Jen Zick

Why don't more professional sports teams reallocate a warranted proportion of their marketing budget to digital fan marketing?

Congrats to the WorldTeam Tennis Philadelphia Freedoms for kicking off their first targeted email campaign this morning with FanOne!

There's nothing like getting work done when you're not working...marketing automation is my new best friend:)

Great article about triggered email programs http://www.clickz.com/3633241