lux.works/3UCEQgM #ConsumerInsights #AI
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Last chance: Lux Forum Amsterdam is one week out. On Oct. 29, join innovation leaders for sessions on Europe's grid bottleneck and refinery strategy, plus a live startup Ideathon. Register: lux.works/4BgYTlt #Innovation #EnergyTransition
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Data centers vs. the grid: can storage unlock Japan's electrification? At the Lux Forum Tokyo on Nov. 10, Karthik Subramanian weighs the economics of on-site generation & storage, and the cost of higher reliability. Register: lux.works/4jzz1ei #EnergyStorage
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Where is energy innovation actually heading? Built on 8,500+ client questions and 80+ annual reports, our e-book shows where 60% of innovation effort is shifting and which future bets are being deprioritized. Download: lux.works/3UpazSx #EnergyTransition
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This Thursday: which scientific breakthroughs will become markets? Lux CPO Arij van Berkel, Ph.D. traces how discoveries move from lab to market across three generations of innovation. 4 sessions, Oct. 22. Register: lux.works/3Wu4xk0 #Innovation
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CO₂ utilization: choose products on market fit and maturity, not pathway novelty. Lux’s Mukunda Kaushik on what separates scaling projects from stalled ones. Tuesday, Oct. 20. Register: lux.works/47HN4ad #CCUS
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Hand-Me-Down Consumerism is the earliest-stage Gen Alpha trend in our new report, at 13.9% on our maturity curve. It's also the fastest growing, with its audience up 20.5% to 40.2M people in 12-24 months. What should brands do now? Find out lux.works/3VOYI0n
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In our new e-book, Lux Chief Product Officer Arij Van Berkel shows how to benchmark innovation investment in context, separate operational from expansive innovation, and turn the results into clear 2027 priorities. #Innovation #InnovationStrategy lux.works/47Rpzvt
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Nobel-winning science to market-changing tech: which breakthroughs deserve your attention? Lux CPO Arij van Berkel traces how discoveries move from lab to market across three generations of innovation. Oct. 22. Register: lux.works/4hKLLvP #Innovation
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Traditional refinery business models are under pressure from every angle. At Lux Forum Amsterdam on Oct. 29, Lux’s Runeel Daliah and Cansu Doganay map the strategic options for refinery majors. Register: lux.works/4jdcvaK #Refining #EnergyTransition
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Happening Thursday: PFAS alternatives and remediation. Lux’s Abhirabh Basu and Tiffany Hua map which substitutes are adoption-ready and which detection, separation, and destruction tech fits industrial wastewater. Register: lux.works/4hKIUmB #PFAS
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Energy security, competitiveness, AI: Japan’s innovation agenda is getting harder to read. Join Lux Research at the Lux Forum Tokyo on Nov. 10 to see where technology momentum is building and where to focus. Register: lux.works/4y9Pp8E #Innovation
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Not every innovation task belongs to AI, and not every task needs an expert. Our new e-book maps innovation work by difficulty and novelty so your experts spend their time where it matters most. lux.works/4rPH9t3
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CO₂ utilization: Which pathways will win? From concrete and e-methanol to formic acid, see which CO₂-derived products are scaling and where to enter. Join Lux’s Mukunda Kaushik on Oct. 20. Register: lux.works/3VMPJN8 #CCUS
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One month until the Lux Forum Tokyo. On Nov. 10, join innovation leaders at The Tokyo Station Hotel for expert insights, a live startup Ideathon on Japan’s resilience, and networking. Register: lux.works/47btbbp #Innovation #Japan
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"Constant Catch-Up" is one of five Gen Alpha trends in Lux Research's new report, and it's gaining ground fast. What does catching up look like for the first generation raised alongside generative AI, and what should brands do about it? Read the report:lux.works/4zjFD4R
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New data: How are innovation teams performing in 2026? Next Tuesday, Lux shares findings from its 2026 Innovation Survey, including the risks creating the biggest challenges for innovators. Register: lux.works/4yukIvS #Innovation
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Good news for green hydrogen: every material we assessed for alkaline electrolyzers lands in Long-Term Stability on the Lux Raw Materials Criticality Framework. The edge comes from materials optimization. See how solar, wind & EV batteries compare: lux.works/4jFRV2T
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