Seeker of awesome | #freelancer | Creative Director | Web Dev | Entrepreneur
Johannesburg, South Africa
Joined February 2009
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The project didn’t pivot because of “market feedback.”
It pivoted because users ignored the feature we spent 3 weeks arguing about.
Very humbling. Very educational
5
Designers will spend 6 hours adjusting spacing to avoid a 10-minute conversation.
This is called efficiency.
6
Design systems exist
so future-you doesn’t have to ask past-you
“what the hell was I thinking?”
Past-you never answers
5
Inspiration doesn’t come from mood boards.
It comes from shipping, breaking things, listening to users, and refining taste.
Momentum beats motivation every time.
8
Your brand isn’t your logo.
Your brand is how people explain you to a friend when you’re not in the room.
Design either helps that sentence… or confuses it.
5
Clients don’t want “modern.”
They want “whatever Apple did, but cheaper and by Friday.”
Design is translation
3
The most underrated skill in tech right now:
Knowing what not to build.
Restraint is a competitive advantage.
4
The best websites feel fast even when they aren’t.
Perceived performance > raw performance.
Design is psychology wearing pixels.
7
I seem to be an advocate for a good biography…. For a few reason, but mainly the speed of learning… it’s a life of another human, successful or not that can teach you a lifetime of skill, inspiration and life lessons within a couple of pages… #lifelessons #biographies
5
Most startups don’t fail from lack of ideas.
They fail from lack of taste.
Execution is taste applied repeatedly over time.
4
If your product needs a tutorial video longer than 60 seconds, you don’t have a marketing problem.
You have a design problem.
7
AI won’t replace designers.
But designers who use AI will replace designers who don’t.
Same story as every new tool.
Different decade
1
18
Pete ☠️ 🇿🇦 retweeted
Office romances don’t happen in Ad Agencies do they? Surely not…
creh8ive.co.za/love-lust-the… #romance #adagencies #creh8ive
Pete ☠️ 🇿🇦 retweeted
Flooding in South Africa's northern provinces of Limpopo and Mpumalanga has forced the famed Kruger National Park to halt visits and evacuate some guests and staff by helicopter.
bbc.in/4jGMxdQ