Calacus PR retweeted
Paid content IS part of PR, but fake sites and AI generated content with little human input does the entire PR profession a disservice
Calacus PR retweeted
The tests carried out have confirmed that first-team player Lamine Yamal has a hamstring injury in his left leg (biceps femoris muscle).
The player will follow a conservative treatment plan. Lamine Yamal will miss the remainder of the season, and he is expected to be available for the World Cup.
Calacus PR retweeted
Club Connects are all about bringing Member Clubs together to share knowledge, network and gain expert insights from the football industry and beyond.
💡This Commercial, Innovation & Fans edition was no different!
Over 400 delegates came together for an inspiring and impactful event.
Read more about it 👉 efcfootball.com/en/news/efc-…
Next stop: EFC Club Connect: Women’s Football! 🚀
Calacus PR retweeted
Thank you to everyone who attended Club Connect – Commercial, Innovation and Fans 🙏🇵🇹
It was a pleasure bringing together such a dynamic group of professionals to share insights, explore new ideas and discuss the evolving landscape of commercial strategy, innovation, and fan engagement.
We look forward to continuing the conversation and building on the ideas shared 🤩
Calacus PR retweeted
Congratulations to the EFC x @EASPORTSFC Symbol of Change Grant winner…
@Samsunspor - The Purple Jersey
A powerful symbol of awareness and action, this initiative uses the game to take a stand on violence against women and support those affected — turning visibility into real impact.
Football can be a voice for change 👏⚽
🎨 @iLLESTration_
Calacus PR retweeted
A really classy sporting gesture from the Parma women's second team player Claudia Morelli here, who deliberately missed a penalty that was wrongly awarded by the referee. You can watch the incident here.
theguardian.com/football/vid…
Calacus PR retweeted
BREAKING: The WNBA and its players union have come to a verbal agreement on the terms of a new collective bargaining agreement.
The deal comes after more than a year of tumultuous negotiations.
Calacus PR retweeted
We’re excited to announce Ben Schornack as Executive Director of Laureus Sport for Good USA.
A longtime leader within Laureus, Ben has helped drive over $15M in funding to support youth through sport—and we’re just getting started.
Read more: laureususa.com/news/12773/
Calacus PR retweeted
PR professionals are torn on media company Reach’s measures to curb fake AI ‘experts’, with some concerned the move could create further issues buff.ly/pfDWG7z #pr #comms
Calacus PR retweeted
Kick It Out statement:
Sir Jim Ratcliffe’s comments are disgraceful and deeply divisive at a time when football does so much to bring communities together.
In addition to the inaccurate figures mentioned, it’s worth reminding him that Manchester United has a diverse fan base and plays in a city whose cultural history has been enriched by immigrants.
This type of language and leadership has no place in English football, and we believe most fans will feel the same.
Calacus PR retweeted
The inaugural Women’s Club World Cup’s January 2028 dates “could be catastrophic”, the Women’s Super League has said, with the league raising serious concerns over the potential impact of the tournament on domestic calendars.
theguardian.com/football/202…
More details here 👇
bbc.co.uk/sport/tennis/artic…

























