How are you spending December 1? Join Automat-it at the iconic OMNIA in Las Vegas for Startups After Dark - The re:Invent night for leaders building real AI. Founders, CTOs, and AWS teams. One rooftop. Zero sales pitches. RSVP: eu1.hubs.ly/H0zlLPv0

After three days in Barcelona with AWS’s ISV leadership 🇪🇸, here are three takeaways (and one awesome video): 𝟭. 𝗧𝗵𝗲 𝗯𝗲𝘀𝘁 𝗰𝗼𝗻𝘃𝗲𝗿𝘀𝗮𝘁𝗶𝗼𝗻𝘀 𝗱𝗼𝗻’𝘁 𝗮𝗹𝘄𝗮𝘆𝘀 𝗵𝗮𝗽𝗽𝗲𝗻 𝗶𝗻 𝗮 𝗺𝗲𝗲𝘁𝗶𝗻𝗴 𝗿𝗼𝗼𝗺 🍷 Our “Asta La ISVista” leadership dinner at Casa Batlló was as iconic as it sounds. 🐉 There were no pitches or slides, and some of the best ideas of the week came over dinner. 💡 𝟮. 𝗚𝗼𝗼𝗱 𝗮𝗻𝘀𝘄𝗲𝗿𝘀 𝗰𝗼𝗺𝗲 𝗳𝗮𝘀𝘁𝗲𝗿 𝘄𝗵𝗲𝗻 𝘆𝗼𝘂 𝘄𝗼𝗿𝗸 𝗼𝗻 𝘁𝗵𝗲𝗺 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿 🤝 With our AWS partners, we dug into what customers need most, from taking GenAI from prototype to production to scaling efficiently as they grow. We’re bringing home ideas we can use right away. 𝟯. 𝗜𝗦𝗩𝘀 𝗮𝗿𝗲 𝗿𝗲𝗮𝗱𝘆 𝘁𝗼 𝗺𝗼𝘃𝗲 𝗳𝗮𝘀𝘁𝗲𝗿, 𝗮𝗻𝗱 𝗔𝗜 𝗶𝘀 𝗵𝗲𝗹𝗽𝗶𝗻𝗴 ⚡ On stage, we shared real growth journeys from our customers 📈 and how our agentic offerings are helping others accelerate at scale. 🎤 The response told us we’re meeting the market where it needs us. Thank you to AWS, our events team, and the Automat-it team in Barcelona and beyond. 🙌 Now back to building. 🚀

When your platform scales, rigid systems can be your downfall. You need infrastructure that flexes with demand to avoid skyrocketing storage bills that eat into your margins. Italian EdTech innovator AITech4t was transforming digital learning with their AI-driven platform, but an inflexible cloud host was holding them back. Expensive storage write operations were driving up their monthly bills, and relying on manual VM updates made rolling out new features a headache. Automat-it stepped in to architect a fully automated AWS migration—slashing file-storage costs by ~90% and replacing manual updates with seamless CI/CD pipelines. 🎥 The video below breaks down exactly how we optimized their infrastructure for high availability and cut their core stack costs in half...

Working to scale AI on AWS but not sure what's slowing you down? Bring your roadmap to the 𝗔𝘂𝘁𝗼𝗺𝗮𝘁-𝗶𝘁 𝗠𝗲𝗲𝘁𝗶𝗻𝗴 𝗦𝘂𝗶𝘁𝗲 𝗮𝘁 The Venetian at re:Invent 2026. Our team will be in our exclusive space for two days to support you. Book your time slot to meet with them: eu1.hubs.ly/H0zfsnX0

It's official: Automat-it has achieved the AWS Machine Learning Competency 🎉 AWS awards this only after vetting a partner's technical work and real customer outcomes across the ML lifecycle. For startups choosing who to trust with their ML workloads, it removes the guesswork. If your models are stuck in notebooks or your inference bill is scaling the wrong way, we can help. 👉 Learn more: eu1.hubs.ly/H0zdrS90

Open bar. Rooftop views from the top of Caesars Palace. A room full of people who actually ship AI. 𝗦𝘁𝗮𝗿𝘁𝘂𝗽𝘀 𝗔𝗳𝘁𝗲𝗿 𝗗𝗮𝗿𝗸, 𝗧𝘂𝗲𝘀𝗱𝗮𝘆 𝗗𝗲𝗰 𝟭, 𝟳-𝟭𝟬 𝗣𝗠. 𝗶𝘀 𝘁𝗵𝗲 𝗽𝗮𝗿𝘁𝘆 𝘁𝗼 𝗯𝗲 𝗮𝘁 𝗮𝘁 𝗿𝗲:𝗜𝗻𝘃𝗲𝗻𝘁 𝟮𝟬𝟮𝟲. By invitation only. Request your spot: eu1.hubs.ly/H0z831b0

72 hours in Paris well spent. 🇫🇷 The Automat-it team just wrapped up three busy days at the AWS SUP offsite, mixing social time with real strategy on how we can support the startup ecosystem together. We shared ideas and conversations during working sessions, and cocktails and celebrations into the evenings. And did we mention we hosted AWS SUP leadership for an evening at The Ritz!! It was an iconic venue for a great night of connecting outside the meeting spaces. ✨ It was a non-stop 72 hours for the whole team, but absolutely worth the energy. Check out the video below for a glimpse into our evening at The Ritz 👇

Why is everyone talking about Jev when it comes to agent stacks?  Join us over breakfast in Tel Aviv on November 16 to find out in our session: 𝗡𝗼𝘁 𝗲𝘃𝗲𝗿𝘆 𝗮𝗴𝗲𝗻𝘁 𝘀𝘁𝗲𝗽 𝗻𝗲𝗲𝗱𝘀 𝗮𝗻 𝗟𝗟𝗠: 𝗧𝘆𝗽𝗲𝗱 𝗗𝗲𝗰𝗶𝘀𝗶𝗼𝗻𝘀 𝘄𝗶𝘁𝗵 𝗝𝗲𝘃.   🎟️ Seats are limited.  eu1.hubs.ly/H0z5WtH0 📅 𝟵:𝟯𝟬 𝗔𝗠   📍 𝗔𝗪𝗦 𝗢𝗳𝗳𝗶𝗰𝗲, 𝗔𝘇𝗿𝗶𝗲𝗹𝗶 𝗦𝗮𝗿𝗼𝗻𝗮, 𝗧𝗲𝗹 𝗔𝘃𝗶𝘃 🎙️Gili Nachum - Principal AI Solutions Architect, AWS. Nir Shney-Dor - VP of Global Solutions Architecture, Automat-it Most AI buzz is about generation - write the email, draft the code, summarize the doc.  But a huge part of real software isn't generated, it's decided: Which team owns this ticket? Which tool should the agent call next? Is this evidence enough? Today, teams either hand-code brittle rules, or force an LLM to return JSON - paying generation cost and latency for what's really just a label, with no confidence score to tell you when to act automatically and when to escalate to a human. There's a third option: a model built to decide, not generate. 🤔 What you'll walk away with:  ✅ What Jev is and why everyone's talking about it  ✅ Where a decision model beats an LLM on cost, speed & predictability  ✅ The 6 reusable decision patterns ✅ A clear go/no-go checklist for shipping to production 💡 Pro tip: Bring one real decision from your own product - the whole session is built around live examples.

We are thrilled to be a part of the AWS SUP offsite in Paris this week! 🇫🇷 Our close partnership with AWS is at the core of what we do, and we are using this week to collaborate, align our strategies, and build an even stronger working relationship with the team. 🤝☁️ That included presenting, this morning, Automat-it's new AI-powered GTM offering to the group. We introduced how we're helping startups turn AWS into their growth engine with 3 specialized AI agents specifically designed to help businesses unlock AWS funding, accelerate Marketplace revenue, and drive co-sell and growth opportunities. 🤖📈 It has been a fantastic first day, and we are excited for all the great conversations and sessions in the week ahead! 🚀

🚀 Big news: Automat-it is a 𝗦𝗶𝗹𝘃𝗲𝗿 𝗦𝗽𝗼𝗻𝘀𝗼𝗿 𝗮𝘁 𝗧𝗘𝗖𝗛𝟭 — one of Israel's best tech summits. 𝗢𝗰𝘁𝗼𝗯𝗲𝗿 𝟮𝟴 | 📍 𝗘𝘅𝗽𝗼 𝗧𝗟𝗩 If you're one of the 1,700+ founders, CEOs, investors, or tech leaders heading to TECH1 this year, come find us. The whole day is built around the stuff that actually moves the needle: real conversations between the people making the decisions. Swing by our booth and let's talk. Whether you're wrestling with a cloud migration, trying to get your AWS bill under control, or figuring out how to take GenAI from "cool demo" to actually running in production. That's our bread and butter. Cloud foundations, FinOps, Agentic AI workflows on AWS. We've helped a lot of companies scale without the chaos. Oh, and we've got a "𝗖𝗿𝗮𝗰𝗸-𝘁𝗵𝗲-𝗖𝗼𝗱𝗲" 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲 𝗮𝘁 𝘁𝗵𝗲 𝗯𝗼𝗼𝘁𝗵. Crack it, win an Apple gadget 🎁 👉 𝗕𝗼𝗼𝗸 𝗮 𝗺𝗲𝗲𝘁𝗶𝗻𝗴 𝗮𝘁 𝗧𝗘𝗖𝗛𝟭 𝗮𝗻𝗱 𝗹𝗲𝘁'𝘀 𝗳𝗶𝗴𝘂𝗿𝗲 𝗼𝘂𝘁 𝘄𝗵𝗮𝘁'𝘀 𝗻𝗲𝘅𝘁 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗼𝘃𝗲𝗿 𝗰𝗼𝗳𝗳𝗲𝗲, 𝗻𝗼𝘁 𝗮 𝘀𝗮𝗹𝗲𝘀 𝗽𝗶𝘁𝗰𝗵: eu1.hubs.ly/H0z1QgH0

𝗢𝘂𝗿 𝗠𝗲𝗲𝘁𝗶𝗻𝗴 𝗦𝘂𝗶𝘁𝗲 𝗮𝘁 𝗧𝗵𝗲 𝗩𝗲𝗻𝗲𝘁𝗶𝗮𝗻 𝗶𝘀 𝗼𝗽𝗲𝗻 𝗡𝗼𝘃 𝟯𝟬-𝗗𝗲𝗰 𝟭. 𝗦𝗹𝗼𝘁𝘀 𝗮𝗿𝗲 𝗹𝗶𝗺𝗶𝘁𝗲𝗱. 𝗕𝗼𝗼𝗸 𝗻𝗼𝘄: eu1.hubs.ly/H0z1F2J0 What does 20 minutes with the Automat-it team get you at re:Invent? 🤖 A straight read on your AI-to-production roadmap 💸 Advice on AWS cost optimization based on proven best practices ↔️ A sense check on the right migration path for your startup. ... a quiet space for real conversations away from the conference floor.

The best night at re:Invent 2026 isn't on the official agenda. Are you on the guest list? 𝗦𝘁𝗮𝗿𝘁𝘂𝗽𝘀 𝗔𝗳𝘁𝗲𝗿 𝗗𝗮𝗿𝗸 𝗶𝘀 𝗔𝘂𝘁𝗼𝗺𝗮𝘁-𝗶𝘁'𝘀 𝗿𝗼𝗼𝗳𝘁𝗼𝗽 𝗽𝗮𝗿𝘁𝘆 𝗮𝘁 𝗢𝗺𝗻𝗶𝗮, 𝗖𝗮𝗲𝘀𝗮𝗿𝘀 𝗣𝗮𝗹𝗮𝗰𝗲, 𝗼𝗻 𝗗𝗲𝗰 𝟭. Open bar, great food, and the Vegas skyline, with founders, CTOs, and AWS leaders who ship AI. Save the date and RSVP: eu1.hubs.ly/H0yY08N0

We have our winners! 🏖️💰🏆 After 7 months, 10 AWS Summits, 1000s of entries, hundreds of meetings, and a lot of daydreaming building trips using our agentic AI travel agent, Connie the Concierge, the winners of our 3x €20,000 dream holidays were announced this week. Congratulations to the winners, and thank you to everyone who entered. We cannot wait to see what trips are created (and to see the photos of your dream destination that will make us all jealous). ✈️🧳 For more information on the agentic tools we can build for you, visit: eu1.hubs.ly/H0yVH4Z0

Swap the noise of the show floor at re:Invent 2026 for meaningful conversation. 𝗕𝗼𝗼𝗸 𝗮 𝗽𝗿𝗶𝘃𝗮𝘁𝗲 𝟮𝟬-𝗺𝗶𝗻𝘂𝘁𝗲 𝘀𝗲𝘀𝘀𝗶𝗼𝗻 𝘄𝗶𝘁𝗵 𝗔𝘂𝘁𝗼𝗺𝗮𝘁-𝗶𝘁 𝗮𝘁 𝗼𝘂𝗿 𝗲𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗠𝗲𝗲𝘁𝗶𝗻𝗴 𝗦𝘂𝗶𝘁𝗲 𝗮𝘁 𝗧𝗵𝗲 𝗩𝗲𝗻𝗲𝘁𝗶𝗮𝗻. This is the perfect setup for real answers on shipping AI to production, cost, and migration. Coffee included ✅ Background noise prevented ❌ Reserve your slot: eu1.hubs.ly/H0ySWf-0 #reinvent2026 #AWS #Cloud #AI #DevOps

"𝘈𝘶𝘵𝘰𝘮𝘢𝘵-𝘪𝘵 𝘨𝘢𝘷𝘦 𝘶𝘴 𝘧𝘶𝘭𝘭 𝘵𝘳𝘢𝘯𝘴𝘱𝘢𝘳𝘦𝘯𝘤𝘺 𝘰𝘷𝘦𝘳 𝘰𝘶𝘳 𝘈𝘞𝘚 𝘴𝘱𝘦𝘯𝘥 𝘱𝘦𝘳 𝘦𝘯𝘷𝘪𝘳𝘰𝘯𝘮𝘦𝘯𝘵 𝘢𝘯𝘥 𝘢 𝘤𝘭𝘦𝘢𝘳, 𝘱𝘳𝘪𝘰𝘳𝘪𝘵𝘪𝘻𝘦𝘥 𝘰𝘱𝘵𝘪𝘮𝘪𝘻𝘢𝘵𝘪𝘰𝘯 𝘳𝘰𝘢𝘥𝘮𝘢𝘱. 𝘛𝘰𝘨𝘦𝘵𝘩𝘦𝘳 𝘸𝘪𝘵𝘩 𝘵𝘩𝘦 𝘦𝘯𝘵𝘦𝘳𝘱𝘳𝘪𝘴𝘦-𝘨𝘳𝘢𝘥𝘦 𝘴𝘶𝘱𝘱𝘰𝘳𝘵 𝘚𝘓𝘈𝘴, 𝘵𝘩𝘢𝘵 𝘮𝘦𝘢𝘯𝘴 𝘰𝘶𝘳 𝘦𝘯𝘨𝘪𝘯𝘦𝘦𝘳𝘪𝘯𝘨 𝘵𝘦𝘢𝘮 𝘤𝘢𝘯 𝘴𝘵𝘢𝘺 𝘧𝘰𝘤𝘶𝘴𝘦𝘥 𝘰𝘯 𝘰𝘶𝘳 𝘱𝘳𝘰𝘥𝘶𝘤𝘵 𝘪𝘯𝘴𝘵𝘦𝘢𝘥 𝘰𝘧 𝘰𝘯 𝘤𝘭𝘰𝘶𝘥 𝘢𝘥𝘮𝘪𝘯𝘪𝘴𝘵𝘳𝘢𝘵𝘪𝘰𝘯." — 𝗧𝗵𝗼𝗿𝘀𝘁𝗲𝗻 𝗚𝗿𝗼𝘁𝗲, 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿 𝗜𝗧, 𝗼𝗰𝘁𝗼𝗻𝗼𝗺𝘆 𝗔𝗜 That's what fast-growing teams get when cloud spend stops being a mystery. octonomy, a German company building multi-agent AI, was scaling fast but couldn't see which environment was burning the budget. 🎥 Watch the video for how we turned that around. 👉 Full breakdown in the case study: eu1.hubs.ly/H0yRMNL0

Where do you go in London for high-level discussion with the next generation of fintech's? The Shard, of course! Yesterday, Automat-it hosted the Next-Gen Fintech on AWS Startup Leaders Roundtable at the Aqua Shard. The 31st-floor views across the city were incredible and created a fantastic setting for a guest list featuring leaders from some of the most exciting companies in the sector, alongside our partners at AWS. Our speaker lineup was top tier, too. Mat Peck, CTO at Monavate, delivered a brilliant presentation sharing insights into the MonavateOne platform. Josh Averill, Regional Director at Wiz, brought huge value to the group with his practical breakdown of AI guardrails and security for startup infrastructure. The discussions during our three-course lunch highlighted the rapid pace of development happening right now in the ecosystem. Attendees left with actionable strategies for building secure architecture on AWS and new professional connections to support their growth. A massive thank you to everyone who joined us and made this roundtable a success. We cannot wait to see what this community builds next.

Attending 𝗿𝗲:𝗜𝗻𝘃𝗲𝗻𝘁 𝟮𝟬𝟮𝟲? Automat-it will be there to help you ship your AI to production. It's go big or go home in Las Vegas, so we've lined up experiences built to grow your business and give everyone back home a serious case of FOMO. Sign up today! 🏨 𝗕𝗲𝘀𝗽𝗼𝗸𝗲 𝗠𝗲𝗲𝘁𝗶𝗻𝗴 𝗦𝘂𝗶𝘁𝗲 𝗮𝘁 𝗧𝗵𝗲 𝗩𝗲𝗻𝗲𝘁𝗶𝗮𝗻 (𝗡𝗼𝘃 𝟯𝟬-𝗗𝗲𝗰 𝟭): A private, quiet space in an iconic venue. Swap shouting over the conference floor, for conversations that matter. 𝗚𝗲𝘁 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝘁𝗶𝗺𝗲 𝘀𝗹𝗼𝘁 👇 eu1.hubs.ly/H0yK70C0 🪩 𝗦𝘁𝗮𝗿𝘁𝘂𝗽𝘀 𝗔𝗳𝘁𝗲𝗿 𝗗𝗮𝗿𝗸, 𝗼𝘂𝗿 𝗿𝗼𝗼𝗳𝘁𝗼𝗽 𝗽𝗮𝗿𝘁𝘆 𝗮𝘁 𝗢𝗺𝗻𝗶𝗮, 𝗖𝗮𝗲𝘀𝗮𝗿𝘀 𝗣𝗮𝗹𝗮𝗰𝗲 (𝗗𝗲𝗰 𝟭): Iconic venue, iconic skyline, iconic guest list. Join us for one of the best parties at re:Invent 2026. 𝗚𝗲𝘁 𝗼𝗻 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁 𝗹𝗶𝘀𝘁 👇 eu1.hubs.ly/H0yK70Q0 🚁 𝗘𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗩𝗲𝗴𝗮𝘀-𝗚𝗿𝗮𝗻𝗱 𝗖𝗮𝗻𝘆𝗼𝗻 𝗛𝗲𝗹𝗶𝗰𝗼𝗽𝘁𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 (𝗗𝗲𝗰 𝟮): We're flying a select group of startup AI leaders on a trip they won't forget. 𝗚𝗲𝘁 𝗶𝗻 𝘁𝗼𝘂𝗰𝗵 𝘁𝗼 𝗳𝗶𝗻𝗱 𝗼𝘂𝘁 𝗺𝗼𝗿𝗲. 👇 eu1.hubs.ly/H0yK70R0 Registration is open now. See you in Las Vegas. 🎰

Attending 𝗿𝗲:𝗶𝗻𝘃𝗲𝗻𝘁 𝟮𝟬𝟮𝟲? Automat-it will be there to help you ship your AI to production. It's go big or go home in Las Vegas, so we've lined up experiences built to grow your business and give everyone back home a serious case of FOMO. Sign up today! 🏨 𝗕𝗲𝘀𝗽𝗼𝗸𝗲 𝗠𝗲𝗲𝘁𝗶𝗻𝗴 𝗦𝘂𝗶𝘁𝗲 𝗮𝘁 𝗧𝗵𝗲 𝗩𝗲𝗻𝗲𝘁𝗶𝗮𝗻 (𝗡𝗼𝘃 𝟯𝟬-𝗗𝗲𝗰 𝟭): A private, quiet space in an iconic venue. Swap shouting over the conference floor, for conversations that matter. 𝗚𝗲𝘁 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝘁𝗶𝗺𝗲 𝘀𝗹𝗼𝘁 👇 eu1.hubs.ly/H0yJTFW0 🪩 𝗦𝘁𝗮𝗿𝘁𝘂𝗽𝘀 𝗔𝗳𝘁𝗲𝗿 𝗗𝗮𝗿𝗸, 𝗼𝘂𝗿 𝗿𝗼𝗼𝗳𝘁𝗼𝗽 𝗽𝗮𝗿𝘁𝘆 𝗮𝘁 𝗢𝗺𝗻𝗶𝗮, 𝗖𝗮𝗲𝘀𝗮𝗿𝘀 𝗣𝗮𝗹𝗮𝗰𝗲 (𝗗𝗲𝗰 𝟭): Iconic venue, iconic skyline, iconic guest list. Join us for one of the best parties at re:Invent 2026. 𝗚𝗲𝘁 𝗼𝗻 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁 𝗹𝗶𝘀𝘁 👇 eu1.hubs.ly/H0yJTDF0 🚁 𝗘𝘅𝗰𝗹𝘂𝘀𝗶𝘃𝗲 𝗩𝗲𝗴𝗮𝘀-𝗚𝗿𝗮𝗻𝗱 𝗖𝗮𝗻𝘆𝗼𝗻 𝗛𝗲𝗹𝗶𝗰𝗼𝗽𝘁𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 (𝗗𝗲𝗰 𝟮): We're flying a select group of startup AI leaders on a trip they won't forget. 𝗚𝗲𝘁 𝗶𝗻 𝘁𝗼𝘂𝗰𝗵 𝘁𝗼 𝗳𝗶𝗻𝗱 𝗼𝘂𝘁 𝗺𝗼𝗿𝗲. 👇 eu1.hubs.ly/H0yJTFZ0 Registration is open now. See you in Las Vegas. 🎰

Last Tuesday, we spent the afternoon at Oktoberfest with a group of startup founders. Together with AWS, we hosted a table at Käfer Wiesn-Schänke and shared good food, cold beers, and a lot of conversation. We intentionally kept the group small, so everyone actually had the time to talk properly about what they're working on and share ideas and insights. A big thank you to AWS for hosting it with us, and to everyone who came along and made it such a good afternoon. Until the next one. Prost! 🇩🇪 🍻

📽️ Automat-it x AWS x Pelago Health Healthcare innovation demands strict adherence to compliance and security. Pelago Health partnered with Automat-it to confidently navigate these requirements and build a transformative generative AI solution on AWS. By embedding a dedicated engineer into their team, we delivered the technical authority needed to implement Amazon Bedrock and Amazon Nova effectively. Pelago now has a secure, scalable foundation to provide personalized, 24/7 behavioral health support to their members. Hear from Josh King at Pelago on how this collaboration drove real results. Watch the video case study: eu1.hubs.ly/H0yF4JR0