The outage isn't yours. The impact is.
Last week's Google Cloud disruption is a reminder: your business can lose critical services without experiencing an incident of its own.
Know your dependencies. Identify the critical few. Build alternatives.
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Your business may have backups. But can you actually recover?
An important cybersecurity incident offers a lesson for small business owners this Monday morning.
On October 25, ConnectWise reported continued restoration efforts following unauthorized access to application credentials associated with its Cloud Backup service.
The company indicated that existing backup archives remained encrypted and preserved, with no indication they had been compromised.
Yet access to backup restoration capabilities was still being brought back online.
Think about that distinction.
Your data can be safe while your ability to recover it is temporarily unavailable.
For a founder-led professional service business, that's a serious operational consideration.
Imagine your client records, project files or financial information become inaccessible.
You have backups. You've paid for the service. You've done what you thought was necessary.
But what happens if the service you depend on to restore that information is itself unavailable?
This illustrates something I consistently emphasize when working with business owners:
Business continuity is not about having safeguards. It's about maintaining the ability to operate when safeguards fail.
A backup is a safeguard. Recovery is a capability.
And every founder should understand the difference.
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If your business cannot function without you for five days, you may not have built a resilient business. You've built yourself a demanding job.
This week's Canadian Federation of Independent Business Barometer revealed a challenging operating environment.
22% of surveyed small businesses planned to reduce staffing. Only 11% planned to hire.
These findings raise a leadership question that deserves more attention.
Who is actually holding your business together?
For many founders, the answer is uncomfortable.
They're the primary relationship manager.
The person who approves important decisions.
The keeper of critical information.
The person customers call when something goes wrong.
And often, the only person who knows how to keep everything moving.
We celebrate this as dedication, commitment and entrepreneurial leadership.
But there's another way to look at it.
When a business depends on one person's constant availability, that person becomes a single point of failure.
This is not a criticism of hardworking entrepreneurs. It's a structural vulnerability that deserves the same attention as financial, operational or cybersecurity risks.
Resilience isn't measured by how much pressure the founder can absorb. It's measured by how well the business can continue when the founder cannot.
That's a leadership responsibility, not merely a business continuity exercise.
And it's a conversation more small businesses need to have.
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Free, twice weekly small business preparedness brief: preparednesslabs.ca
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The most expensive business risk may be the one you could have seen coming.
On Tuesday, a power-related disruption affecting Google Cloud services in London interrupted banking and other digital services across Europe. By Wednesday, European regulators were asking questions.
For business owners, the lesson goes well beyond cloud computing. There is a difference between receiving information and having intelligence. Information tells you that a major technology provider experienced an outage, while intelligence tells you what that event reveals about your own business, where you might be exposed, and what decisions you should consider.
For a founder-led service business, the questions are practical:
Which essential services depend on a single technology provider?
What happens to customer delivery if that provider becomes unavailable?
How quickly would we know that our business was affected?
What alternative processes could keep us operating?
These are questions worth answering before the next disruption. At Preparedness Labs Incorporated we examine emerging business risks through a simple lens: What happened? Why does it matter? What should a business owner consider doing about it? That is the purpose of our twice-weekly, free, Small Business Preparedness Brief.
Not to create anxiety. Not to overwhelm founders with headlines, but to give business owners relevant information, informed analysis, and practical actions that protect their ability to operate.
The goal isn't to predict every disruption. It's to recognize exposure early enough to do something useful about it.
reuters.com/business/finance…
The decision that saves your business money today could make it harder to operate tomorrow.
On Monday, the Bank of Canada released its latest Business Outlook Survey. The findings reveal something important about how Canadian businesses are responding to uncertainty.
Trade tensions are putting renewed pressure on costs, investment plans and business confidence. Companies are adapting by increasing efficiency, modifying supply chains, exploring new markets and adjusting capacity. These are rational business responses.
I'll add a reflective question: When you change how your business operates, do you also examine the new vulnerabilities those changes might create?
Consider a founder-led professional services firm. To control costs, the owner decides to reduce reliance on outside contractors, consolidate several software platforms and assume personal responsibility for more client relationships.
Each decision might make financial sense. But collectively, they could leave the business increasingly dependent on one person, fewer systems and fewer alternatives. The business becomes more efficient, but has it become more resilient?
That’s an entirely different question. And its why I believe business preparedness cannot be treated as a one-time exercise. Founders need to understand how their businesses operate, identify the dependencies they cannot easily afford to lose, and revisit those assumptions as their businesses change.
This is the thinking behind our Business Continuity for Founders - Private Advisory. We work together to map the business, identify and prioritize critical dependencies, and build practical safeguards into a 90-day plan.
Then we return to that plan quarterly, because the decisions you make today can change the vulnerabilities you face tomorrow. Efficiency matters. Profitability matters - but neither automatically guarantees that your business can withstand disruption.
Build a business that can do all three. Learn about Private Advisory:
preparednesslabs.ca/products…
Your cloud provider can fail. Your customers will still expect you to deliver.
Today's Google Cloud outage disrupted banking and other services across the UK. Customers experienced problems accessing services that they reasonably expected to work.
The reported cause? A power-related event in Google's cloud infrastructure, not a cyberattack, or a failure by the businesses relying on those systems.
But an operational disruption nonetheless.
You can outsource the technology. You cannot outsource your responsibility to your customers.
Consider how much of your business depends on infrastructure you do not control.
Your customer information, communications, invoicing, scheduling, project management and service delivery may all depend on external providers.
These technologies make small businesses remarkably capable. They also create dependencies that are easy to overlook until something stops working.
reuters.com/world/europe/goo…
Outsourcing brings efficiency to founder-led businesses.
Off-boarding tasks like bookkeeping, IT support and sales frees time for the entrepreneur to focus on what they excel at; the differentiator roles.
If my service fails to deliver, it is my fault.
youtube.com/watch?v=U_VM4YA1…
An untested redundancy is an assumption - and we know where those lead.
An air-gapped server is a hope and a prayer if you've never tried to restart applications and continue business operations. Too many entrepreneurs create a redundancy, then assume that will be there when an emergency occurs, that it will work and the team understands how to implement and carry on supporting customers.
Test you backups, whether this is an IT system, a second logistics provider or a person. Someone who has been trained with a new skill, but has never filled the role is not an alternate, they are again, a hope - maybe a good one, but an educated guess at best.
youtube.com/watch?v=K_JYrBS-…
Backing up everything is NOT business continuity. It's akin to panic buying at Walmart.
The role of business continuity is to prepare, left of bang, your company to navigate the eventual disruption.
If everything is a priority, then nothing is.
youtube.com/watch?v=7LuqHdYb…
According to StatsCa, 6.9% of Canadian enterprises have a declared gross revenue over $1M.
We're laser-focussed on helping companies become unicorns, so your $130K top line is perfect and a prime candidate for embracing Business Continuity for Founders.
Become a unicorn.
Single Points of Failure - they exist in every business.
They are a function of efficient design, a by-product of the pursuit of streamlined operations.
Identify, map, treat and mitigate.
Learn more: youtube.com/watch?v=2jYK268r…
Intelligence matters, advanced warning is critical.
Detailing the last 72 hours in small business risk management, disruption events and immediate advice to mitigate your exposure.
Free, but the value might just be priceless.
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Outsourcing software, technology, financial management and other capabilities can make a small business remarkably efficient, but it also creates dependencies.
At the low six-figure revenue model - what are you willing to risk?
youtube.com/watch?v=_ZCfQ8zY…
A supplier can be fully operational, and still be unable to supply you.
Oil is moving again, but shipping capacity, insurance, routes and refining remain major bottlenecks.
The question isn’t just:
“Who do we depend on?”
It’s:
“What do they depend on to reach us?”
That second question is where a lot of business risk hides.
Intelligence matters - it creates the conditions for informed decision-making.
If you're in supply chain management, you have demand sensors, placed in the marketplace to provide advance notice, often before your client knows, that they will likely significantly alter demand.
If you're in enterprise risk management, you have market KPI, analytics that provide insight into advance trend analysis, seeing the coming shifts in the ecosystem before they occur and before your competitors.
So if you're a solo or founder-led business, where is your source of intelligence? Who is creating a bespoke system for you? Preparedness Labs Incorporated is, through our Small Business Preparedness Brief.
Free
Subscriber here: preparednesslabs.ca
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Knowing is half the battle.
GI Joe was not wrong.
For founder-led businesses, understanding what is occurring in the business ecosystem is a competitive advantage.
No fluff, just data and recommendations. Our contribution to the solo-entrepreneur and founder-led small business community.
Who was hit this week, what happened, what they lost and how you can learn. Delivered to your inbox Monday and Thursday.
Free.
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A longer, methodical discussion on business continuity (BC), the role it plays and thoughts on why it fails to hold in some corporations.
Further, an explanation of Preparedness Labs Incorporated's business model for providing BC support to solo and founder-led service companies. The adoption of foundational BC principles in a package that reflects the time and resources available in the 6-figure business community.
youtube.com/watch?v=Mw0OGZhL…











