Audience Agency (@AudienceAgency) profile picture

The Audience is the agency. We are a group of leaders in the field acting as curators for the good of the audience.

Joined April 2009
The agency model is broken, and the audience has never been more alive.
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One on one communication is not agency to audience, it is audience to audience!
Who better to localize your brand than your audience??
From our SC author: Change is the only constant, and if it's not happening, you are dying. The audience changes faster than any of us.
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Just landed another great mind (A-list Hollywood Director) to help build the framework of Audience As Agency Backbone.
Update frm team that oversees database of 20M gamers -- they suggest creating a loyalty program to incentivize CURRENT viewrs.
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RT @howlvenice: @jkretch @AudienceAgency.. Wow. Freshest approach I've seen yet and totally on brand. #TwitteRFP
Now working with social APIs to seek out the most active/relevant CURRENT evangelists.
Replying to @MayorOfLACounty
@AllynTygrrr We're recruiting a panel of savvy professionals to curate an audience- generated campaign for CURRENT. Will check out your url.
This just in: New Yorker writer is interested in participating. Could be the tipping point...
RT: @Scromp @AudienceAgency Swapped tweets with CEO of crowd-sourcing consulting co. Must be part of the team.
RT tylergaul @AudienceAgency S.G. is out. He doesn't "consult"... whatevs.
RT @Scromp @AudienceAgency Traded emails with best-selling author/culture expert/media guru. He's on board to jury.
Where r we at people? Deadline is 8 pm PST.
RT @tylergaul@AudienceAgency So the viewers are the agency.
They're all about vc2 = viewer created content. Makes sense their marketing should be v2c = viewer voiced campaign.
CURRENT's already tapping their aud for content + marketing, so it's a no brainer. See VCAM.
RT: @RockstarRaver@AudienceAgency U sure CURRENT is ready for this approach? Seems like they want oldschool given their TwitterRFP.
RT: @lickbrain @AudienceAgency So goal is to reach out to CURRENT viewers for brand identity concepts & have the jury cherry-pick the best?
2) Univeristy prof -- high profile, MIT-Media lab & Harvard alum. Specializes in bridging culture and information.