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Proud to announce that we've been certified as a Women’s Business Enterprise by @WBENCLive, the nation’s largest third-party certifier of businesses owned/ operated by women.
Gen Z has $143B in buying power.
41% of Gen Z has made a purchase after seeing a creator post about it on social media.
You need to be reaching Gen Z w/ the right message.
Right. Now.
maverickmindshare.com/influe… #influencermarketing #marketingstrategy
Influencer marketing is a “push-pull” tactic.
You share information out to your consumers (push) AND you get important insights back through engaging with ideal consumers (pull).
maverickmindshare.com/influe…
#influencermarketing #consumerengagement #qualitativedata
We love working with influencers.
Here’s just ONE reason: Influencers build KLT (Know-Like-Trust) that softens consumers in the buying cycle.
It’s a beautiful thing.
#influencers #influencermarketing #marketingstrategy #trust #roi
Why work with influencers?
Because your competitors already are.
And if they aren’t?
You should beat them to it, because, you know. Early bird… Worm…
maverickmindshare.com/influe…
#influencermarketing #owntheconversation #data #insights #brandgrowth
Influencer marketing campaigns offer a significantly higher engagement rate than a brand’s direct marketing.
Why?
→Consumers TRUST influencers and WANT to engage with them.
maverickmindshare.com/influe…
#influencermarketing #consumerengagement #qualitativedata
71% of consumers say they trust product placement from influencers.
🚀Influencer marketing is jet fuel to ALL your marketing efforts.
#influencermarketing #marketingstrategy #ROI
Consumers are ALREADY talking about your brand.
Are you in that conversation?
Influencers can get you there.
maverickmindshare.com/influe…
#brandawareness #mindshare #data #influencermarketing
Campaign management tools can make it easy to run influencer campaigns….or more complicated.
What’s your preference?
maverickmindshare.com/campai…
#InfluencerMarketing #MarketingStrategy
Our CEO @CaseyBenedict has been to a lot of marketing conferences & while influencer marketing is a *hot topic*, there are 0 conversations about how to actually DO it (& do it right). Will #ANADigital be different?
See what she has to say: linkedin.com/posts/caseybene…
Thinking about pausing your marketing plans? According to @BCG it will cost you MORE to restart.
A LOT MORE.
See our thoughts on this->> maverickmindshare.com/campai…
#marketingstrategy #digitalstrategy
💥 TikTok
💥 Retail Media Networks
💥 Social Selling
💥 Building Multicultural Audiences
💥 Leveraging CTV
Just a few of the topics at @Ana’s Digital and Social Media Conference coming up in SoCal.
–CB
#MaverickMindshare #ANADigital #InfluencerMarketing #SocialMedia
I’m headed to @ANAmarketers #ANADigital in a few weeks. Will I see you there?
–CB
#MaverickMindshare #ANADigital #MaverickMindshare
Digital marketing = never ending job: new platforms launch & best practices evolve every day. It’s impossible to keep up.
Here’s one reason influencers are your secret sauce→ maverickmindshare.com/wp-con…
#influencermarketing #digitalmarketing #marketingstrategy #ROI
Have you considered the customer service value an influencer campaign adds to increase your #marketing ROI?
Our top 15 reasons why influencer marketing provides the best #ROI at the link: maverickmindshare.com/wp-con…
#marketingstrategy #influencermarketing #ROI
Influencer marketing IS your path to the best ROI for your marketing spend.
Grab our list w/ 15 reasons why. (Seriously! We held back. We had another 5+ to incl.)
maverickmindshare.com/wp-con…
#InfluencerMarketing #ROI #DigitalMarketing #MarketingStrategy
I’m headed to @ANAmarketers #ANADigital in Carlsbad, CA on 7/17-19. Will I see you there?
#MaverickMindshare #ANADigital #MaverickMindshare
Influencer marketing offers you the best ROI.
See what our CEO @CaseyBenedict has to say here: linkedin.com/posts/caseybene…
#Marketing #ROI #InfluencerMarketing
Great to see so much discussion of influencer marketing at #ANAB2B
That said, my conversations with marketers here reveal a gap in understanding the “how”. The “why” isn’t the problem.
What is keeping you + your organization from investing in #InfluencerMarketing ?
Forgot to tag @ANAmarketers!
Maybe a session focused on “how” at a future event(s)?
#ANAB2B #B2B #InfluencerMarketing
Observation: in a sea of 500 people, there are probably 10 people here wearing bright colors. Pink, yellow, red, etc.
This is a #branding opportunity for anyone attending industry conferences. If you want to be remembered, dress memorably.
#ANAB2B #B2B @ANAmarketers




