Jen 🇺🇦

Not two weeks ago, a new Cochrane review – examining 80 trials involving almost 30,000 participants – found that ‘smokers who want to quit have the best chance of doing so if they use nicotine e-cigarettes’. At the same time, new policies and proposals in the UK risk making vaping less accessible, less visible and more expensive for the very adults using it to quit smoking and stay smoke-free. That’s why we’ve launched Enough is Enough, a new national campaign calling on Government to commit to a 10-point Fair Deal for Vaping…one that protects children, cracks down on rogue retailers and recognises the important role vaping has played, and continues to play, in helping adults move away from smoking. Find out what’s at stake and how you can get involved today: enoughenough.co.uk/