Appreciate Capital (@AppreciateVC) header
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Venture capital fund investing in the earliest (pre-seed, seed) stages of world-positive, gender smart companies. Global, with an India focus.

Global
Joined August 2023
Photo by Appreciate Capital (@AppreciateVC)Photo by Appreciate Capital (@AppreciateVC)Photo by Appreciate Capital (@AppreciateVC)Photo by Appreciate Capital (@AppreciateVC)Photo by Appreciate Capital (@AppreciateVC)Photo by Appreciate Capital (@AppreciateVC)Photo by Appreciate Capital (@AppreciateVC)Photo by Appreciate Capital (@AppreciateVC)Photo by Appreciate Capital (@AppreciateVC)Photo by Appreciate Capital (@AppreciateVC)
Appreciate Capital retweeted
Sixteen security incidents surfaced in one week. The severity column is the boring one. The interesting column is the clock: how long the attacker had, who noticed, and how fast it got fixed. Sources and what to do about it below.
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Appreciate Capital retweeted
The R&D team @forgelabshq is looking to procure a robotic arm, every quote we have got has a lead time of 4-8 weeks. Can anyone help us out to get this sooner? Used ones also work if it meets our requirements.
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Appreciate Capital retweeted
Product design brief: yeah so we need pocketing with ample storage in case someone wants to store a 1 ltr bottle of milk. Design team: ok.... No wait, what? Product design brief: Did I stutter?
First run after the Ladakh Marathon with Outrun Paris. Became a cow today thanks to @GoAthlos run tights that can hold a one litre milk bottle with ease.
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Appreciate Capital retweeted
As we get ready to open @thelayerproject to everyone, we wanted to thank the people who helped make it possible those who trusted us, gave us their time, and helped build it alongside us. The Wall of Gratitude is now live on our website. A small thank you to everyone who’s been part of the journey.
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Appreciate Capital retweeted
Apparently I shared a link that lead nowhere :(. The Supima Polo is here: dub.sh/WlvSxsU
The next batch of @GoAthlos Supima Polo is now on pre-order. With clean lines and a sharp silhouette, it’s how a perfect Polo should be. It's made from a cozy 100% Supima Cotton Interlock knit, and we've perfected it for our heat. You can get it here: tinyurl.com/2cnm26vw
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Appreciate Capital retweeted
The next batch of @GoAthlos Supima Polo is now on pre-order. With clean lines and a sharp silhouette, it’s how a perfect Polo should be. It's made from a cozy 100% Supima Cotton Interlock knit, and we've perfected it for our heat. You can get it here: tinyurl.com/2cnm26vw
The limited edition @GoAthlos white polo is pretty close to ready. Will go on pre-orders soon.
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Appreciate Capital retweeted
The first 10K is about more than running 10 kilometres. We've seen it repeatedly at Athlos: getting to 10K fundamentally changes how beginners see themselves as runners. So we built a 21-day programme around getting there, with a focus on showing up and running consistently.
At @GoAthlos , we've been lucky to be an audience to runners of different competencies, especially beginners. Our key learning is that running your first 10K contributes significantly to your confidence as a beginner. Taking this ahead, our community team has developed a 21-day workshop that helps you work your way through your first 10K.
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Appreciate Capital retweeted
Agri is one of the most potential segments for innovation for scale in India 🇮🇳
The agricultural sprayer needs power too. For Yad Agro Venture, Adiabatic provided a 12V 16Ah sealed lithium-ion battery for an agricultural battery sprayer pump application. 12V. 16Ah. Application-driven. The battery is part of the system. #BatteryEngineering #BatteryTech
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Appreciate Capital retweeted
Maybe one of the very few things that the #wiprobengalurumarathon people did well was race photos for the runners? I ran in @GoAthlos distance single and distance tights that were super comfortable (not a sponsored post)
Completed the #wiprobengalurumarathon half marathon today despite a IT band niggle and quad strain that’s been bothering me for a while. Jeff Galloway to the rescue! This is my 38th half marathon and 3rd this year. Race review: ❌ Awfully mismanaged by the organisers. ❌ Stampede like situation at Gate B at 5:45 am where 1000s of runners had to compete with regular vehicle traffic to enter a narrow Gate B. Has @bcpsouth learnt nothing from the RCB Stampede at Chinnaswamy? It was really scary today ❌ To add to the woes, there was NO WATER 💧 for many 7+ kms on the MG road metro stretch. Runners really struggled without any support. Wipro is the main sponsor and the organisers charge ₹1500+ and can’t even provide water ? Shame
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Appreciate Capital retweeted
Running @goathlos on most days feels like a Sisyphean task of constantly pushing things up a hill. Seeing runners push themselves up the hills of Ladakh in Athlos gear adds a lot more meaning to it. PS. That's @Agent_Oli finishing his KC 72k in 1st clip.
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Appreciate Capital retweeted
The @KomumoriWorld team is shipping 🚀🚀 I have seen the products they have made at our Forge Factory and i am so excited. If you are someone who are on their early bird list you should hear from them soon.
These are the fits we’ve finally locked in for launch! Samples are done and we’ve started making the jeans for the 100 women who filled out our form and shared their pain points with us. Really excited to finally bring this to life and share it with you guys!
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Appreciate Capital retweeted
Do not come back from Leh without the Athlos merino baselayer.
So the good folks at Metta cafe in Leh where we've setup the @GoAthlos pop-up have left me in charge of the cafe for a bit. So for an hour my other desire of having a cafe in the mountains is fulfilled. Ask me anything about running a cafe in the mountains.
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Appreciate Capital retweeted
So the good folks at Metta cafe in Leh where we've setup the @GoAthlos pop-up have left me in charge of the cafe for a bit. So for an hour my other desire of having a cafe in the mountains is fulfilled. Ask me anything about running a cafe in the mountains.
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Appreciate Capital retweeted
Ladakh has always been special for us @GoAthlos. Our design philosophy, our eye for details have honed while testing our products here. Seeing Athlos products getting widely used here, we feel extremely grateful and proud. Here's a capture of Athlos in action in Leh.
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Appreciate Capital retweeted
Big shoutout to @thelayerproject ! Bought a Fletcher and returned it cos it didn't fit what I was looking for. @is_rajvardhan reached out to understand the requirement and suggested The Conrad. Wearing it for a week, and I'm absolutely in love with it. Customer Satisfaction 101!
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Appreciate Capital retweeted
We call them the Elite Sports bra, and they are available for pre-order at a special price. A good 60% of the pre-order inventory has already been sold. You can get them here: dub.sh/iNXDSW3
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Appreciate Capital retweeted
We recently updated the @GoAthlos sports bra with the following improvements; 1. New performance that provides superior stretch and support without stifling you. 2. Built-in pads. 3. Underbust hook to make getting in and out of the bra easier after a sweaty workout.
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Appreciate Capital retweeted
We started working on jeans about a year ago and this is something I never talked about. We hadn’t done bottoms before and I did not want to launch just any jeans at @thelayerproject, it had to be the best version of jeans there could be. I talk about it today because I am convinced it infact is the best pair of jeans available in the market. None of that stupid fluff about stretch n all. Just pure cotton jeans in Indian denim made really well. We don’t do low rise, stretchable fabric or those stupid skinny fits. These come in relaxed and straight fits and only mid rise (at navel waist). More on what makes this jeans special soon!
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Appreciate Capital retweeted
Its raining colors in the Monsoon edition of Atticus. Introducing Rhubarb, Pink Whisper, Lilac & Seafoam. Pinpoint Oxford, 50s yarn dyed, in our signature Atticus silhouette.
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founder perks
Owning a business is so flexible, I can worry about things whenever I want 😭☠️
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