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Jada Balster (@JadaBalster) profile picture

Jada Balster

@JadaBalster

VP Marketing @Perk_global | Passionate about #ModernMarketing #WomenInLeadership | Ex @Adobe | Often found on a Netball court 🏐

 Surrey
linkedin.com/in/jadabalster
Joined September 2013
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  • Following906
  • Followers1.6K
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Photo by Jada Balster (@JadaBalster)Photo by Jada Balster (@JadaBalster)Photo by Jada Balster (@JadaBalster)Photo by Jada Balster (@JadaBalster)Photo by Jada Balster (@JadaBalster)Photo by Jada Balster (@JadaBalster)Photo by Jada Balster (@JadaBalster)Photo by Jada Balster (@JadaBalster)Photo by Jada Balster (@JadaBalster)Photo by Jada Balster (@JadaBalster)
Not a bad ‘Day 5’ in the new role. Attended the @BTAwardsEU and got to celebrate @travelperk winning Best Corporate Booking Platform in the Technology Innovation category, Great excuse to get dressed up, and hang out with my new colleagues 💙
Image from Jada Balster (@JadaBalster)
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Jada Balster retweeted
Skift (@skift) profile picture
Skift@skift4 Nov 2025
TravelPerk changed its name to Perk in a bid to lose the perception that the company is solely about "travel." Will the rebrand help lead Perk toward an exit, like Navan did with its IPO? Read more: hubs.li/Q03RxJJm0
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Jada Balster retweeted
Perk (@perk_global) profile picture
Perk
@perk_global4 Apr 2025
In case you missed it… We’ve rebranded! 💚 It’s been an exciting week filled with buzz, energy, and excitement as we kick off this exciting new chapter. 🙌 Check out some of the week’s highlights in the media: 🗞️ @BTNEurope by Rob Gill okt.to/mkRAxf 🗞️ @travolution by @MelindaHealy: okt.to/snjW3u 🗞️ @euroweeklynews by Letara Draghia: okt.to/NHegCc.
Image from Perk (@perk_global)
Image from Perk (@perk_global)
Image from Perk (@perk_global)
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Jada Balster retweeted
BTN Europe (@BTNEurope) profile picture
BTN Europe@BTNEurope31 Mar 2025
NEWS: TravelPerk refreshes brand as it targets ‘rapid growth’ ow.ly/WkYg1064a73 #businesstravel #travelmanagement
Image from BTN Europe (@BTNEurope)
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I’ve shared some thoughts on what was a huge year of change, and a bit about what’s to come in 2025. linkedin.com/posts/jadabalst…
Goodbye 2024, and what's ahead for 2025 | Jada Balster | 17 comments

Goodbye 2024, and what's ahead for 2025 | Jada Balster | 17 comments

2024 was a year of huge change for me, professionally and personally, so I've shared some thoughts on 2024, and also what's ahead for 2025. It's going to be a big one for TravelPerk, and I couldn't...

linkedin.com
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Looking for recommendations for freelance marketing project/programme managers. Would appreciate any recommendations. #freelancejobs #projectmanagementjobs
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This week I had my first experience using @travelperk to book a real life trip, and it’s 🤩 SO GOOD 🤩 Is there anything better as a marketer than genuinely loving the product? ✨ Product-Market Fit = 💯
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Not bad at all for a ‘B’ team ❤️🌹
England Netball (@EnglandNetball) profile pictureEngland Netball
@EnglandNetball24 Sep 2023
The Vitality Roses push to the final whistle and take the opening match of the Taini Jamison Trophy by one ☝️ You can catch them in action for game two on Wednesday 27 September LIVE on @SkySports 🔜
Image from England Netball (@EnglandNetball)
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A World Cup to remember 🥈 #NWC2023
Vitality Roses branded graphic highlighting the impact of the Netball World Cup 2023: - 3.5 million watched live on Sky Sports and BBC - 1.3 million watched the final on TV - 440% increase in visitors to the England Netball website - 150,000 netball finder users online - 18 million social media impressions - 2.6m video views on TikTok - 522 goals scored and sports bras pledged by Nike to community netballers - 90,000 minutes viewed on England Netball's YouTube - Over 2,000 England Netball sessions delivered in the community - 318 pieces of national media coverage, including 91 in print national newspapers giving an advertising value of £30 million

ALT Vitality Roses branded graphic highlighting the impact of the Netball World Cup 2023: - 3.5 million watched live on Sky Sports and BBC - 1.3 million watched the final on TV - 440% increase in visitors to the England Netball website - 150,000 netball finder users online - 18 million social media impressions - 2.6m video views on TikTok - 522 goals scored and sports bras pledged by Nike to community netballers - 90,000 minutes viewed on England Netball's YouTube - Over 2,000 England Netball sessions delivered in the community - 318 pieces of national media coverage, including 91 in print national newspapers giving an advertising value of £30 million

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Love this from @OK_Magazine ok.co.uk/lifestyle/netball-w… #NetballWorldCup2023
England makes history against winners Australia in Netball World Cup final

England makes history against winners Australia in Netball World Cup final

For the first time in history, England made it to the Netball World Cup final where they faced 11 time champions, Australia, for a nail biting match in Cape Town

ok.co.uk
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Jada Balster retweeted
Claire Nelson (@ClaraNels) profile picture
Claire Nelson@ClaraNels6 Aug 2023
Let's make history...on and off the court!! Tune in and create the biggest netball viewing audience ever as our Roses go for gold. This is our time! 🏆🌹 #NWC2023
BBC Sport (@BBCSport) profile pictureBBC Sport
@BBCSport6 Aug 2023
It's the big day! 👊🏆 Can England win their first EVER Netball World Cup gold medal? 🥇 📲 Follow as they take on Australia at 16:45 BST on @BBCTwo, @BBCiPlayer, @BBCSounds and on the BBC Sport website and app. #BBCNetball #NWC2023
England win their semi-final against New Zealand

This media is unavailable

England win their semi-final against New Zealand

Watch the World Cup Netball 2023 on @BBCiPlayer

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Love to see it from @thetimes @Helenhousby1
Image from Jada Balster (@JadaBalster)
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Jada Balster retweeted
Amy Tilley (@amytilley09) profile picture
Amy Tilley@amytilley095 Aug 2023
THIS 👇💥🌹🫶 @EnglandNetball #NWC2023 @thetimes FRONT PAGE!
Image from Amy Tilley (@amytilley09)
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What a match!! First ever Netball World Cup Final! Dream come true for @EnglandNetball and Roses fans 🌹❤️ #NWC2023
Image from Jada Balster (@JadaBalster)
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Jada Balster retweeted
Izzy (@izzynetball) profile picture
Izzy@izzynetball5 Aug 2023
WORLD CUP FINAL WORLD CUP FINAL WORLD CUP FINAL WORLD CUP FINAL WORLD CUP FINAL!!!!!!!!!!!!🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹🌹#NWC2023
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Jada Balster retweeted
Jess Mascilo (@JessLMas) profile picture
Jess Mascilo@JessLMas3 Aug 2023
OMFG!!!!!!!!!! We just beat Australia in the World Cup for the first time HOLY SHIT!!!!!!
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This week our amazing interns leave us after an incredible year to finish their studies. Evy Miller and Madalena Gomes have been such a wonderful addition to the team. It’s been a joy to watch them grow and develop over the last 12 months becoming such…lnkd.in/ebejhbZF
This week our amazing interns leave us after an incredible year to finish their studies. Evy Miller...

This week our amazing interns leave us after an incredible year to finish their studies. Evy Miller...

This week our amazing interns leave us after an incredible year to finish their studies. Evy Miller and Madalena Gomes have been such a wonderful addition to the team. It’s been a joy to watch them...

linkedin.com
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Cannes Lions what a week ❤️ So proud to represent Adobe at the festival for creativity. So much work went into this event from so many different people, but these women were just incredible in the lead up and on-site. An absolute dream team. It was a…lnkd.in/eWZGZGE3
Cannes Lions what a week ❤️ So proud to represent Adobe at the festival for creativity. So much...

Cannes Lions what a week ❤️ So proud to represent Adobe at the festival for creativity. So much...

Cannes Lions what a week ❤️ So proud to represent Adobe at the festival for creativity. So much work went into this event from so many different people, but these women were just incredible in the...

linkedin.com
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So looking forward to Cannes Lions next week. Adobe has a stellar line up of events, hosted by our executive and leadership team members @achakravarthy12 Luc Dammann Suzanne Steele Alvaro del Pozo Justin Merickel @smorris75 @stacygreen @hhfreeland…lnkd.in/e_YTbH4E
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