A global multicultural marketing & workplace inclusion consultancy shaping sustainably inclusive cultures for media, marketing, advertising & tech companies
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ALT Promotional image featuring Walter Geer III, Chief Creative Officer, Innovation North America, VML, posing with a smile. The background includes the 'Colleague to Colleague' logo and mentions Episode 5: Driving Innovation Through Culture & Creativity, presented by Bold Culture.
ALT Promotional image for ‘Colleague to Colleague’ Episode 5 featuring Walter T. Geer III and Darren C. Martin Jr., seated at a table, smiling and gesturing towards each other. The background includes an abstract painting and the show’s logo.
ALT Photo by Bold Culture Colleague to Colleague logo that says Presented by Bold Culture featuring VML executives. Creative executives Shermin Winfield, Kaleeta McDade and Shaun Campbell join us on 9/19 for our next conversation!
ALT Bold Culture Introduces New "Colleague to Colleague" Series Featuring Black Senior Executives at VML
ALT 09/05 Episode 1: Amber Chenevert, PhD & Brian Owens Amber Chenevert, PhD: Managing Director, Strategy & Insights, VML Brian Owens: Managing Director, Global Growth, VML 09/12 Episode 2: Sherman Winfield, Kaleeta McDade, & Shaun Campbell Sherman Winfield: Executive Creative Director, VML Kaleeta McDade: Global Chief Experience Design Officer (CXDO), VML Shaun Campbell: Managing Director, Experience Design, VMLY&R 09/19 Episode 3: Tasha Gilroy & Ezinne Okoro Tasha Gilroy: Chief Belonging Officer, VML Ezinne Okoro: Global Chief Client & Culture Strategy Officer, VML 09/26 Episode 4: Roy Milton & Adam Woullard Roy Milton: Creative Director, VML Adam Woullard: Executive Director, Public Relations, VML 10/03 Episode 5: Walt Geer & Darren Martin Jr. Walt Geer: Chief Creative Officer, Innovation, North America Darren Martin Jr: Founder & CEO, Bold Culture
ALT Up to 70% of LGBTQ+ consumers identified a brand's LGBTQ-friendly brand reputation as an influence on purchasing decisions. (INTO and Brand Innovators)
ALT As of 2021, 87% of brands do not include LGBTQ+ people in year-round media planning. (INTO and Brand Innovators)
ALT Out of 122 large companies with Pride campaigns like H&M and Walmart, only 64% of them actually made a LGBTQ+ charitable donation. (Reboot Marketing Agency)
ALT Community outreach in practice makes for the “impactful” part of impactful, inclusive marketing.
