@ChandalN

Content marketing expert, everyday environmentalist, has taught China's central government, former Health Canada biologist, has 3 cats

 Montreal
chandal.ca
Joined November 2011
  • Tweets626
  • Following345
  • Followers447
48% of consumers won’t even look twice at a business with less than 4-stars. @sejournal has a guide to Google star ratings and how they work: bit.ly/3kZKLqR by @ChandalN #brand #reputation #trust
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Selfies and solving marketing puzzles at #C3NY 2022 @stephanbajaio gave an amazing tip: stop calling it #SEO data internally and just refer to it as Audience data!
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What's unique in content marketing for SaaS? How can you incorporate it into your own strategy? Find out in our latest ebook from @ChandalN. via @mirandalmwrites: searchenginejournal.com/saas… #marketing #contentmarketing #contentstrategy

Learn To Engage New SaaS Customers With Content Marketing [eBook]

What is unique about content marketing for SaaS, and how can you incorporate it into your own strategy? Find out in our latest ebook.

searchenginejournal.com
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Just ordered my first @PelaCase! Handmade in Canada with a #plantbased biopolymer, saves plastic, and they donate a % to ocean cleanup <3 plastic-meter.s3.amazonaws.c… #NewPhone
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Working in local SEO? Even #startups and #enterprise companies need a local strategy if they're serving many locations. Check out the most epic guide I've ever seen (or been a part of!) on local #SEO here via @sejournal: searchenginejournal.com/loca…

Local SEO: The Definitive Guide to Improve Your Local Search Rankings

The basics of local search engine optimization. Discover what local SEO is now, why it’s important, who benefits from it (and who do not).

searchenginejournal.com
Top Shares: 2nd Place Chandal Nolasco da Silva (@ChandalN) "A Guide to Star Ratings on Google and How They Work" searchenginejournal.com/goog…

A Guide To Star Ratings On Google And How They Work

Unlock the power of Google star ratings to boost your business's online reputation, earn trust, and increase conversions.

searchenginejournal.com
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Consumers tend to trust and buy from brands that have higher star ratings. Here's what you need to know for organic and local search. via @ChandalN: searchenginejournal.com/goog… #Google #HeyGoogle @Google #SEO

A Guide To Star Ratings On Google And How They Work

Unlock the power of Google star ratings to boost your business's online reputation, earn trust, and increase conversions.

searchenginejournal.com
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Do you own all available Google Search real estate for branded searches? If not, read on to learn to optimize for branded organic search. via @ChandalN: searchenginejournal.com/bran… #SEO

How to Optimize for Branded Organic Search Traffic

Do you own all available Google Search real estate for branded searches? If not, read on to learn to optimize for branded organic search.

searchenginejournal.com
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All your Google Core Web Vital questions answered in this podcast featuring Martin Splitt @g33konaut, Google’s Developer Advocate, and @lorenbaker tiny.cc/486ytz
What are the pros and cons of dynamic GIF content? Are GIFs good or bad for SEO? Here's everything you need to know. via @ChandalN: searchenginejournal.com/gif-… #contentmarketing #contentstrategy #SEO #SearchEngineOptimization #DigitalMarketing

SEO Best Practices When Using GIFs

What are the pros and cons of dynamic GIF content? Are GIFs good or bad for SEO? Here's everything you need to know when using GIFs in your web content.

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What drives CTA clicks? Is it the color of the button or the language used? Undoubtedly, unusual CTAs have a way of converting. via @ChandalN: searchenginejournal.com/unus… #DigitalMarketing

Unusual Call to Action Examples That Actually Work

What drives CTA clicks? Is it the color of the button? Is it the language used? Undoubtedly, unusual CTAs have a way of converting.

searchenginejournal.com
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It has always been pretty straightforward to filter spam referral traffic. However, the plot thickened in October 2020 when Google launched Google Analytics 4. via @ChandalN: searchenginejournal.com/how-… #Google #HeyGoogle @Google #GoogleAnalytics @GoogleAnalytics @Google

How to Filter Out Referral Spam in Google Analytics

Learn how to filter out referral spam in your Google Universal Analytics and Google Analytics 4 accounts, to protect the integrity of site data.

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Depending on your scenario and when implemented right, keeping your ecommerce on your root domain makes the most sense. But there are a few exceptions. via @ChandalN: searchenginejournal.com/root…

Root Domain vs. Subdomain: Which Is Better for Ecommerce SEO?

Depending on your scenario and when implemented right, keeping your ecommerce site on your root domain makes the most sense. But there are a few exceptions.

searchenginejournal.com
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Are you doing Speed & Core Web Vitals analysis? To prioritize actions w/ clients I've found useful to do competitive speed & CWV analysis to show its importance and impact vs. other player for meaningful queries! Here's a thread about how to do it w/ free tools ⚡️🛠 ...
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WHOA! Salesforce buys Slack in a $27.7B megadeal tcrn.ch/3fWiSfM via @techcrunch
Here we go again! Google confirms a core algorithm update, the December 2020 Core Update, is rolling out today. searchenginejournal.com/goog… via @MattGSouthern, @sejournal

Google Confirms Rollout of Core Algorithm Update

Google confirms a core algorithm update is starting to roll out on December 3, 2020.

searchenginejournal.com
My Twitter account turned 9 today! #precious #MyTwitterAnniversary
GIFs make content so much more entertaining, but what do search engines think about them? Find out in this revived deep dive I did for @sejournal! But what we really want to know is how to pronounce GIF... *breaks internet #SEO #gifs #DigitalMarketing
SearchEngineJournal®@sejournal25 Oct 2020
What are the pros and cons of dynamic GIF content? Are GIFs good or bad for SEO? Here's everything you need to know. via @ChandalN: searchenginejournal.com/gif-…

SEO Best Practices When Using GIFs

What are the pros and cons of dynamic GIF content? Are GIFs good or bad for SEO? Here's everything you need to know when using GIFs in your web content.

searchenginejournal.com
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Learn the basics of paid search marketing from some of the top PPC experts in the world in our PPC 101 Guide on @sejournal! Experts include: @Adam Proehl @michellemsem @AdamHeitzman @GrpTwentySeven @bigalittlea @PPCKirk @ChandalN @SusanEDub searchenginejournal.com/ppc-… #ppc #seo
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This is the BEST starting point for anyone who wants to learn #PPC! Revised, updated, and perfected ✨ I'm really proud to be a part of this epic ebook goodness! searchenginejournal.com/ppc-… via @MrDannyGoodwin, @sejournal

PPC 101: A Complete Guide to PPC Marketing Basics

A Beginner’s Guide to Pay Per Click Marketing will guide you through the fundamentals and essentials of PPC. Learn how to do PPC right with this ebook!

searchenginejournal.com
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