Business of PR (@BusinessofPR) profile picture

Examining PR/Comms as a core business function & critical tool driving business growth, influence & societal impact. Hosted by @nicolejordan of @radixcollective

Los Angeles, CA
Joined October 2015
Photo by Business of PR (@BusinessofPR)
Business of PR retweeted
"2022 will be the year of metrics in PR as stakeholders hold brands more accountable to measure action against investment." — Lauren Wilson, CEO, @ColorCommNtwk. prweek.com/article/1733632/2…
Business of PR retweeted
3 SEO writing tips to improve content dlvr.it/SD3FNd
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New from me: PR tech is now a $4.8 billion industry dominated by a few key players like Cision and Meltwater, which have been rapidly buying up competitors. But small players are still growing and fighting for market share, according to a 148-page report. businessinsider.com/small-co…
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Business of PR retweeted
Report: The role of communications pros expands dramatically amid relentless global crises dlvr.it/RyDHtp
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First, disinformation will be all that's free online soon. Second, business news, albeit expense-account-ready, is highly competitive. $35/month is a high price.
Reuters, one of the largest news organizations in the world, will put its website behind a paywall after a redesign, it announced on Thursday. A subscription will cost $34.99 a month after a free preview period. nyti.ms/3geqoVt
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This Is What Freelancers Think About The PRO Act. ow.ly/PcJd50Eolx3 via @Forbes #writing #publishing #PRO #freelance #speech
Business of PR retweeted
Employment in advertising, public relations and related services rose by 2,200 jobs in March. ow.ly/xrSW50EgPZY
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BREAKING: Amazon says "CEO Jeff Bezos will transition to role of Executive Chair in Q3, Andy Jassy to become Chief Executive Officer of Amazon" cnbc.com
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Nine Ways For Independents To Build New Business bit.ly/2RhEWVS
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From his time working at LEGO, @larssilberbauer shares that the company had to change their traditional mindset to one that was more fun, story-driven and used lots of social media. Put the audience first, he says, and keep up with tech disruptions #GPRSNY3
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Business of PR retweeted
Firing of The Markup's editor in chief Julia Angwin triggers revolt, as all editorial staff sign a letter of "unequivocal support" and the majority resign (@laurahazardowen / Nieman Lab) niemanlab.org/2019/04/months… mediagazer.com/190423/p12#a1…
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The State of Digital Media and The Survival of Journalism with @NicoleJordan from @RadixCollective. broadcasterspodcast.wordpres…
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Leading digital marketing company @REQ_co has acquired @speakerbox, an award-winning strategic communications and public relations firm serving the B2B and B2G technology sector. #merger #acquisition hubs.ly/H0gfQk50
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Business of PR retweeted
Why don't women hold more of the top jobs in #PR ? Some of @PRNews #TopWomeninPR honorees provide answers. prnewsonline.com/women-Top+W…
Business of PR retweeted
Spotify says it’s getting serious about podcasts (yes, again) and there are lots of questions buff.ly/2FzD339
The @InstituteForPR released The Top 10 Public Relations Insights of 2018. A report on corporate crises from @PACouncil and Morning Consult topped the list: instituteforpr.org/top-10-pu…
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Business of PR retweeted
Trends to watch for podcasting in 2019: buff.ly/2TysmS8
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#Comms Agency News: @ICRPR Acquires @WestwickeIR, a Leading Healthcare-Focused IPO Advisor & Investor Relations Firm hubs.ly/H0g2Tjj0 #PR #IR #marketing
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