EvettField Partners

Over 370,000 emails sent without unsubscribe links led to a $700K+ penalty under the Spam Act. Read the Lexology article by Tony Cordato with commentary from Michael Field on where email marketing crosses into compliance risk: ap1.hubs.ly/y0QHLl0

Michael recently attended ICONICA Brisbane. What it revealed: In competitive categories, growth doesn’t come from product tweaks. It comes from understanding market structure, competition, and how buying decisions are really made. #B2B #Construction #Strategy

Is your B2B brand growth-ready? Book a free 30-min consult or AUD $4,950 Strategy Sprint to test your GTM. 👉 ap1.hubs.ly/y0JvLn0

Over 370,000 emails sent without unsubscribe links led to a $700K+ penalty under the Spam Act. Read the Lexology article by Tony Cordato with commentary from Michael Field on where email marketing crosses into compliance risk: ap1.hubs.ly/y0Mpt60

Meet André Meyer from @MeyerWestIP, part of @EvettField's Approved Supplier Network. Meyer West IP secures patents, trademarks, and designs globally. With 20+ years in IP law, they support innovators in agriculture, construction, and more. Find out more: ap1.hubs.ly/y0D-9R0

Who’s really making the decision in complex B2B sales? On the Find Grow Keep Podcast with Karen Kirton, we unpack the Invisible Buying Committee™ and how to equip each stakeholder to advocate internally. Tailored assets win long-cycle deals. Listen here: ap1.hubs.ly/y0F7GB0

Meet Chris Waters from @watershed_brand, a member of @EvettField's Approved Supplier Network. Specialising in brand identity, Watershed brings expertise in construction, engineering, and manufacturing to create impactful brands. ap1.hubs.ly/y0D-BK0

Many manufacturers still plan around a single buyer. In reality, B2B decisions are shaped by a wider group of formal and informal influencers, the Invisible Buying Committee®. Read the full article: ap1.hubs.ly/y0vz1_0 #B2BManufacturing #BuyingDecisions

Happy New Year! Thank you to all clients who trusted us throughout 2025, including the new relationships formed this year. Wishing everyone a successful 2026 and a smooth return from the break. #HappyNewYear #2026 #B2B

@EvettField is experimenting with a new TikTok channel. It’s early days and we have only uploaded two videos. Feel free to follow along if you’re interested in what we’re doing. tiktok.com/@evettfield?_r=1&…

Thank you to everyone we partnered with throughout 2025. EvettField's last work day is 19 December 2025 and operations resume on 5 January 2026. Wishing you a refreshing holiday break filled with time to reset and enjoy moments that matter. #HolidaySeason #BusinessCommunity

Thank you to everyone we partnered with throughout 2025. EvettField’s last work day is 19 December 2025 and operations resume on 5 January 2026. Wishing you a refreshing holiday break filled with time to reset and enjoy moments that matter. #HolidaySeason #BusinessCommunity

B2B marketing demands more than persuasion. It’s a discipline built on trust, logic, and evidence. That’s what keeps @michaelfieldcom committed to the craft. Read more: ap1.hubs.ly/y0nPkR0 #B2BMarketing #EvidenceBasedStrategy #ManufacturingLeadership

Manufacturers across Australia & New Zealand face rising costs, skills shortages and unpredictable demand. Growth depends on focused strategy, alignment and execution. ap1.hubs.ly/y0lvZ20 #Manufacturing #B2BStrategy #ANZBusiness

The Good Guys fined $13.5M for misleading store credit promos. Read the Lexology article by Tony Cordato with marketing commentary from @michaelfieldcom on how the offer broke trust and law: ap1.hubs.ly/y0nybZ0

CUB Brisbane has become a strategic hub for purposeful connections. Its culture supports authentic conversations, diverse perspectives, and continuous learning, with spaces designed for productive work and collaboration. Read the full article ap1.hubs.ly/y0n_W50 #CUB #B2B

When sales and marketing blur together, efficiency drops and accountability weakens. Defining who generates demand and who converts it drives both performance and morale. Read how clarity fuels B2B growth: ap1.hubs.ly/y0lJV80 #B2BMarketing #SalesAlignment #BusinessGrowth

At EvettField, our purpose is clear: when good businesses thrive, communities prosper. We help family-owned and mid-sized industrial/manufacturing businesses across ANZ grow through market intelligence and revenue optimisation. Read more: ap1.hubs.ly/y0lsTN0 #B2B #Community

Year-end is more than a countdown for ANZ manufacturers. It’s the time to refine strategy, align teams and turn market evidence into action, driving clarity and measurable growth. Explore the framework: tinyurl.com/f3e62xs8 #ManufacturingGrowth #B2BStrategy #ANZIndustry

Webjet fined $9M for misleading asterisk pricing. The latest @Lexology article reveals why trust and transparency matter more than ever: ap1.hubs.ly/y0h7FV0