Seyi (@SeyiDeAssistant) header
Seyi (@SeyiDeAssistant) profile picture

PhD Researcher | Imperial Global MBA '27 | Financial Educator | Impact Investor | Building @fundora_hq @imani_ventures

Lagos, Nigeria
Joined April 2018
Photo by Seyi (@SeyiDeAssistant)Photo by Seyi (@SeyiDeAssistant)Photo by Seyi (@SeyiDeAssistant)Photo by Seyi (@SeyiDeAssistant)Photo by Seyi (@SeyiDeAssistant)Photo by Seyi (@SeyiDeAssistant)Photo by Seyi (@SeyiDeAssistant)Photo by Seyi (@SeyiDeAssistant)Photo by Seyi (@SeyiDeAssistant)Photo by Seyi (@SeyiDeAssistant)
I saw an outfit on your Instagram page and sent you a WhatsApp message saying I liked it. You said it was N100k for standard making, but if I wanted it ready within 72 hours, I'd have to pay an additional N15k for express.
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And some of your customers don't even have the strength to go back and forth with you over a N120k outfit. They simply write it off, move on and charge it to their mental sunk cost account.
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In economics & finance, a sunk cost is a cost (money, time or effort) that has already been incurred and cannot be recovered. For example, all the time you invested in your relationship with your EX.
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If you’re the type of customer who questions every unfamiliar transaction on your bank account, you reduce your chances of becoming a victim of insider fraud.
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We were constantly warned to inspect our computers before signing in. And whenever you stepped away from your desk, even briefly, you had to inspect again before continuing. It’s strictly trust nobody!
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One other way to protect yourself is to spread your money across different banks. You may think keeping all your money in one bank is low-risk, but given the fraud risks in the banking industry, concentrating all your funds in one institution exposes you to unnecessary risk.
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Yesterday felt like a beautiful movie… one of those moments you wish you could pause, soak in, and relive over and over again. ❤️ A huge congratulations to my dear friend, @financialjennifer, for pulling off such an incredible event. The vision, the execution, the energy… simply beautiful! And to every speaker who honoured the FinTribes invitation and poured into the room, thank you. Your presence, wisdom, and words made today even more special. It was more than an event. It was a reminder that when purpose meets preparation, beautiful things happen. And sometimes, you get to witness a little bit of heaven unfold right before your eyes. Lagos, thank you. What a day! What a moment! What a memory! ❤️ #FinTribe #FinTribeFinanceFair2026 #InclusionMatters
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This thread is for you if you’ve ever asked that question
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Scan this code to get my free ebook designed to help you understand financial statements as a beginner
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