Founder of UI Collective. 70k+ on Youtube. Design systems, product thinking, AI for designers. Helping designers get hired & ship better work.
Toronto & Youtube
Joined April 2022
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I spent 2.5 years racking up 2+ million views teaching design systems & UX design on YouTube. Now bringing that same energy to X.
youtube.com/@UICollectiveDes…
Kirk from UI Collective retweeted
Remember when prototyping meant linking 60 artboards with hotspots in InVision and praying nobody clicked the wrong thing during the demo
Nothing ruins a meeting faster than hearing “I’m not a designer, but...”
You just know the next 10 minutes are gone
Remember when prototyping meant linking 60 artboards with hotspots in InVision and praying nobody clicked the wrong thing during the demo
AI can build a whole app in 30 seconds and I still can’t get a stakeholder to reply to a slack message in under 3 days
my favourite feedback of all time is “it just doesn’t feel right”
no follow up. no examples. just vibes
We need a referendum on people taking meetings with both headphones in and unknowingly screaming at a laptop
Junior designer: “Why won’t they listen to me?”
Senior designer: “What do they actually need to hear?”
Principal designer: “Let them think it was their idea.”
Kirk from UI Collective retweeted
if steve jobs saw you reserving 15% screen width for a single icon and then putting a left side arrow back button on the unreachable right side of the screen he would've personally taken you behind a dumpster and beat you with a metal pipe
Obsessed with checking the new @humblytics dashboard btw. I encourage everyone to switch from Google Analytics to Humblytics
The evolution of the design portfolio:
2016: Fake apps with real effort
2026: Real apps with no effort
You can be the designer who pushes back, or the designer who gets invited to lunch with the executive.
Can't be both.
Me in 2022: "I'll learn AI when it's actually good."
Me in 2026: maintaining 14 Claude skills and paying for 5 different AI tools, all so I never have to open Figma