Independent Product Designer. Previously at @Instagram, @Twitter and @GQmagazine. Big @NBA and @ChicagoBulls guy.
New York, NY
Joined February 2009
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Doug Seidman retweeted
I’ve interviewed a lot of designers over the last few months. Everyone seems to have one case study from the “before times” and one from today’s world.
It’s fascinating to see us all grapple with how to tell these old stories of slow progress over a year or more, static iterations, and outcomes limited by basic constraints that would never block you today.
And the new case studies from today’s world have satisfied the need we temporarily filled with personal side projects, which just months ago were the only way to show how you work with modern tools.
In another few months no one will be showing the “before times” case studies anymore. Bittersweet goodbyes.
Amen
we’re not really “designing” right now,
we’re just constantly switching contexts trying to not get left behind
every week there’s a new tool claiming to be the future → paper, pencil, magicpatterns, magicpath… now noon shows up with $44M and changes the narrative again
so instead of going deep, everyone’s just sampling everything
trying prompts here, generating screens there, tweaking in figma, jumping to code, back to AI again
half the industry is already inside code editors
the other half is still figuring out which tool is even worth committing to
fomo is doing more damage than we realise
because depth needs stability
and right now the stack itself is unstable
so no one is mastering anything
everyone is just trying to be early
eventually this will settle and a default will emerge
till then, we’re all just beta testers pretending to have a workflow 👀
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One of the most useful, easy-to-use, and "why didn't I just make that" type of design tool and resource is cursor.design by @stuartregan and @jamiebrittain. Thanks!
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Doug Seidman retweeted
Even if you're not in marketing, you should read this post from the former CMO of Nike. It details Nike's transition from a brand-driven demand creation engine to a data-driven performance DTC model that relied primarily on sales on Nike.com.
The results?
After the release of Nike's Q2 2024 financial results, they lost 25B in market cap in a day, and shares hit their lowest since 2018. Decling -32% since the beginning of 2024. Ouch.
Here is my favorite excerpt:
"Nike invested a material amount of dollars (billions) into something that was less effective but easier to be measured vs something that was more effective but less easy to be measured. In conclusion: an impressive waste of money."
Will marketing see renewed interest and perhaps even a renaissance in brand advertising? For Nike's sake, I hope so.
linkedin.com/pulse/nike-epic…
Doug Seidman retweeted
Friends don't let friends create resumes in Figma, export the pdfs, then send the resumes out.
Figma pdf's will not score well on ATS systems fwiw.
Doug Seidman retweeted
🚨 We're running it back tomorrow at 8pm EST for our weekly group live stream 🚨
This week there's even more coins to unbox, and even more prizes to win 📦
Will you roll the next 100x with us? Invite in comments 👇
My 5 year old just brought this book home from school and just last night we read it and I assured her that we never get earthquakes around here. I’ve totally lost all credibility with her now. 🤦♂️
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Doug Seidman retweeted
why do men always question how women get their money? are you that insecure? is your dick that small?
i work at a shelter, an outpatient mental health facility & at a crisis center - not that it's any of your concern
(& not that there's anything wrong with OF)
Doug Seidman retweeted
everyone is freaking out about how ai video is the future but i'm here freaking out that we can screen for breast cancer by collecting tears. it apparently has 91.5% accuracy. that's more accurate than a mammogram and no radiation 🥲auria.care/
