Laura Nelson Kopp (@LauraNelson) header
Laura Nelson Kopp (@LauraNelson) profile picture

Laura Nelson Kopp

@LauraNelson

researcher, digital lurker, consultant at Archetype Brands

 Boston
archetypebrands.co/
Joined January 2008
  • Tweets6.5K
  • Following1.7K
  • Followers1.6K
154Media
Photo by Laura Nelson Kopp (@LauraNelson)Photo by Laura Nelson Kopp (@LauraNelson)Photo by Laura Nelson Kopp (@LauraNelson)Photo by Laura Nelson Kopp (@LauraNelson)Photo by Laura Nelson Kopp (@LauraNelson)Photo by Laura Nelson Kopp (@LauraNelson)Photo by Laura Nelson Kopp (@LauraNelson)
Analysts estimate that 40%-70% of product searches start on Amazon…
Huge (@hugeinc) profile pictureHuge@hugeinc6 Jan 2022
In 2021, tech took a big step into the retail space with livestream shopping--a new way brands can engage consumers directly. So, how will tech giants compete and be challenged? Check out Holden Bale's take in @modernretail: modernretail.co/platforms/in…
Inside Facebook and Google's big livestream shopping plans for 2022

Inside Facebook and Google's big livestream shopping plans for 2022

Platforms like Meta, TikTok and YouTube teamed up with retail giants including Walmart and Sephora to promote shoppable live broadcasts.

modernretail.co
Laura Nelson Kopp retweeted
Heather Baldock (@Heather_Eira) profile picture
Heather Baldock@Heather_Eira18 Sep 2020
A legend.
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This thread is pure 🤯
Ada McVean (@AdaMcVean) profile pictureAda McVean@AdaMcVean21 Apr 2020
Daily reminder that turtles are not “inside” their shells. They *are* their shells.
Image from Ada McVean (@AdaMcVean)
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To support the millions of educators, we're announcing #TeachFromHome — resources to help remote teaching.

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I just gave my first two haircuts! And over the weekend did a minor “surgery” that normally would have sent us to urgent care. I am one loaf of bread away from achieving laura ingalls wilder status.
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Smart
M.M.LaFleur (@mmlafleur) profile pictureM.M.LaFleur@mmlafleur18 Feb 2020
Yes, it’s true! We’re lending clothes to any woman running for public office at any level. Are you #readytorun? Reach out to us at [email protected] with your name, location, and description of the office you’re running for and we’ll be in touch. #inmymm
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Laura Nelson Kopp retweeted
Jane Manchun Wong (@wongmjane) profile picture
Jane Manchun Wong
@wongmjane12 Nov 2019
It's weird to say "American Knock-off" because we usually see the other way around 👀 techcrunch.com/2019/11/12/in…

Instagram Stories launches TikTok clone Reels in Brazil | TechCrunch

Instagram is launching a video-music remix feature to finally fight back against Chinese social rival TikTok. Instagram Reels lets you make 15-second

techcrunch.com
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Laura Nelson Kopp retweeted
rob erskine (@ErskineRob) profile picture
rob erskine@ErskineRob5 Nov 2019
I’m currently working on my portfolio and I would love to have: - people with visual impairments - people with reading disorders, and - people with cognitive disorders review what I am working on. I’m looking to compensate individuals for their time. Please reach out! – at Boston, MA
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Is BDE an inherent toddler trait? Or just something special my two year old rocks
Laura Nelson Kopp retweeted
Adam Grant (@AdamMGrant) profile picture
Adam Grant
@AdamMGrant8 Sep 2019
Of the 100 most innovative leaders in America, I’m pretty sure more than one is a woman. It’s 2019. Long past time to do better. forbes.com/lists/innovative-…
America's Most Innovative Leaders

America's Most Innovative Leaders

Meet today's most creative business minds.

forbes.com
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I used to listen to music to feel feelings. Now I listen to music to neutralize the three Disney songs my toddlers listen to on repeat.
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Never really sure when I will get carded; very easy to predict when I won’t.
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What better way to break the ice than to yell “BINGO” during soundcheck? Y’all can’t take me anywhere 🤷🏽‍♀️ #FOODEDGE
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Long read, but make sure you get to the part about eating goat with zuck. rollingstone.com/culture/cul…
Twitter CEO Jack Dorsey: The Rolling Stone Interview

Twitter CEO Jack Dorsey: The Rolling Stone Interview

Social media mogul and Twitter founder Jack Dorsey takes on his critics — and tries to explain who he really is

rollingstone.com
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love this: bloomberg journalists' jealousy list, of articles they wish they'd written bloomberg.com/features/2018-…

Bloomberg Businessweek’s 2018 Jealousy List

The stories we wish we’d done this year.

bloomberg.com
Remembering my panicked 3am google like
Image from Laura Nelson Kopp (@LauraNelson)
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Laura Nelson Kopp retweeted
Celie O'Neil-Hart (@celiehart) profile picture
Celie O'Neil-Hart@celiehart1 Nov 2018
We’re the Organizers of the Google Walkout. Here Are Our Demands. #GoogleWalkout #TimesUp #TimesUpTech thecut.com/2018/11/google-wa…
We Organized the Google Walkout. Here Are Our Demands

We Organized the Google Walkout. Here Are Our Demands

Our company has a history of harassment, discrimination, and protecting abusers. We’ve had enough.

thecut.com
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the ecosystem of subscription boxes: "If customers are dissatisfied with even one part of the experience, everything falls apart.” fastcompany.com/90248232/ins…
Inside the $2.6 billion subscription box wars

Inside the $2.6 billion subscription box wars

In this hard-fought battle, the line between winners and losers can be thin.

fastcompany.com
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