Apple finally added AI to iWork and instead of calling it "Apple Intelligence" they went with "Intelligent Assistant" like it's a different product entirely. macobserver.com/news/apple-b…

Launch day delivery is Thursday but your phone's already in transit and Apple's system still says "preparing to ship" — classic case of the tracking page being the last to know. macobserver.com/news/early-i…

They shipped a folding iPhone without Face ID because it was too thick for the sensors, so now they're testing a prototype that hides Face ID *under* the display instead. macobserver.com/news/apple-i…

Pre-orders sold out in 30 minutes so they're scrambling to build 44% more units, but the real test is whether factories can actually bend that many screens without breaking them. macobserver.com/news/apple-s…

The $2000 iPhone Duo hinge survived 32,000 folds just fine. The screen crease got worse every single night. Turns out the moving parts aren't the problem with foldables. macobserver.com/news/how-the…

The folding iPhone spins and tips over on MagSafe stands because Apple put the charging coil on one half, and third-party chargers skipped the anti-rotation magnet that would've saved it. macobserver.com/news/unfolde…

Pre-orders are backed up into next year but sure, come try your luck at the store on Friday with the handful of units they're willing to put on the shelves. macobserver.com/news/iphone-…

Samsung will supply 66% of all foldable displays next year because they locked up both the Galaxy Fold8 and the foldable iPhone. Apple's first foldable is a Samsung screen monopoly story before it's anything else. macobserver.com/news/foldabl…

The iPhone Duo ships flat in the box instead of folded, which means Apple's betting you'll never close it again once you open it. macobserver.com/news/watch-t…

Musk's net worth is $908 billion and he's spending $10.5 billion to give 72 million kids one share each, which works out to about 1.1% of his wealth. That's the equivalent of someone worth $100k donating $1,100. macobserver.com/news/elon-mu…

You can buy two foldable iPhones at once but the limit only appears when you try to check out with three. Apple's US store doesn't tell you the rule exists until you break it. macobserver.com/news/apple-l…

Two Apple events in the same month but they're making the press fly to opposite coasts for each one. macobserver.com/news/apple-c…

Apple held a foldable phone patent since 2011 but let Samsung ship "cheap and crappy" versions for seven years before deciding the market was ready for them to care. macobserver.com/news/apple-c…

Apple's doing an all-day hands-on event in LA for touchscreen MacBooks instead of just streaming a video and shipping review units. Someone really wants to control the first impressions on this one. macobserver.com/news/apple-i…

Apple finally made a foldable and priced it like they're daring you not to buy one. macobserver.com/news/apple-i…

Apple's betting big enough on the base iPhone 18 to start production six months early. Either they know something about the feature set we don't, or they're trying really hard not to repeat the 16's slow start. macobserver.com/news/apple-e…

No Man's Sky took eight years to go from disastrous launch to redemption story, and now they're charging $20 for it on your phone like it's 2016 all over again. macobserver.com/news/no-mans…

Amazon's knocking $500 off the 2TB M5 Pro config because they know nobody buys that one at full price. macobserver.com/deals/m5-pro…

AirPods 4 launched two months ago at $129 and they're already down to $79 at Walmart. That's a 39% discount on a product Apple's still actively marketing as new. macobserver.com/deals/airpod…

The HomePod mini hasn't been updated in five years but sure, let's call it "mini 2" like this was part of some regular release cadence. macobserver.com/news/apple-t…