Helping businesses and nonprofits be brilliant. Copywriting, advertising, social media marketing, and other fun stuff. Tweets by @iKnowScott.
Spring Hill, TN
Joined March 2013
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Lyrics to "A Cozy COVID Christmas" are at ItsJustPlainGenius.com. It's the holiday anthem no one asked for, in the year no one saw coming. Awkwardly space your loved ones a safe distance around you, then sing it to the tune of @amygrant's classic "Tennessee Christmas." #COVID19
Them: "You never stop...You never stop working!"
Me: Genesis 2.
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I have officially never felt more like @ChrchCurmudgeon.
Our nation's current thinking: If it's good as a five second text or a one-minute e-mail, it'll be better as a thirty minute Zoom meeting. #ZoomZoomZoom
Learning that this is a terrible moment in time to have seasonal allergies. Trees and fear are both blooming. [sniffle]
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Virologist 1: "How can we make this #coronavirus illustration a bit more ominous?"
Virologist 2: "Give it a Pennywise color scheme."
The #ElectricHummer Super Bowl ads remind me of a short piece I wrote in 2014 about how GM should resurrect the #Hummer brand. Six years later, I think it still holds true (esp. if you replace "diesel" with "electric"). Check it out here: itsjustplaingenius.com/humme… #SuperBowlAds
Million dollar idea: take something millions of people spit into the trash can every summer, roast it, salt it, and market it as a healthy snack.
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Just watched the unedited director's cut of Rudolph the Red-Nosed Reindeer. There's a horrifying ten-minute scene wherein Hermey maniacally extracts Bumble the Abominable Snow Monster's teeth one by one. Not for the faint of heart.
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Watching Home Alone and noticing there's a trash compactor in Kevin's house. I'm ready for a twelve-part Ken Burns documentary on the rise and fall of the trash compactor as a common household appliance.
A 20-second read on how convenient it would be to get free shipping on LifeWay orders delivered to a Chick-Fil-A store. It will never happen. itsjustplaingenius.com/lifew…
I'm mad at winter, so I wrote it a short letter. Maybe we'll avoid a full breakup, but I'm not sure. You can check it out at this link: itsjustplaingenius.com/an-op…
Don't shoot a boring instructional video. Find a way to make it fun! @jb64music and I teamed up to film a soap opera to answer the question, "How can we show people how to make a financial gift through our church app?" Here's how it begins..
Here's a clip from the bizarre "WellSpring Days of our Technological Lives" video we rolled on Sunday. Need the WellSpring app? Visit WellSpringChristian.org/app to get started!
Gut feeling: Most of the executives who push for open floor plans won't personally work in them (and have never done so previously). fastcompany.com/90204593/her…
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Yes to go-getters, the early bird getting the worm, early risers, etc. But also yes to those rare mornings when you can sleep until you just don't want to (or can't) sleep anymore.
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Our church spent a lot of time trying to find a good way to honor moms on Mother's Day. I started thinking, "What would be some awkward or potentially bad ideas for a Mother's Day church service?" This came to mind. Enjoy! itsjustplaingenius.com/churc…
“Churches are full of hypocrites.” Well…okay.
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Read the rest (five more sentences!) at itsjustplaingenius.com/churc…
#HolidayMovies you can't watch on @netflix: Home Alone, Die Hard, Miracle on 34th Street, A Charlie Brown Christmas, Christmas Vacation, & It's a Wonderful Life. Wish we had more of these classics and less original content...would trade A Christmas Prince for ANY of these six.
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"Don't call me #dotard, not fit to...
The picture kept will remind me."
#PearlJam #Trump #KimJongUn #NorthKorea