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yougov.co.uk
Joined May 2008
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19.3KMedia
Our latest Westminster voting intention poll (25-26 October 2026) shows a five point lead for Labour Labour: 27% (no change from 18-19 Oct) Conservative: 22% (-1) Reform UK: 20% (-2) Lib Dem: 11% (=) Green: 10% (=) Restore Britain: 4% (+1) SNP: 2% (=) Plaid Cymru: 1% (=)
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Reform UK's 20% vote share in our latest voting intention (25-26 October 2026) is the lowest recorded for the party since our tracker restarted in January 2025
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Full results for our 25-26 October 2026 voting intention available here: yougov.com/en-gb/articles/55…
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Most young people now watch TV with the subtitles on 18-24yr olds: 53% 25-34yr olds: 46% 35-44yr olds: 35% 45-54yr olds: 24% 55-64yr olds: 20% 65-74yr olds: 22% 75+yr olds: 31%
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Does government policy tend to favour pensioners or working people? Pensioners: 23% Working people: 25% Both equally: 19% 18-24 year olds Pensioners 34% / Workers 14% 65+ year olds Pensioners 7% / Workers 41%
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See full results on whether Britons think government policy tends to favour pensioners or working people here: yougov.com/en-gb/daily-resul…

Do you think government policy tends to favour pensioners or working people? | Daily Question

Do you think government policy tends to favour pensioners or working people?

yougov.com
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Do you think pensioners whose sole income is the state pension should or should not have to pay income tax on their state pension? Should: 7% Should not: 79%
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See full results for whether Britons think state pensioners whose sole income is the state pension should or should not have to pay income tax on it here: yougov.com/en-gb/daily-resul…

Do you think pensioners whose sole income is the state pension should or should not have to pay...

Do you think pensioners whose sole income is the state pension should or should not have to pay income tax on their state pension?

yougov.com
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With Sylvester Stallone saying "you’re not a good parent if you haven’t performed a little nepotism" the British public are split on the rich and famous getting jobs for their children -As parents they *should* do this, they'd be bad parents if they didn't: 41% -They shouldn't do this, but don't blame them: 37% -They're harming society and being bad people for doing so: 5%
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See full results on public attitudes to rich and famous people getting their children jobs in their industry here: yougov.com/en-gb/daily-resul…

Which of the following comes closest to your view when it comes to rich and famous people helping...

Which of the following comes closest to your view when it comes to rich and famous people helping their children to get jobs in their industries?

yougov.com
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Most young people now watch TV with the subtitles on 18-24yr olds: 53% 25-34yr olds: 46% 35-44yr olds: 35% 45-54yr olds: 24% 55-64yr olds: 20% 65-74yr olds: 22% 75+yr olds: 31%
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Why do so many people now watch TV/movies with the subtitles on? Reasons most often cited include finding it hard to hear (including sound mixing issues), not wanting to miss anything, force of habit, accents, and background noise yougov.com/en-gb/articles/55…
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78% of Britons think it's acceptable for museums to display ancient human remains, as a museum in Glasgow removes an Egyptian mummy from display as a 'mark of respect' Acceptable: 78% Unacceptable: 12%
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Full results on displaying human remains in museums available here: yougov.com/en-gb/daily-resul…

Do you think it is acceptable or unacceptable for museums to display ancient human remains, such as...

Do you think it is acceptable or unacceptable for museums to display ancient human remains, such as mummies or skeletons?

yougov.com
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While Kemi Badenoch has criticised Andy Burnham for appearing on a charity episode of Gogglebox, Britons tend to say it was acceptable by 48% to 30% Acceptable: 48% Unacceptable: 30%
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Full results on Andy Burnham appearing on Gogglebox available here: yougov.com/en-gb/daily-resul…

Do you think it is acceptable or unacceptable for Andy Burnham to appear on a charity episode of...

Do you think it is acceptable or unacceptable for Andy Burnham to appear on a charity episode of Gogglebox?

yougov.com
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As the government issues new guidance on being prepared for emergencies, most Britons say their household is poorly or not at all prepared for a crisis that disrupted essential supply chains Very prepared: 5% Fairly prepared: 33% Not very prepared: 41% Not at all prepared: 17%
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Full results on emergency preparedness available here: yougov.com/en-gb/daily-resul…

When it comes to basic supplies such as food or water, how prepared, if at all, would you say your...

When it comes to basic supplies such as food or water, how prepared, if at all, would you say your household is for the event of a national crisis which led to disruption to essential supply chains?

yougov.com
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What is the UK's national dish? Fish and chips: 49% Roast dinner: 24% Chicken tikka masala: 3% Curry (non-specific/other): 2% Full English: 2% Bangers and mash: 1% Cottage/shepherd's pie: 1%
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What do different generations say the UK's national dish is? Fish and chips is the top choice by some margin among all age groups (45-50%) 18-24 year olds are more likely than other age groups to say chicken tikka masala (11% vs 0-2%), while 14-29% say roast dinners yougov.com/en-gb/articles/55…
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While Brits are most likely to name fish and chips the UK's national dish, only 35% eat it at least once a month - compared to 52% for roast dinners While only 21% eat a chicken tikka masala at least once a month, this rises to 52% for all forms of curry yougov.com/en-gb/articles/55…
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