Insider Intelligence

Social video ad spend increases, but growth rates stall: trib.al/qa6tAfK #newsletters #chartoftheday #socialvideo #socialmedia #video #advertising

eBay is the most popular site for secondhand luxury fashion and accessories: trib.al/KEujTIk #chartoftheday #newsletter #ebay #luxury #fashion

📣 EMARKETER is back and better than ever! 📣 Find out what it means to be an #EMARKETER and discover how PRO+ can elevate your team's strategies, add credibility to your presentations, and drive new business opportunities in 2024 and beyond: emarketer.com/pro-plus/?utm_…

📊📈Did you catch the bar chart and a line graph in our new #EMARKETER logo? It's a nod to our commitment to data-driven #insights, wrapped up in our iconic red and black styling. Learn more: emarketer.com/pro-plus/?utm_…

Even through a total #eclipse, EMARKETER's #marketing, #advertising, and #ecommerce insights shine bright. 🌘 EMARKETER empowers your revenue-driving teams with the #forecasts and #analysis you need. Discover the power of PRO+: emarketer.com/pro-plus/?utm_… #EMARKETER #totaleclipse

📊 Over 25 years ago, EMARKETER pioneered the first forecasts around #digitaltransformation. Stay on top of the biggest trends in digital #marketing, #advertising, and #media with our industry-leading daily newsletter: emarketer.com/edaily/?utm_so…

We are forecasting a 6.5% YoY growth in US OOH #advertising spend this year, reaching $9.51 billion. 📈 From the #LasVegasSphere to bizarre alien billboards, here are five recent #OOH campaigns that caught our eye: emarketer.com/resources/the-… Source: @Target on Instagram

Gen Z is different from older generations. They are digitally native, spend more time watching videos, and have embraced the overlap between #media and #technology. But #GenZ has some particular habits #marketers should pay attention to. Learn more: emarketer.com/resources/unlo…

Happy April Fools' Day! What better way to celebrate than with a blooper reel to add some fun to your feed. Keep an eye out for the *real* EMARKETER brand campaign launching later this month! 😉 🚀 Learn more at emarketer.com #aprilfoolsday #bloopers #blooperreel

Don’t just face 2024's challenges—conquer them. Hear from our top analysts and brand marketers from @CP_News, @kenvue, @ThredUp, and more on #generativeAI, #retailmedia, and #datamanagement. emarketer.com/events/summit/… @StackAdapt @Google @BlueConic @Placer_ai @weareMNTN

From public transit to the Las Vegas Sphere, here are five recent OOH campaigns that caught our eye: emarketer.com/resources/the-… #advertising #OOH #OOHadvertising #lasvegassphere #thesphere Photo source: @popcravenow

Attending #FutureDigitalFinance next week? David Morris will be sharing the stage with leaders from @CitizensBank, @FifthThird, @TCHtweets, and @SFE_Payments for a special panel: Exploring Real-Time Payment Preferences and Opportunities. futuredigitalfinance.wbresea… @WBResearch

A strong out-of-home (OOH) ad leverages creative thinking, puts content where people will see it, and has the potential to be shared online. Here are five recent OOH campaigns that caught our eye: emarketer.com/resources/the-… #advertising #marketing #OOH #OOHcampaign

Attending #FutureDigitalFinance next week? Don't miss EMARKETER on stage! @tiffanimontez will be presenting alongside leaders at @BECU and @CDValet and Seattle Bank on the panel Customer Acquisition and Core Deposits in the Digital Age. futuredigitalfinance.wbresea… @WBResearch

We launched PRO+ as a way to help our clients get to decision-making faster, and more confidently. Take a first look at the key new features of PRO+, including new #data sets, deeper #insights, and flexible visualizations. Watch the webinar replay: cloud.insight.insiderintelli…

📈In today's data-driven landscape, transparency is key. With PRO+, you’ll see exactly what is being measured and where our rigorously-vetted #data is sourced. Leverage our #benchmarks and #forecasts in client presentations or pitch to leadership with confidence: emarketer.com/pro-plus/?utm_… #EMARKETER #advertising #marketing #commerce

The EMARKETER team is heading home after a packed few days at @shoptalk! 🛍🛒 @zdwigder and @jasmineaenberg shared their most important takeaways from #Shoptalk2024 on today's episode of the Reimagining Retail #podcast: podcasts.apple.com/us/podcas… #shoptalk2024

📲 "...[mobile payment] adoption is probably slightly higher in the US, but in terms of the actual value that's being spent, it's fairly similar in both markets." Our analysts unpacked trends in #digital transactions for dining, shopping, and ID verification. How do the US and the UK compare in the #digitalwallet evolution? Listen to the Behind the Numbers: The Banking & Payments show: thebankingandpaymentsshow.po… #podcast #mobilepayments #mobilewallet

💳 Are consumers ready to leave their physical wallets at home? Our analysts dive into the dynamic shift toward digital wallets in the US and the UK in the latest episode of Behind the Numbers: The Banking & Payments Show: thebankingandpaymentsshow.po… #podcast #mobilewallet

At @shoptalk? Catch @jasmineaenberg at 3:25PM for her session, New Research on Consumer Shopping and Spending Habits, featuring @McKinsey and @Accenture! shoptalk.com/us/agenda #shoptalk #shoptalk2024 #retail #commerce #shopping