From the look of newly launched businesses in web3 I’ve not seen any that favors accounts that are not KOL tagged When u look at fomo, agency around it are after top leaderboard now small accounts size (portfolio or x) Looking at new start ups activating sizable campaigns, they all look for KOLs Evolving sometimes isn’t about skill, it’s common sense. The data is out, interpret it better than other is what gives you early edge.

Idea is not enough Ai is not enough Humans are the approval of everything in life Take it or leave it.

Most people don’t lack opportunity. They lack rooms where opportunity can even reach them. That’s what I call Life Engineering. You put yourself around the people, groups, and environments where the thing you want is already happening. Even if it happens to someone else first, you’re close enough to study the path. You join a founder community. Someone gets hired, finds a co-founder, or gets introduced to the right person. Instead of just saying “lucky guy,” you can actually watch the trail. Who did they meet? What did they contribute? What made the relationship become an opportunity? Same with memecoins. Someone spotted a coin before it ran 100x. The real question is not “what coin?” It’s what were they watching? Who were they listening to, which group shared it? What made them buy, hold, or sell? And what happened to the other calls they made that didn’t run? That’s the Footprint Effect. You’re studying the trail behind an outcome, not just the winning screenshot. Even your X feed works like this. Keep interacting with certain content and you’ll usually see more of it. Join the Spaces your favourite builders, traders, founders, or influencers are speaking in. Listen to how they think. Watch what they pay attention to. Notice the people around them. Your environment decides what reaches you. Life Engineering puts you in surroundings where what you want can happen to you. The Footprint Effect shows you the trail behind the people already getting that outcome. What you do with that learning creates your own trail. Put yourself where the footprints you want to follow are being made.