Doing all things checkout, post purchase, and thank you page in Aftersell!

Calgary, Alberta
Joined March 2026
There’s been a lot of speculation about @aftersell over the last week, including some erroneous claims about checkout hijacking. We understand given what's going on in the ecosystem but here's what actually happened to Aftersell 👇 Starting October 7th, an attacker sent millions of malicious requests to our servers. Most failed or did nothing, but the attack exposed non-sensitive upsell configuration data (e.g. discount settings) from a subset of 22 stores and they have of course been notified. It was an automated and almost certainly AI-assisted attack. It sent millions of requests in a single day, and switched to a pool of 1,460 rotating IP addresses. The moment we blocked one, the next one would appear. We closed the vulnerability within two hours. For everyone speculating about checkout hijacking, I want to make it very clear that this DID NOT happen to us. No shopper data or payment info was exposed, and no money moved. Aftersell merchants do not need to take any action - the app remains fully functional. No sensitive data was exposed, but the responsible thing was to take ownership and make sure the security of our product came first. I’d rather take the install hit before BFCM than ask merchants to trust us before we’d checked everything. Here’s what we’ve done since: → We’ve been working closely with Shopify’s security team and have brought in third parties for external incident review, VAPT, and specialized pen testing. → Aftersell is part of Rokt, and Rokt’s security team has run this investigation. The team is led by an ex-FBI cybersecurity leader and recently joined Anthropic’s Cyber Verification Program, which gives our security team access to Anthropic’s most capable models for defensive work. These models are now continuously reviewing every public route on Aftersell and are built into our security stack. → We have informed the FBI and other partners that share cyber threat intelligence to help stop attackers in the ecosystem. We will continue to work with the cybersecurity community to ensure the highest of security standards on Aftersell. → We are working with Shopify to ensure we get re-listed as soon as possible so new stores can install and set up Aftersell ahead of BFCM. Our commitment to the merchants who use or are considering Aftersell: 1) Security comes first on our roadmap. Our entire engineering team has spent the last few weeks on security work, and we’re using AI to defend against AI, with those same models now built into our security stack. We’ll keep investing, and we’ll stay transparent. If something affects your store, you’ll hear it from us. This is an always on program. We contacted affected merchants, we will always do this to ensure you know what is going on. 2) We’ll share what we learn. Attacks like this are becoming more common by the day across all platforms and we want to help our partners get ahead of them too. More on this soon. If your Shopify app has been hit by something similar, DM me. Happy to share our notes and learnings. We take a lot of pride in serving a large portion of the Shopify ecosystem, and we’re committed to building the best and most secure upsell product out there. If you have questions, comment below or DM me directly.
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A game changer!
Introducing Aftersell Cart: The first AI-powered @Shopify cart → Build carts with AI in under 5 mins → Add 18+ upsell, cross-sell, and AOV increasing widgets → Serve different offers based on who the shopper is and what they buy On Oct. 22, we’re breaking down how @grunsdaily uses these features. You’ll also get 3 high-converting cart templates when you sign up. Join us: rokt.wistia.com/live/events/…
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My favorite feature we launched this year. Earn & Save: → Earn profit from Rokt Thanks → Keep 100% of it → Get $1 off your Aftersell bill per $1 earned Our merchants will save MILLIONS on SaaS. The goal is to make @Aftersell 100% free in a few years. Make money 🤝 Pay $0
Okokok, ONE experiment we’re happy escaped the lab: FINDING 05 - Rokt Thanks can pay your entire Aftersell bill. Earn incremental profit from brand-safe offers shown after purchase, keep 100% of your earnings. Aftersell adds a matching discount to your bill. Worth checking out: aftersell.com/lab
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The latest in our subscription offering, more to come!
Introducing Subscription Upgrades for Stay AI brands one-time buyer → subscriber monthly → quarterly quarterly → annual all possible at post-purchase. try it for yourself in the @aftersell app
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Introducing the Aftersell Affiliate program. Refer a brand to Aftersell, earn up to $35,000. Introduce a brand and get paid twice: once for the intro, and again when it goes live on Rokt Thanks. No cap on referrals. aftersell.com/affiliates
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BFCM EXPERIMENT 04: Leaked from the lab Aftersell Cart just got 3 new levers: → Build a cart with AI in under 5 mins → Grow AOV with 18+ upsell + cross-sell widgets → Serve different offers based on shopper behavior, cart contents, location + more On Oct. 22, we’re breaking down how Grüns is putting it all to work. Secure your spot with @russell_kwokk: rokt.wistia.com/live/events/…
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50% post-purchase discount PRINTS the most revenue 50% vs 15% discount: → 69% higher RPV: $1.92 → $3.25 → 90% higher conversion: 6.0% → 11.4% take a look to see the full breakdown
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This week’s X highlight ✨ 1. @aftersell Lab launched 6 new features 🧪 2. @codyplof went viral with his sponsorship badge bid! 💸 🤑 3. @colindougherty @chrislukehall launched @ecommcowboy rebrand! 🤠 4. @JaiDolwani @TheStartersHQ new mysterious launch! 🌚
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Justin retweeted
AI is changing storefront dev - connect Claude Code to a git repo and you can make the best sites ever. As we're building Aftersell Cart we're focussed on that vision - AI cart is a thing. The value we'll bring are modules, templates, and perfect tool integration.
watch me one-shot olipop’s cart from a screenshot one prompt directly in @aftersell cart sneak peek at “create with ai” 👇 shoutout to @StephanieW1226
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Okokok, ONE experiment we’re happy escaped the lab: FINDING 05 - Rokt Thanks can pay your entire Aftersell bill. Earn incremental profit from brand-safe offers shown after purchase, keep 100% of your earnings. Aftersell adds a matching discount to your bill. Worth checking out: aftersell.com/lab
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🆘 EMERGENCY 🆘 Guys, someone leaked our lab results!! 😭🧪 Watch till the very end!
Whoever leaked our lab results… not cool 😑 But now that it’s out there, we spent the year testing one hypothesis: Can every order be worth more? The results are in. Explore all six experiments: aftersell.com/lab
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week 9 discovery: @aftersell brands have made MILLIONS with this offer "buy more, get more free" is by far the HIGHEST RPV strategy why? 1: same product. zero new decision 2: banner sells the need for product consistency 3: copy makes the offer feel exclusive we made it a template so every brand can print from day 1
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Use 'free gift unlocks' to build irresistible Post Purchase Upsells. It will PRINT. Reward customers with better gifts as they add more. In this one: → 1 pack: unlock samples → 2 pack: unlock a mixer → 3 pack: unlock a shaker Juice up your AOV with @aftersell before BFCM.
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This is the next way to MAXIMIZE AOV Give shoppers the option to add multiple products post purchase "Complete the Set" or "Complete the bundle" will PRINT
sneak peek 👀 @aftersell build-a-box add a board, the discount climbs as the box fills. 2 boards 20%, 3 boards 30% one tap, no second checkout, still one order, all post-purchase Comment and I'll enable it for you
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Aftersell got cut here... And honestly, if the ROI wasn't there, I'd do the same. SaaS pricing power is gone. So we built a way for every merchant to use Aftersell for free. Hundreds of merchants pay us $0.00/month while making MILLIONS of $$$ with Aftersell. How it works: 1. Activate Rokt Thanks. 2. Rokt Thanks makes you profit from 3P ads on the TY Page. 3. You keep 100% of that profit. 4. We double your earnings as a credit to your Aftersell bill. Rokt Thanks earns you $500? You receive the full $500 AND get $500 off Aftersell. Earn enough and your Aftersell bill hits $0. Still early. But I want this to be the standard.
We just uninstalled €7k/month of Shopify apps that were bringing zero ROI. That's €84k a year. Most stores are paying for tools they installed once and never audited again. Go through your app bill line by line. You'll be surprised.
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Justin retweeted
Very curious - what templates do you all want to see? We can cook a lot of interesting stuff here 🔥
sneak peek 👀 high-converting post-purchase templates, directly in @aftersell the offers that actually print, one click away coming soon
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The empty cart is your highest-intent place. Most just leave it as is 💀 We put recommendations there, powered by the same rules engine as our post-purchase upsells in @aftersell ✨ With nothing in the cart, personalization keys off who the shopper is, not what they hold.
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sneak peek 👀 @aftersell build-a-box add a board, the discount climbs as the box fills. 2 boards 20%, 3 boards 30% one tap, no second checkout, still one order, all post-purchase Comment and I'll enable it for you
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