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Austin, Texas
Joined April 2015
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Hive9, an Uptempo company retweeted
Happy Friday! Hope this wasn't your day 😱 Head over to our LinkedIn for more... linkedin.com/feed/update/urn…
#mypivot #marketing #marketingfail
Hive9, an Uptempo company retweeted
We have to ask: are you a #marketer that uses #ROI data?
If not, you're among 61% of marketing leaders that lack confidence in their ROI data.
allocadia.com/resources/allo…
Hive9, an Uptempo company retweeted
60% of #marketers are missing the right tools to demonstrate the quantitative impact of #marketing spend. If that's you, Marketing Performance Management (MPM) might be your answer.
Learn more: hubs.li/Q012fS9R0
Hive9, an Uptempo company retweeted
65% of #marketers aren’t confident in their ability to measure the impact of their #marketing investments. But few realize that #ROI isn’t a math problem – it’s a marketing strategy to build and optimize plans and investments.
allocadia.com/resources/webi…
Hive9, an Uptempo company retweeted
Ralf Strauss debunks 11 myths on #Martech in this latest #blog post. As a #marketing #operations manager, you’ll probably be able to share a handful of myths of your own. Let’s list the ones we ran into over the years.
blog.brandmaker.com/debunkin…
Hive9, an Uptempo company retweeted
To defend their budgets this year, #marketing organizations are continuously asked to prove that they’re significant drivers of growth. Let's look at mastering marketing data strategy for your next raise.
allocadia.com/blog/tips-and-…
Hive9, an Uptempo company retweeted
What’s new in the ever-changing martech landscape? In this podcast with Scott Brinker, we discuss which #martech trends are picking up steam, which are slowing down, and which are up-and-coming in #2022.
Listen now: hubs.ly/Q0127G020
Hive9, an Uptempo company retweeted
There are hundreds of different paths to boost ROI, but we identified three hot tips other #marketers can use to better understand their #ROI measurements and plan for the journey ahead.
Read more: allocadia.com/blog/tips-and-…
Hive9, an Uptempo company retweeted
Innovation is essential to thriving going forward. Check out Harvard Business Review's advice for building your company’s capacity for innovation:
hubs.li/Q011Lp7j0
#GoodRead #Innovation #Inspiration
Hive9, an Uptempo company retweeted
#Data is the foundation for companies for all customer experiences. As a consequence, data is at the basis of all the sophisticated tactics you can think of, whether it is #analytics, personalization or campaign ops.
Make data your competitive advantage: blog.brandmaker.com/data-as-…
Hive9, an Uptempo company retweeted
Senior management and the marketplace are now expecting flexible #marketingops that manual processes simply can’t keep up with, rendering them obsolete against today’s challenges.
Download @BrandMakerEN's solution-oriented guide: brandmaker.com/resources/Fin…
Hive9, an Uptempo company retweeted
Find out the best ways to highlight #B2B #marketing #challenges, pressures, and rippling effects by starting with the most important person in our business life: the #customer. Find out more by reading the #article here: blog.brandmaker.com/agile-bu…
#BrandMaker
Hive9, an Uptempo company retweeted
Listen to a 40 minute chat Michael Acton Smith, Co-CEO & Co-Founder of #Calm to learn how to avoid burnout and build mindful habits followed by a short meditation you can practice to help alleviate stress and restore control.
allocadia.com/resources/webi… allocadia.com/blog/performan…
Hive9, an Uptempo company retweeted
Post-pandemic, companies need to prepare for a future where new and evolving skills and ways of working are a given and continuous learning is supported. Here are three keys to building a more skilled post #pandemic workforce: mckinsey.com/business-functi…
#BrandMaker #GoodRead
Hive9, an Uptempo company retweeted
When @RiemersmaFrans interviewed Ralf Strauss they noticed that there are many #myths about Martech #solutions and stacks out there. Find out how they debunked these by listening to this #podcast episode here: blog.brandmaker.com/podcast-…
Hive9, an Uptempo company retweeted
We surveyed over 200 marketers to determine the industry’s maturity level around #Marketing Performance and what the best #marketers in the world are doing differently.
Read our full report here: allocadia.com/resources/eboo…
Hive9, an Uptempo company retweeted
#Marketing Ops frees time for customer, collaboration and creativity. Find out how in our latest #BrandMaker Pulse, global qualitative study: webcache.brandmaker.com/1701…
Hive9, an Uptempo company retweeted
When talking about #marketing and #finance, we’re usually talking about their differences.
But high-growth organizations are 3X more likely to have collaborative marketing and finance teams.
Is this holding you back?
allocadia.com/blog/performan…
Hive9, an Uptempo company retweeted
#BrandMaker Marketing Ops Now [PODCAST] If you’re one of the 87% of marketers struggling to measure your marketing performance, our #marketing pros, Scott Brinker and Frans Riemersma share their tips & tricks including the “North Star” method: blog.brandmaker.com/podcast-…
Hive9, an Uptempo company retweeted
45% of companies where #marketing budgets increased post-COVID agree that they have defined metrics aligned to goals – 4x higher than those who had the largest decrease.
Read more in our report, The 4 Actions of High Growth Marketing Teams: explore.allocadia.com/2021-b…