Gedoua

Earlier this year, @madebyduo partnered with us on the rebrand of Lucra, following their $20m raise. The brief was simple: build a brand that looked the part for where the company was going next. Over four weeks, we worked across strategy and design through our Launchpad offering, helping shape a brand built for the next stage of the business. A look at some of the work we did.

If you’re new here, this is @glyn_studio . We believe the businesses that win aren’t due to chance, but because they dare to build something the world can’t exist without anymore. Our job is to help the next set of changemakers make sure their brands match their ambitions. Glyn is a brand studio helping ambitious founders turn what they’re building into brands people can recognise, trust, remember and rally behind. We work across strategy, identity and experience. We embed ourselves into your business first. What are you building? Why should people care? Where can you win? What should you be known for? Then we turn those answers into the things people actually experience: positioning, brand ideas, verbal & visual identity, websites, digital experiences and the systems that make everything feel like one brand. We obsess over the details because the details are usually where distinction lives. We challenge our own best ideas by exploring further than the obvious direction. We look at what everyone else in the category is doing, then ask what it would take to move beyond it. We want to be the partner you call when the stakes are high, the ambition is bigger and you need someone who can think alongside you. We’ve built brands across fintech, SaaS, AI, technology and consumer businesses, and we’re just getting started. If you’re building something ambitious and looking for a studio to help make it impossible to ignore, let’s talk. Are you a changemaker? Visit glyn.studio or send a DM to get started.