Yasas Nirmal (@Launch_Frame) header
Yasas Nirmal (@Launch_Frame) profile picture

Making game trailers that players actually watch to the end. Founder @Launch_Frame. Free trailer audits 👇

Joined February 2016
Photo by Yasas Nirmal (@Launch_Frame)Photo by Yasas Nirmal (@Launch_Frame)Photo by Yasas Nirmal (@Launch_Frame)Photo by Yasas Nirmal (@Launch_Frame)Photo by Yasas Nirmal (@Launch_Frame)Photo by Yasas Nirmal (@Launch_Frame)Photo by Yasas Nirmal (@Launch_Frame)Photo by Yasas Nirmal (@Launch_Frame)Photo by Yasas Nirmal (@Launch_Frame)Photo by Yasas Nirmal (@Launch_Frame)
"Great experience... exceeded my expectations in quality and creativity." We helped @ArtiWorks4 turn their vision into a high-converting marketing asset. 🎮✨ Stop losing 70% of your trailer viewers. Get a FREE audit of your Steam trailer here: 👉 tally.so/r/LZzMxj
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Over 50% of indie game trailers lose viewers in the first 5 seconds, mostly due to slow introductions and weak hooks. We just launched a free Discord community focused entirely on helping indie developers fix their trailer pacing, sound design, and Steam store conversion: 🎬 What we do inside: • Peer & pro critiques on your trailer cuts and opening hooks • First-5-seconds retention testing • Deconstructions of what makes hit trailers convert wishlists • Free pacing audits If you're gearing up for a release, Steam Next Fest, or an announcement teaser, come hang out and share what you're building: discord.gg/CGHGsPDv3c #indiedevs #indiegames #indie
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👋Hey, #indiedevs! It’s #TrailerTuesday! 💬Comment 🔄Repost 💪 Support other devs projects #CelebrateIndie
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👋Hey, #indiedevs! It’s #TrailerTuesday! 💬Comment 🔄Repost 💪 Support other devs projects #CelebrateIndie
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👋 Hey, #indiedevs! It’s #TrailerTuesday! 💬Comment 🔄Repost 💪 Support other devs projects #CelebrateIndie
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👋 Hey, #indiedevs! #ShowMeSunday is here! Got a game in progress? Show it off to the community👀 💬Comment 🔄 Repost 💪Support the other devs' projects #gaming #CelebrateIndies
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👋 Hey, #indiedevs! It’s #TrailerTuesday! I love seeing all the incredible work being built in the indie space, and I want to help one awesome project truly stand out. So, I’m giving away one full gameplay trailer for 100% FREE. To enter: 🤝 Follow me 🔄 Repost this post 💬 Drop your game below (Steam page, gameplay clips, screenshots, or GIFs) Rally your community, the reply with the most likes/engagement wins! 🏆 ⏳ Closes: Sep 1st Let’s see those passion projects! 🎮✨ #IndieDev #GameDev #TrailerTuesday #IndieGame #Gaming
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👋 Hey, #indiedevs! #ShowMeSunday is here! Got a game in progress? Show it off to the community👀 💬Comment 🔄 Repost 💪Support the other devs' projects #gaming #CelebrateIndies
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👋 Hey, #indiedevs! Let's see some screenshots from your #indiegames! 💬 Comment 🔄 Repost 💪Support the other devs' projects #ScreenshotSaturday #CelebrateIndies
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👋 Hey, #indiedevs! #ShowMeSunday is here! Got a game in progress? Show it off to the community👀 💬Comment 🔄 Repost 💪Support the other devs' projects #gaming #CelebrateIndies
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👋 Hey, #indiedevs! Let's see some screenshots from your #indiegames! 💬 Comment 🔄 Repost 💪Support the other devs' projects #ScreenshotSaturday #CelebrateIndies
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👋 Hey, #indiedevs! It’s #TrailerTuesday! 💬Comment 🔄Repost 💪 Support other devs projects #CelebrateIndie
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Want your indie game to blow up on TikTok and Shorts? 📈 You have to stop treating vertical video as an afterthought. Today on the LaunchFrame blog, we are breaking down: "Vertical vs Horizontal: Optimizing Trailers for TikTok." Learn how to rethink your assets for mobile feeds. Read the full article here: launchframe.studio/article-v… #GameMarketing #VideoEditing #IndieDev #IndieGames
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👋 Hey, #indiedevs! It’s #TrailerTuesday! 💬Comment 🔄Repost 💪 Support other devs projects #CelebrateIndie
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👋 Hey, #indiedevs! #ShowMeSunday is here! Got a game in progress? Show it off to the community👀 🖼 Comment 🔄 Repost 💬Support the other devs' projects #gaming #CelebrateIndies
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👋 Hey, #indiedevs! Let's see some screenshots from your #indiegames! 🖼 Comment 🔄 Repost 💬Support the other devs' projects #ScreenshotSaturday #CelebrateIndies
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👋 Hey, #indiedevs! It’s #TrailerTuesday! 💬Comment 🔄Repost 💪 Support other devs projects #CelebrateIndie
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Are you ready for the next Steam Next Fest? 🎮 You can't just drop a demo and hope for the best. You need a playbook. On the LaunchFrame blog today, we are outlining exactly how to stand out and convert players into wishlisters. Get your strategy coordinated and read the full guide here: launchframe.studio/article-s… #GameDev #Steam #IndieGames #Marketing
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👋 Hey, #indiedevs! Let's see some screenshots from your #indiegames! 🖼 Comment 🔄 Repost 💬Support the other devs' projects #ScreenshotSaturday #CelebrateIndies
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If your indie game isn't getting wishlists, look at the first 5 seconds of your trailer. Here is how we overhauled the trailer for "NODE: The Last Favor of the Antarii" to more than TRIPLE (3.3x) their wishlist momentum. 👇
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3 - Clarity over Complexity 🗺️ NODE has incredibly deep, smart systems. But if a trailer looks confusing, people bounce. We structured the cuts to clearly show: Conflict ➡️ Tactical Choice ➡️ Consequence. Make it readable instantly.
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You don't need a million-dollar CGI budget to scale your wishlists. You just need a trailer that respects the viewer's time and converts attention into action. Your game deserves a trailer that hits hard. Let's build it: launchframe.studio
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