Jake McKenzie (@AdPsychJake) profile picture

@IntermarkGroup CEO, Creating advertising strategies through the lens of creative psychology, Husband, Dad, Geek.

Birmingham, Alabama
Joined March 2009
Photo by Jake McKenzie (@AdPsychJake)Photo by Jake McKenzie (@AdPsychJake)Photo by Jake McKenzie (@AdPsychJake)Photo by Jake McKenzie (@AdPsychJake)Photo by Jake McKenzie (@AdPsychJake)Photo by Jake McKenzie (@AdPsychJake)Photo by Jake McKenzie (@AdPsychJake)Photo by Jake McKenzie (@AdPsychJake)Photo by Jake McKenzie (@AdPsychJake)Photo by Jake McKenzie (@AdPsychJake)
Happy election eve! In politics, marketing has a big influence on votes, and lessons from political marketing can help you engage with customers. Check out this week's CMO Minute to learn more: intermarkgroup.com/how-polit…
1
1
Thanks to everyone who tuned in to our #webinar yesterday and thanks for all the great feedback! Lots of value for marketers looking to learn about strategies and changes in #consumerbehavior during these difficult times. Check it out here: youtu.be/pta3yvBASy4
1
2
We just released a new podcast on 3 Social Media Marketing Strategy Shakeups (During COVID-19). To learn more, check out the comment below to sign up for our webinar on April 1st. youtu.be/veFbzTu6DXY
Celebrating a great campaign from our most award-winning client, @TweetHomeAla, including Best of Show, 13 Golds and 8 Silvers. This Is Alabama encourages vacationers to take it all in and relax as they savor the sensory experiences that surround them.
2
1
3
Making room for 32 new desk accessories can certainly be taxing for a Monday #ADDYs
1
3
What do you think about @Gillette's new ad? @AdPsychJake weighs in on the #psychology behind it. intermarkgroup.com/adstream/…
1
1
You didn't go to school to learn how to run errands or set up meetings. And at Intermark, that's not what we're hiring you to do. Apply for our 2019 Summer Internship Program below. Deadline to apply 3/15. bit.ly/2S2QVtb
A look inside the agency we call home. @platformmag bit.ly/2rFaCsm
1
2
Jake McKenzie retweeted
Renaming your brand? Human #psychology might make it difficult. #weightwatchers | by @AdPsychJake ow.ly/b7h230mfX31
2
3
Jake McKenzie retweeted
These 10 truths of human psychology have a huge influence on your customers' buying habits bit.ly/2CWq0sd @AdPsychJake @IntermarkGroup
Jake McKenzie retweeted
Do you hate it when a company you love changes its name? Brain science explains why. @MindaZetlin @AdPsychJake on.inc.com/PKEDQKZ
1
5
1
12
Jake McKenzie retweeted
This expert is psyched to share how to overcome psychological techniques in marketing @Inc @YPO @AdPsychJake @IntermarkGroup bit.ly/KDPsychMarketing
2
3
Huge thanks to @IntermarkGroup CEO @AdPsychJake, yesterday's #AMABham Signature Series Luncheon speaker, for taking us deep into the human brain to explore the truth about the human decision making process! ICYMI, check out the Ad Psych Snack Time series: buff.ly/2GTHqE7
3
8
Jake McKenzie retweeted
If your employees can't describe what you do, how will prospects understand what you do? linkd.in/1pCjPXG by @AdPsychJake
Jake McKenzie retweeted
Stop by the BEC lobby today from 12:30-2:30 to purchase tickets. Today is the LAST day. You don't want to miss dinning with CEO @Vandy_95
1
1
Is your business ready for e-commerce? bit.ly/OaUWGR
SEO Secrets Revealed bit.ly/1eqZwqb
Three (More) Principles of Persuasion Advertisers Can Use to Shape Behavior [Part 2 of 2] bit.ly/1bMRYg9 #adStream
RT @bhambizjrnl "Advice from marketers: 'Know thyself' via @IntermarkGroup CEO Jake McKenzie news.bizj.us/0XN" @Vandy_95
2
1
Would you like to work at one of the largest ad agencies in the Southeast? Intermark is looking to fill 5 positions. bit.ly/1dLHfq2
1
6