Our vision is to build a better world for babies. Be sure to follow us to keep up to date with our latest work.

London, UK
Joined May 2025
The Babies Bill has passed Second Reading.  A major step forward for babies, families and the right of every baby to have the best start in life.  Thank you to every family, practitioner and campaigner who made this happen. Now we keep going. #babiesbill #foreverybaby
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The #BabiesBill is being debated in the House of Commons now. Sir @DesmondSwayne opened the debate, with @Helenhayes_@ShivaniRaja_LE @mayaellisuk @munirawilson @SharonHodgsonMP all speaking in support so far. Watch live @BBCParliament #1001CriticalDays
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Dear Tech Companies…We are calling on you to act for babies. Parents are being misled by content labelled “0+” or “suitable for all ages”, despite guidance recommending no screen time for under-2s. Read the letter:
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1001 Critical Days Foundation retweeted
Powerful coverage on GMB this am, with Dr Sanjiv Nichani making the case clearly: parents need clear info, not false reassurance. Our open letter calls on tech platforms to stop using “0+” labels, which can imply content is suitable for babies under two. 1001criticaldays.com/article…
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1001 Critical Days Foundation retweeted
NEW: Veteran Tory Sir Desmond Swayne has proposed a new law to guarantee support for babies in their first 1001 days. The New Forest West MP tells me while some may consider his Babies Bill "a bit nanny state", he believes the facts warrant new legislation. @itvmeridian
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1001 Critical Days Foundation retweeted
New ground breaking Research shows that 1 in 10 babies fall asleep with a screen. Parents not being given clear advice on the harms being done 👇 1001criticaldays.com/s/From-…
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1001 Critical Days Foundation retweeted
Superb cross-party support at Speaker’s House for the @1001CDF. Thank you @LordBlunkett, @SharonHodgsonMP, @EleanorLaingUK, for your passion for giving every baby the best start in life❤️ Celebrating the first birthday of the @1001CDF with a packed room of supporters.
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1001 Critical Days Foundation retweeted
Do you want to become our International Trustee?🌍 We are seeking an International Trustee to join our Board and support our global mission to Build a Better World for Babies! Apply here: 1001criticaldays.com/news/be…
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💬A statement from 1001 Critical Days Founder and Executive Chair, Andrea Leadsom on the government's new screen time guidance. To see the detailed statement from 1001 Critical Days Foundation, visit the link: 1001criticaldays.com/.../100…...
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First Signature from Australia!🇦🇺@andrealeadsom visited @kidsfirstaus to shine a light on the importance of the first 1,001 days of a baby’s development to @gedkearney MP If you are a parliamentarian and have not yet signed the 1001 Critical Days Declaration, sign on our website
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1001 Critical Days Foundation retweeted
Happy Mother’s Day to all the incredible mums out there! 💐 I know motherhood can be exhilarating and exhausting all at once. We see the strength and resilience you show every day and hope you took some time to reflect on the amazing job that you are doing! 💛
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This week, @willquince and Dr Matt Price met with partners from @CityofYork Council alongside Rachael Maskell MP to learn more about their exciting Best Start in Life plans and ambition to see York become a centre of excellence for the first 1,001 critical days #raiseyork
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This International Women’s Day, we celebrate the strength, dedication and love of women everywhere. Thank you for everything you do to ensure every baby experiences the best start in life 💜 #internationalwomensday #iwd #iwd2026
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Our Director of Research and Grants is answering parents’ questions this month on @MumsnetTowers Post your question by 31 March for a chance to win a £100 Voucher mumsnet.com/talk/sponsored_q… #QandA #Babies #Parenting
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South Africa is showing real leadership for babies 👶 At the 2026 State of the Nation Address, President Ramaphosa highlighted the importance of the first 1,000 days - recognising that early investment shapes lifelong outcomes. A hopeful signal in South Africa and globally 🌎
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It’s Children’s Mental Health Week, led by @Place2Be During the first 1001 days, babies’ emotional wellbeing is shaped through relationships, care and connection Supporting parents’ mental health is a vital part of promoting children’s mental health #ChildrensMentalHealthWeek
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Today is Time to Talk Day Early parenthood affects the mental health of mums and dads. Take a moment today to check in, listen and remind someone they’re not on their own #mentalhealth #TimeToTalkDay
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Today, @willquince officially begins his role as CEO of the 1001 Critical Days Foundation Will joins the Foundation with a clear ambition: to turn evidence into action and ensure every baby gets the best start in life. We’re excited to see where this next chapter takes us!
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We’re delighted to announce Will Quince as the first ever CEO of the 1001 Critical Days Foundation A former Early Years Minister, Will brings deep policy experience and a strong commitment to early intervention Welcome Will!
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