Delivering the new ROI, the return on inclusion by growing inclusive cultures, brands and communities. Follow for news, events + opinions #creativeequals

London
Joined October 2014
Rise 2024 conference: Marketing chiefs share six lessons on the benefits of diversity and inclusion in adland bit.ly/3xVfjUr @CreativeEquals
1
1
2
514
Great panel featuring Adriel Lares, CFO @ChelseaFC, Becky Verano, VP marketing @ThisIsReckitt and @LEGO_Group's global brand director Carolina Teixeira about how to use creativity to drive diversity and inclusion in ads. #RISE2024 #CreativeEquals
1
1
247
.@StevenBartlett closes #Rise2024 with a session about inclusive leadership. He said when you don’t invite everyone in-you are self harming. And if you are trying to capture the world, you have to include the world. @CreativeEquals
1
216
CreativeEquals retweeted
.@CreativeEquals and Effie examine links between DEI and effectiveness @EffieAwards buff.ly/4datDIM
2
1,023
.@DiageoGB's global CMO Christina Diezhandino takes to the stage to discuss why inclusion is good for business, including what part AI can play in this. #RISE2024 @CreativeEquals
1
165
CreativeEquals retweeted
Women’s sport still only represents 8% of sports coverage. Diageo’s CMO Cristina Diezhandino on opportunity for brands to highlight the value of women’s sport @CreativeEquals #RISE2024
1
3
585
CreativeEquals retweeted
Love seeing Vanessa Vidad and Taide Guajardo continue to preach the importance of accessible advertising - and how it can help your brand grow. Start your journey with the @ISBAsays resources here: isba.org.uk/knowledge/refram… At @CreativeEquals #Rise2024 #RepresentationMatters
1
1
1
6
792
CreativeEquals retweeted
Excellent talk on navigating backlash @CreativeEquals #RISE2024
1
1
173
CreativeEquals retweeted
“Who makes the work shapes the work and delivers creative effectiveness.” @CreativeEquals Effie UK teams with Creative Equals to explore the link between diversity and effectiveness #RISE2024 creativebrief.com/bite/thoug…
2
2
299
CreativeEquals retweeted
The brilliant @thewordbaker @CreativeEquals opening #RISE2024 with a focus on driving ‘return on inclusion’ and the importance of breaking our own bias
1
4
249
CreativeEquals retweeted
Thrilled that the @CreativeEquals Rise conference is back for the 6th time and always lovely to see a room packed with people who care about DEI and getting a ‘Return on Inclusion’. Kudos to the sponsors who help this happen - Google, IPSOS, News UK, Untold Fable. #Rise2024 – at Islington, London
1
1
4
665
CreativeEquals retweeted
People with disabilities manage their bodies and minds in environments not built for them. It’s creative problem solving everyday. We need people like you in marketing and advertising. Join us, with Creative Equals' Disabled Creatives: creativeequals.org/disabled-…
1
128
CreativeEquals retweeted
Disabled creatives are some of the most creative people in the world – and the advertising, design and creative industries are missing out, says @CreativeEquals creativebrief.com/bite/voice…
1
1
123
CreativeEquals retweeted
Allies Coming Out for Trans+ calls for better support for the trans+ community @CreativeEquals @outvertising @_unmistakables @WeAreUtopians creativebrief.com/bite/voice…
1
108
CreativeEquals retweeted
Diageo, P&G, Mindshare & BBC among speakers at @CreativeEquals' Rise 2024 buff.ly/3vkRYdJ
2
1
1,086