Student Marketing Agency by Bulla Co | Rarely here, best on TikTok.
London, England
Joined November 2017
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Stumbled across us?
We are best on TikTok
tiktok.com/@hype_collective
Hype Collective retweeted
Some professional news 📢
@HypeCollective_ , the agency @SiLucey and I started in 2017, is being acquired.
Hype Collective retweeted
Gen Z influencer agency Bulla Co acquires @HypeCollective_. 🤝
mobilemarketingreads.com/gen…
#Influencer #InfluencerMarketing
Here's a sneak peak from next week's TikTok SEO webinar 👀
If your target audience is Gen Z, and you're in the fashion, entertainment, beauty or travel sectors, TikTok is already a critical channel for search and will only get more dominant in 2023.
GOOD MORNING. Next Wednesday @ 1pm I'm going to be running a workshop on TikTok SEO.
Sign up here: eventbrite.co.uk/e/search-op…
The free workshop is next Wednesday @ 1pm. Lots more good stuff from @paulstollery in there. Sign up below:
eventbrite.co.uk/e/search-op…
🚨 Introducing: The Escapism Issue 🚨
The last few years have been perpetual chaos. So we spoke to a number of thought leaders from across the youth marketing industry - as well as students themselves - to find out how this was impacting Gen Z.
This is what we found:
💸 In search of lost good times: It's widely known that Gen Z drink less than their older counterparts. But that decline has likely slowed down, for now.
Read all about that, and more, in The Escapism Issue:
hypecollective.co.uk/news/re…
Loved working with @VeeKativhu & @networkrail trying to dispel some myths about working in engineering.
Check out the video:
youtube.com/watch?app=deskto…
🚨 NEW CONTENT ALERT 🚨
Find out why UK students *don't* require every brand to have a social purpose and why they may be looking to be more selfish consumers as they navigate a post-COVID world.
Article 🔗 in the next tweet!
'Grab any marketing professional and ask them what’s important when building a brand that resonates with young consumers, and more often than not they’ll tell you it’s absolutely *vital* that your brand has a social purpose. Well, that’s bullshit.'
🔗 hypecollective.co.uk/news/re…
Hype Collective retweeted
And our Season 2 finale is here. I speak with Josh Akapo from @HypeCollective_ @archtypeUK about youth voice and culture apple.co/3zeNIss link.chtbl.com/hearitpodcast
Hype Collective retweeted
I ask Josh about his research with @HypeCollective_ on LGBTQ+ students in early career phase, why they're over the rainbows and what employer brands need to be looking at to attract and retain LGBTQ+ talent link.chtbl.com/hearitpodcast
🚨 New Research Alert 🚨
We're giving FREE one-to-one sessions for employer & consumer brands to find out:
- students' expectations for on-campus life this autumn 💡
- what students want from the world of work 💼
- what a post-COVID campus looks like 🤔
🔗 in the next tweet!
As restrictions lift, a post-COVID world looks a lot more real - but what does this mean for students on university campuses this autumn? 🤔
Join us for your free one-to-one session to unpack this topic.
Book here: hypecollective.co.uk/news/re…
great to see our very own Josh Akapo featured in PR Moment, sharing some truths and some info about The Broadcasts... Check it out.
prmoment.com/blog/how-you-ca…
Hype Collective retweeted
Hard Numbers' Parent Group Rebrands Ahead Of Expansion provokemedia.com/latest/arti…
