3Six

wrapping up our @doodles creative onsite with @burnttoast, @sammymoorenyc & more Clear takeaways Franchise development Doodles is a lens on the world- social commentary, satire, and storytelling through iconic characters. Like The Simpsons, we're building a canon that speaks to culture. We're growing a household character brand with real lifestyle appeal- through collectibles, consumer products, games, licensing, and more. Serialized storytelling Think of it like Sunday morning cartoons. Expect more short-form (~60s) narrative content building out Dullsville and the Doodleverse across channels. Coming this summer. Partnerships We’re being highly selective-only teaming up with partners that help expand our world and our reach meaningfully. Really excited about the next few we have cooking up here Licensing We’ve taken our time to define our voice. Now, we’re scaling licensing across content, products, and games. We will not be focusing on big box retail-only placements with cultural relevance. Gaming Games are a storytelling layer. We’re using them to deepen the universe and introduce new audiences to the brand. Web3-native marketing We’re ramping up velocity on X-expect always-on content, social commentary, and quality. We're not going to add to the slop. @dreamnet_io As DreamNet gears up for alpha, stories birthed in the protocol will influence canon-and vice versa. It’s a new model for IP incubation, and we’re plotting the first wave of experiments now. the marathon continues...