AudienceArc CEO & Founder; addicted to most things on two-wheels from @DucatiUSA to Mountain Bikes.
Berkeley, CA
Joined August 2009
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Women's Cancer Resource Center in the East Bay is looking for an Executive Director. Great organization, terrific c…lnkd.in/b4X5SsQ
Excellent and important read by @mathewi. Yet another reason I don't use FB anymore. lnkd.in/bBFgKrt
Inspiring! No matter how busy you are, there's always room to give back! lnkd.in/befyhcs
The goal of AMEC’s new Framework is setting a new PR industry standard. We look at 5 ways a client can help their ag…lnkd.in/d5tT8FE
Our new Reporting as a Service solution delivers advanced, on-demand, PR measurement solutions, link to a sample rep…lnkd.in/bTkR5eX
Good measurement read from the @ClevelandClinic PR Pros: Moving measurement forward bit.ly/297QFnr via @prweek
AMEC's new framework is an interactive tool for building a comprehensive communications and measurement plan! lnkd.in/bKUtBhn
10 Phrases That Make Smart People Sound Unintelligent @RepManCody inc.com/steve-cody/10-phrase… via @Inc
Cycling Awesomeness! "C'mon lads, let's see what you've got" would have scared the hell out of me. Fantastic work…goo.gl/lao8cM
Is your PR measurement practice a top priority? These signs will tell you whether it’s time for a hard look: audiencearc.com/blog/4-suref…
Great advice responding thoughtfully! I'd add active listening: it's about what they say, not what you want to say. teapawt.net/LeeCaraher/status/7333…
Good answers require thought -- 5 Ways To Buy Yourself Time & Give Yourself An Advantage - Lee Caraher ow.ly/zidc300ktJq
Good insight on the importance of knowing where your customer is going, not just where they are today. Data + People!lnkd.in/b56nwtm
Fantastic client-side insights from @gralpois, ultimately agencies need to do a better job of bridging the gap. lnkd.in/bQX4jHk
"The Untold Story of the Most Hated Workplace Clichés" by @MarkDStrauss on @LinkedIn linkedin.com/pulse/lets-take…
While almost a year old, this whitepaper from Covalent Marketing is spot on and even more relevant today. As the mar…bit.ly/1HrmFbz
Agile strategy from @emotivebrand! linkedin.com/pulse/power-fas…
Emotional connection is always the benefit, features the rational "reasons to believe." True for markets and for or…lnkd.in/bzyfK6P