Shinobi was running around the developer conference trying to lock devs in for interviews to create informative content for the public to see into the black box of Bitcoin development. I was shocked. Shinobi being a responsible technical editor and getting work done was not what anyone could've expected. Specifically, I remember Gloria either cold-shouldered him or turned down an interview at first. These dev conferences are an opportunity for developers to get together and talk shop with empathetic peers. They're not closed-doors events persay, but there is an expected informal, guards down, meeting of geeks to be able to chortle at rust jokes together. Contrarily, the online discourse was dominated by the spam debate at this moment in time and an interview about it would, not only be the umpteenth circle around the block, but be taking away from the 99.9% of value that Gloria or any other dev was contributing at that time. These people wake up, work all day on things, and go to sleep, without ever touching anything that has to do with spam. And then all that any non-dev wants to talk to them about is that one thing. Which is FAIR to want to talk about. But do you only care about that one thing? And care nothing about the 99.9999% of what's actually going on? I appreciated Shinobi's approach to getting Gloria to sit down and talk. He might be embarrassed for me to say that he actually put a lot of consideration and sympathy into how he approached her at the end of the day. And him starting off with an apology to her was a continuation of this sentiment that he was respecting the 99.9% of Gloria's daily work that was going unappreciated. It was also showing respect to the event itself as an ephemeral open interchange that is meant to bring more voices in and move development forward rather than be a place where media can pounce on devs when they climb out from under their rocks (respectfully). Or at least, that's my take. @hodlonaut's take was pretty good for the other BTC mag stuff. Some are questioning what new value this article in his series brings. I think it's maybe the clearest example of a common string in his writing: attacking abstract groups instead of holding individuals responsible. He attacked BTC mag. But WTF is BTC mag? If you would've measured who they were 3 years ago they would be completely different from measuring who they are today. Because it was different individuals. It is individuals who do things. Not companies. Not organizations. And as an outside researcher, it's hard to pin down the individual, the action, the motive. A lot easier to point at an abstraction and tie it to another abstraction and then call it illuminati 2.0. For what it's worth, he actually did a good job including lots of individual details. It's just that as a reader we have to discern between when he dances between discrete points of information on one side of the line and then big hand-waves of abstract entities on the other. I can guarantee that on that chaotic day where Shinobi was jumping in and out of circles of conversations in the conference hall and yanking devs in for nearly a dozen interviews, that getting Gloria's interview had nothing to do with some ordinal BS that other people at BTC Inc (not BTC Mag) were doing at the same time somewhere else. This is completely missing how real life unfolds for individuals in our own solipsistic worlds with our own day-to-day motivations and values. There's plenty to hold different individuals responsible for and the article accomplished a lot of that. But this interview, Shinobi, Gloria, has nothing to do with nothing. It was coffee, work, presentations, conversations, time-crunches, ubers, and a brief moment in the midst of all of that to pierce the dev veil.