@BritePoolMedia

BritePool provides advertisers safety, privacy, and precise measurement for data connections, and exact identity targeting, when cookies are no longer used.

 New York, NY
BritePool.com
Joined April 2019
  • Tweets94
  • Following174
  • Followers65
4Media
Pubmatic's “Identity Hub demonstrates that the cookieless future enables open web publishers to create far more effective and efficient targeted marketing opportunities..said David Moore, @BritePoolMedia's CEO. “We are excited to participate..." exchangewire.com/blog/2020/0…

PubMatic Announces New Innovations for its Market-Leading Identity Solution - ExchangeWire.com

Premium digital technology company PubMatic today announced that its Identity Hub is the first globally scaled identity and header bidding solution and

exchangewire.com
BritePool | Identity Resolution retweeted
BritePool | Identity Resolution@BritePoolMedia18 Dec 2020
Replying to @GowthamanR
@GowthamanR, CEO of @AqillizOfficial, a @BritePoolMedia partner, writes in our latest newsletter on an important, often overlooked topic, "What is #Data Provenance, and Why Should Advertisers Embrace It." Click here, britepool.com/data-provenanc…, to read the article. #programmatic
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We are delighted to announce our most recent partnership: "@MobiquityNet Technologies Integrates with BritePool to Solve for Third-Party Cookie Elimination" finance.yahoo.com/news/mobiq… #programmatic
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In our recent newsletter, BritePool's CTO, Eliot Dahood, discusses the likely timing for the sunset of third-party #cookies, and how #digitalmarketers and #publishers can best prepare for the cookieless future. Click here for the article: lnkd.in/g3S-ygH.
BritePool | Identity Resolution retweeted
Digital Content Next@DCNorg19 Nov 2020
The engineers developing cookies sought to avoid a privacy nightmare by deciding not to identify web users by name and rejecting an idea for creating a single ID number that a person’s browser would use in all Web explorations. digitalcontentnext.org/blog/… @BritePoolMedia

To understand where the cookie is headed, let's look at its history

Note: This is the first article in a two-part series. Almost a year ago, Google announced that Chrome would sunset support for third-party cookies by the

digitalcontentnext.org
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BritePool's Bruce Judson writes at @DCNorg "To understand where the cookie is headed, let’s look at its history" digitalcontentnext.org/blog/… #cookieless #ProgrammaticAdvertising #digitaladvertising

To understand where the cookie is headed, let's look at its history

Note: This is the first article in a two-part series. Almost a year ago, Google announced that Chrome would sunset support for third-party cookies by the

digitalcontentnext.org
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BritePool | Identity Resolution retweeted
Meg Graham@megancgraham16 Nov 2020
Zoom will lift its 40-minute meeting limit on Thanksgiving as Covid-19 cases spike nationwide. theverge.com/2020/11/13/2156…

Zoom to lift 40-minute meeting limit on Thanksgiving for longer family hangouts

An alternative to risky holiday travel during the COVID-19 pandemic.

theverge.com
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BritePool | Identity Resolution retweeted
Aqilliz@AqillizOfficial29 Sep 2020
Our CEO @GowthamanR and @BritePoolMedia CEO @djmoore6552's presentation goes live in 30 minutes at #AW2020! Join us at 6pm SGT as they discuss the future of compliant consumer discovery and engagement. Do stay for the live Q&A session at the end! bit.ly/2GcGpeL
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BritePool | Identity Resolution retweeted
Marie Svet@msvet13 Oct 2020
In order to build a privacy-compliant #AdTargeting solution that doesn’t rely on #ThirdPartyCookies, @AqillizOfficial and @BritePoolMedia partnered up to create a new #blockchain-enabled option. #AdTech campaignlive.com/article/aqi…
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BritePool | Identity Resolution retweeted
Ben Zimmerman@BenZimmermanMDG13 Oct 2020
Smart stuff here: in order to cook up a privacy-compliant alternative to #AdTargeting, one that isn't beholden to #ThirdPartyCookies, @AqillizOfficial and @BritePoolMedia have joined forces to create a new #blockchain-enabled option. #AdTech campaignlive.com/article/aqi…
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BritePool | Identity Resolution retweeted
rAVe [PUBS]@rAVePubs15 Oct 2020
Grab a class a milk, #AVtweeps. @DPAAglobal is talking about a world without cookies on today's #VideoEverywhereSummit and the impact that could have on #DOOH. Registered? Log back in here: rave.pub/34Y4f6H @BritePoolMedia @XaxisTweets @PlaceExchange @kochavaofficial
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BritePool | Identity Resolution retweeted
Ryan Bricklemyer@bricknhymr22 Oct 2020
In order to build a privacy-compliant #AdTargeting solution that doesn’t rely on #ThirdPartyCookies, @AqillizOfficial and @BritePoolMedia partnered up to create a new #blockchain-enabled option. #AdTech campaignlive.com/article/aqi…

Aqilliz-BritePool: A blockchain-enabled cookieless ad targeting solution

The companies announce a joint solution—which will be initially rolled out in Asia Pacific, Europe and the US—that promises privacy-compliant user identification with an immutable record of consent...

campaignlive.com
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BritePool | Identity Resolution retweeted
Meg Graham@megancgraham6 Nov 2020
$ROKU up more than 11% — jump after earnings beat and as analysts raise price targets, @jbursz writes cnbc.com/2020/11/06/roku-sto…

Roku stock rises more than 12% after earnings beat and analysts raise price targets

The company continued to benefit from cord-cutting trends and stay-at-home orders.

cnbc.com
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We are proud to be part of this important step forward.
This Post is from a suspended account. Learn more
BritePool | Identity Resolution retweeted
DPAA@DPAAglobal26 Oct 2020
One of our standout panels included the discussion that 'cookies' may be an old & ineffective technique for audience data. Read more about what industry leaders from @PlaceExchange, @BritePoolMedia , @XaxisTweets, and @kochavaofficial have to say! ow.ly/p2rX50C2ZL8
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BritePool | Identity Resolution retweeted
Gowthaman@GowthamanR8 Oct 2020
The future of targeting. First step. @HarryandDavid finds success with cookieless targeting @mediamath @sonobi @BritePoolMedia bit.ly/2GNheQ4 @lauriesullivan

Search & Performance Marketing Daily: Harry & David Finds Success With Cookieless Targeting

BritePool, MediaMath, and Sonobi have completed their first real-time test using the BritePool ID to find identified Harry & David customers on the open web.

mediapost.com
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BritePool | Identity Resolution retweeted
Barry Frey@barryfrey16 Oct 2020
Great ending to our first completely virtual #videoeverywheresummit. Thank you to everyone who joined us this year & of course our amazing speakers. See you next year! @CNN @OceanOutdoorUK @gailtifford @clearchanneluk @BritePoolMedia @XaxisTweets @PlaceExchange @kochavaofficial
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BritePool | Identity Resolution retweeted
MediaPost@MediaPost6 Oct 2020
.@HarryandDavid finds success with cookieless targeting @mediamath @sonobi bit.ly/2GNheQ4 @lauriesullivan

Search & Performance Marketing Daily: Harry & David Finds Success With Cookieless Targeting

BritePool, MediaMath, and Sonobi have completed their first real-time test using the BritePool ID to find identified Harry & David customers on the open web.

mediapost.com
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Aqilliz Integrates BritePool For Programmatic Advertising asiablockchainreview.com/aqi… @AqillizOfficial @BritePoolMedia
BritePool | Identity Resolution retweeted
Lotame Solutions@Lotame30 Sep 2020
Identity is an essential tool for marketers to understand, find, and accurately target and message to their customers. 5 reasons why identity matters: bit.ly/34bPlJH via @DCNorg
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