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Check out the response to Sponsored Conversations, our new ad format for AI agents after the news dropped in AdExchanger
Thanks to partners like StackAdapt, Basis, Bedrock Platform, Dianomi, Magnite, PubMatic, Sovrn, GumGum & LiveRamp!
Buy AI conversations the way you buy display.
Target a Dappier PMP or direct IO from your DSP, with the same targeting, creatives and budgets. StackAdapt clients can activate Sponsored Conversations.
dappier.com/advertisers
Adams Multimedia runs Dappier's Ask AI embed on Wisconsin's Antigo Daily Journal, named Ask Antigo Daily Journal!
Tap one of the prompts it draws from the article on screen, like "What types of projects are eligible for the grant?", and the answer comes from the Journal's own reporting, linked to the articles behind it, with related coverage and follow-up prompts below.
Opt-in Sponsored Conversations turn those answers into revenue.
See what your own reporting could answer: dappier.com/
Put your AI agent where readers engage.
In-article, side-rail, in-search, dockable, or a dedicated Ask page: five surfaces, one platform, all answering from your content.
dappier.com/publishers
Ask SouthernMinn! brings AI search and chat to SouthernMinn.com, an Adams Multimedia site.
It draws prompt suggestions from the article a reader is on. Tap "What was the significance of the Quilts of Valor presentation in Owatonna?" and the answer streams back from the site's own reporting, citing the articles it came from.
The format and the prompts are configurable per site: SouthernMinn.com chooses where search and chat appear and which questions readers see first, and publishers can start from a pre-built layout.
Add AI search to your site: dappier.com/
Let your ads answer questions.
Miku's Dappier Brand Agent answered parents' questions about its baby monitors inside the ad: 5x the CTR of traditional display, and 2:24 average time talking with the brand.
dappier.com/advertisers
The Pilot Independent in Walker, Minnesota now answers reader questions through an Ask AI embed built with Dappier for Adams Multimedia.
Get paid when AI uses your content.
Syndicate to AI agents and builders through Dappier's content marketplace, with full attribution and access via MCP. Or source rights-cleared content for your own agents.
dappier.com/publishers
Prompt suggestions come from whatever article the reader is on. Tap "Which Itasca County 4-H youth received high honors in herdsmanship?" and the answer comes back from the Herald-Review's own reporting, linked to the articles it came from.
A general-purpose chatbot does not have that local reporting. Dappier keeps answers grounded in your content and your links.
See what your own archive can answer: dappier.com/
Reach consumers while they're asking questions.
Sponsored Conversations put your Brand Agent inside AI chats on publisher sites, right when readers are researching, comparing and deciding.
dappier.com/advertisers
Adams Multimedia's news site for Minnesota's lakes area runs its Ask AI widget as Ask Message Media.
Tap the suggested prompt "What time does the silent auction start?" and the answer streams in from the paper's own write-up, with the story linked.
Your embed answers from your own articles and links back to every one of them. Sponsored Conversations stay opt-in for monetizing the session.
Put your own coverage to work answering readers: dappier.com/
Keep readers on your site longer.
Launch an AI agent trained on your articles, videos and data. It cites your pages, recirculates your articles, and AI conversations add an average of 2 minutes to a session.
dappier.com/publishers







