Be honest… which way would you wear your marquise diamond? 👀

Even ChatGPT knows when brilliance can’t be upgraded 😉 — 77 Diamonds ✨

Basel, we’ve arrived. Our new showroom is now open, bringing timeless sparkle and bespoke craftsmanship to the heart of Switzerland. Come visit and find your forever piece ✨ 📍 Spaces Grosspeter Tower Grosspeteranlage 29, 4052 Basel And why not make your trip to 77 a mini-break? Plan your visit to Basel using our helpful guide and discover what the city has to offer 🇨🇭 bit.ly/3W8pzBy

Would you say YES to this ring? 👀💍

Kids stressing over #GCSE while I’m stressing over which yacht deck has the better view for my diamonds. Exams fade, sparkle stays. 💎✨ #FridayFeeling #YZY

People stress over #ALevel results. I stress over whether my new diamond chandelier earrings should be my ‘day look’ or ‘evening look’. Decisions… 💎✨ #FridayVibes #LuxuryLifestyle

In Year 13 I studied… mainly how to never trespass into a room without a fabulous diamond. Life skills 😌🎓✨ #Year13 #Trespass #77Diamonds

They score goals, I score diamonds. Different leagues, same energy. ⚽✨ #Isak #Bamford #Savinho #Asensio #Donnarumma #Trent

Everyone’s chasing goals. Ours just happen to come with 18K gold settings. #Brighton #Newcastle #Sesko #ChampagneAndChampions #my77diamonds

No red flags here Just clarity, brilliance, and eternal sparkle ✨ #MyKindOfLove #LuxuryWednesday #WednesdayWisdom

Some icons are born. Others are cut. #Malisha #BILLYKISS #Dalot #Akpom #BespokeEnergy

He gave you mixed signals, We give you clarity 💍 #LoveIsland #DiamondStandards #HappyNewMonth

Destination ✈️: Anywhere that matches the sparkle 💍✨ #DestinationX #LuxuryEscape #thursdayvibes #AdoorableThursday #summer

He said he loves me. I said prove it in carats. #LoveIsland #DiamondEnergy #NoRosesJustRings #London #LuxuryStyle

When the debate is about sparkle... I always win. #Parliament #DiamondStatement #LuxuryLogic #BritishHumour

Winners wear medals, Legends wear diamonds. 💎 #JessCarter #Russo #SarinaWiegman #EuropeanChampions #LuxuryLogic #UnapologeticallyYou

Friday sparkle hits different when your inbox is quiet and your diamonds are loud. #FridayVibes #fridaymood #Fridaymotivation #DiamondsFirst

Stacking wins and stacking rings 💍 #Arsenal #Ringrose #LuxuryLife #WinningLooksGood

They talk with their hands 🇮🇹 We just added a few carats to the conversation. #Italians #Milan #Milano #WhenInRome #Italy