Alexander (@Byredyre) header
Alexander (@Byredyre) profile picture
Joined October 2015
Introducing Parker: The world's first AI Creative Director. 100+ brands like Grüns, Lume and Legends use us already. RT + Comment "Parker" and I'll send you 100+ AI prompt engineers for hire.
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This brand hit a $100M+ run rate in 11 months. IM8 is scaling like no other DTC wellness brand we’ve seen. - **$100M+ run rate** - **+74% QoQ growth** (Q3) - **80% subscription rate** on new customers - **AOV jumped from $110 to $150** (driven by new product launch) - **Gross margin expanded from 52% to 60%** - **EBITDA losses dropped from $40M → $8M** The strategy? Exceptional. A few months ago, we broke down IM8’s entire growth machine. So with the new updated valuation, I thought I’d share it again for those who haven’t downloaded it yet: - Paid ads (Meta + Google) - Top 3 Lander pages - Subscription funnel - Email + retention strategy - Ambassador programme - Organic & community - Bundle offer setup - Scientific brand positioning It’s one of the sharpest wellness brand builds we’ve seen. Want the full teardown? 1. Retweet this post 2. Comment “IM8” 3. Make sure you're following so I can DM you the board
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