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Gen2 Advisors

@Gen2Advisors

Objective, exclusive and sometimes against-the-grain information for #marketing and #insight pros

gen2advisors.com
Joined November 2012
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Do you know an amazing up and comer in the insights industry? Be sure to submit a nomination for the GreenBook Future List! lnkd.in/eXE_Ngfv #MRX #IIeX #GreenBook #FutureList

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Be the COOL KID - take the survey! rb.gy/vqafxa #GRIT #IIeX #MRX #GreenBook
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Getting It Right with Zain Raj, CEO of Shapiro+Raj. Hear about how he moved his organization from a project-based research company to tech-enabled strategic consultancy. lnkd.in/dKgz_zV #research #gen2 #mrx #insights #leadership #greenbook
Insight departments use different strategies to make an impact on their company's future. Check out the conversation with Nick McCracken of Ford on how they are integrating insights into a team of SMEs. He's eloquent and insightful. Thanks Nick!!! lnkd.in/dDbRxDu
In @Gen2Advisors’ 1st podcast in it's new 'Achieving Success in Insights' series – @LisaCourtade of Organon (Merck) talks about what makes insights organizations successful #MRX #Insights #IIEX #leadership See it here: buff.ly/3hb918v
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Tango Card provides a $5 donation oppty for every GRIT survey completed - take the survey here: bit.ly/2H7zQKN
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IIeX Europe is right around the corner! If you have not already signed up you can do it here: ow.ly/LCUr50yexlz #iiex #mrx #insights
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Have you done the latest GRIT survey yet? If not, do it TODAY! The survey will be closing next week. Here is the link: ow.ly/gZyF50wYhhh #iiex #mrx

aytm | Take the survey

A few minutes of your time helps brands understand what people really think

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These personas 👏👏👏 @kristinluck @scale_house @Dstillery #iiex #IIeXNA – at Austin, TX
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The GRIT survey closes on Monday 4/22. If you haven't had the chance to do it yet go take 15 min and get it done. Take the survey here: ow.ly/LXBr50qTNHq #mrx #iiex

aytm | Take the survey

A few minutes of your time helps brands understand what people really think

aytm.com
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Grit is live and open until April 19th! Take part in the survey today. ow.ly/JUnr50p7pOP
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Greenbook@Greenbook27 Mar 2019
How Brands Disrupt #mrx #insights greenbookblog.org/2019/03/26…
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Gen2 Advisors retweeted
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RayPoynter@RayPoynter27 Mar 2019
How Brands Can Bridge The Gap Of Meaning: Using Semiotics Systemically To Measure Cultural Complexity And Transform It Into Value - Martina Olbertova gives a new #NewMR presentation - access the recording & Slides newmr.org/presentations/37d8… #MRX @MartinaOlb

How Brands Can Bridge The Gap Of Meaning: Using Semiotics Systemically To Measure Cultural Comple...

By Martina Olbertova at Festival of NewMR 2019 – EMEA Tuesday. The rapid evolution of the market research industry and the new complex problems brands and organisations are facing today call for...

newmr.org
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IIeX North America is running a BOGO! Register by March 29th and get a free ticket to share with a brand-side client. Snag yours today: ow.ly/n3vm30o8IfC #iiex #mrx
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Listen to @kristinluck talk about the steps companies can take to be better workplace allies for women and other diverse populations. ow.ly/Bycl30nYrdP #BalanceforBetter #iiex #mrx
Join @RayPoynter, @melcourtright , @lkhdavison and me this morning as we discuss the current state and future forecast for the market research industry! newmr.org/events/2019/festiv… #mrx #newmr #iiex #trends #analytics #AI #humancapital #insights #marketresearch
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Gen2 Advisors retweeted
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Plotto@PlottoUK5 Mar 2019
Artificial Intelligence meets market research | Research World buff.ly/2GYfqmp #AI #mrx
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One of my favorite events of the year; always fun and interesting! RT @RayPoynter: What is trending in Market Research and Insights? #NewMR webinar 5 March 2019 newmr.org/events/2019/fe… #MRX @lennyism @keenasmustard @melcourtright
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Gen2 Advisors retweeted
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MESH@MESHExperience12 Jun 2018
A big congrats to the winners of the #GinnyValentine Badge of Courage Awards 2018!! @AnijeLambert @KristofVarga @baileighallen #iiex #IIeXNA #IIeX2018 @johngriffiths7
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Hope to see you at the Periscope Party tonight #IIEX #mrx
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