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Fitch Ink

@FitchInk

Powerful storytelling for powerful businesses. Scottsdale | San Francisco | Los Angeles | Dallas | New York | Barcelona | Boston

fitchink.com
Joined May 2017
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Photo by Fitch Ink (@FitchInk)Photo by Fitch Ink (@FitchInk)
Happy 10-year anniversary, @FitchInk! Remembering the cheery NYE in Seattle that @divaskychick and I celebrated your birth (with @katie_curnutte and her husband). All of our hopes have come true thanks to @mkkloberdanz, @DorothyPWrites, @samshaddock, and so many others.
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Lockdown restrictions earlier this year left the team at Royal Perth Hospital unable to trial their new Senographe Pristina mammography system so Helen Parry, the hospital’s Chief Medical Imaging Technologist, volunteered to be their first screening patient. 1/2
Image from GE HealthCare (@GEHealthCare)
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My colleagues and I were struck by this wonderful article from The Atlantic: The coronavirus pandemic is steeped in uncertainty, confusion, shifting information, and muddled messages. Here’s a guide to cutting through it all, from @edyong209: theatlantic.com/health/archi…
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There are so many heroes in all this.
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I'm reminded of one of my favorite quotes: "Start where you are. Use what you have. Do what you can." These humans' resourcefulness and ingenuity amaze me. ge.com/reports/face-value-ho… via @generalelectric
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“There is an urgency not only for the company, but for the entire world.” How over 100 @GEHealthcare employees and retirees have come together (within days) to volunteer to help make ventilators at our Wisconsin factory.

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“Gövsa immediately wanted to help. He talked with his wife and two children, and they supported his choice. ‘We made a family decision,’ he says. ‘There is an urgency not only for the company, but for the entire world.’” Amazing.
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Fitch Ink retweeted
Yann LeCun (@ylecun) profile picture
Yann LeCun
@ylecun7 Mar 2020
Demucs: separating tracks in music.
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New on the @FitchInk blog: my 2 cents on creating harmony among agencies: fitchink.com/so-happy-togeth… #contentmarketing #agencylife
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REI doubling down on print — vying for analog attention in a digital world — seems deliciously on-brand to me. marketingdive.com/news/rei-s… #contentmarketing #optoutside
REI sunsets catalog, introduces print magazine

REI sunsets catalog, introduces print magazine

As part of the effort, the retailer plans to invest $100,000 in 10 local news organizations this year.

marketingdive.com
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bright spot for $GE? Updraft: Wind Energy Deals Show The Pace Of U.S. Renewables Expansion ge.com/reports/updraft-wind-… @bpcoffey @fitchink
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Insightful report from @generalelectric on the pace of #wind #energy expansion in the #US unveiled onsite here at #Windpower2019. Definitely worth a read. ge.com/reports/updraft-wind-…
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