Owner of @overdrivedigit. Run paid social and paid search for a living. Obsessed with motorcycles 🏍️

Guildford
Joined February 2010
🎧 Episode 67 is out! 🎧 This week, we speak to Abi who runs our wonderful Paid Social team to discuss the topic of self-improvement and how to make sure you are progressing in your role. Don’t forget to subscribe for more episodes! open.spotify.com/episode/0tt…
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Battling against rising costs on Facebook Ads? Check out this week's episode for some advice and recommendations on what you can do about it: open.spotify.com/episode/0wf… #facebookads #fbads
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On this week's podcast episode we kick off a three part mini series on Google Analytics with the brilliant Barbara Pezzi. First up it's all about GA4. If you're confused about what's happening or what you need to do, definitely check this episode out! open.spotify.com/episode/5Ed…
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🎙️🎙️ Latest podcast episode is out - take a listen to our wonderful conversation with Lisa Pratt from Girl Guiding and Rochana Shrestha from Monzo. It's perfect lunchtime material: open.spotify.com/episode/07f…
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Working in performance marketing and want to build a better understanding of your tracking? Check out @JonQuinton1 's article on @ppchero discussing how to get started with Google Tag Manager: ppchero.com/google-tag-manag…
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Latest episode of The Marketing Freaks podcast - find out how to make sure your ad creative converts 💸 Listen now on @spotifypodcasts 🎧 #facebookads #PPC open.spotify.com/episode/0Bf…
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"Instead of stressing about what you can't do, make the most of what you can do" What does the future of analytics look like with the continued move towards greater data privacy? open.spotify.com/episode/76k…
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The Marketing Freaks podcast is back after a bit of a break, talking Analytics, how to avoid common mistakes and make more sense of your data: open.spotify.com/episode/1TA…
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In our latest episode of the Marketing Freaks Podcast, we talk all things Facebook Ads special categories, what they mean for advertisers, and what to do if you are advertising within one of these spaces. Don't forget to subscribe! #facebookads youtu.be/uAXtYK8CZug
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There is definitely a renewed focus on interest audiences recently. In this episode, we talk through some ways to get a fresh set of ideas to keep your campaigns performing well! overdrivedigital.co.uk/episo…
In this week's episode of the Marketing Freaks podcast, we speak to Jeremy Grieve, CEO of @TheFishSociety. In the past 12 months, their business has seen huge growth! Join us as we smoke some fish and chat through their story! 🐟 youtube.com/watch?v=uudVKkgv…
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This was fun to do, and hopefully useful for anyone with questions over how things are going on #FBAds since the iOS14 rollout: youtu.be/cttEoXAmXKs
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Check out our new Marketing Freaks podcast episode: Facebook Ads & iOS14, One Month In - Honest thoughts on what we've seen! Don’t forget to subscribe 😁 youtu.be/cttEoXAmXKs #PPCchat #FBadschat
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Meanwhile, your competitors who go with proven channels race ahead
Most marketing is just throwing $$ at Facebook & Google. With high enough margins, it can work. But, it's far from efficient. The only thing you're really saving: effort. FB & GG make it easy to spend more. Sure, you see less ROI / $, but at least you're not working hard. /1
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Mental!
If you have applied for a job with us and received an email from commonthread.us PLEASE DO NOT RESPOND. Here's a story about a wild Linkedin scam going on...