Watched the movie Whiplash last night.
One of the best films I've seen about determination. Starting a project and going all the way, despite all the obstacles.
It got me so motivated I spent my Sunday working.
Really recommend it.
I think market research and really understanding your customers are becoming the biggest advantage with AI. Not building the product.
Building is getting easier. Making ads, videos, landing pages too.
What interests me more is how far you can go with AI to actually understand a market before doing any of that.
Who your customers are. What they're struggling with. What they already use. What they would pay to fix. Where they spend their time and how to reach them.
Not just a vague customer profile that sounds good. Really digging into reviews, conversations, competitors... until you can explain why someone would choose your product.
Because even if AI makes the marketing for you, you still need to know who you're talking to and what matters to them.
I feel like that's where the difference will be between people using the same tools. How well they understand the people they're building for, before they start building.
Google Ads tip for SaaS or ecom:
Write a blog style comparison of your product and 2 competitors. Show where yours wins. Use a neutral domain.
Run Search ads on category keywords and send traffic there.
Ad headlines:
“Best [category]”
“We tested the top [category]”
Worth testing.
Built an Airtable CRM for a real estate agent with Claude.
Then asked it for a guide: 12 video tutorials, almost 35 minutes, with voice and subtitles. Plus a Notion guide with quizzes. For free and impressive quality
All from a few prompts. I love AI.
Spending weeks figuring out invoices, contracts and paperwork before you have your first client is a waste of time.
I'd rather start and solve problems as they come than plan for every possible obstacle. That's the difference between thinking and doing.
My medical history shouldn't depend on which country I live in.
I'm building a private vault for my blood tests, scans and reports.
The goal: find any document with AI and compare results year after year, wherever I am.
Worth doing. Keep control of your health data guys.
When you're researching a new business idea, what do you like doing the most?
1) Studying competitors
2) Researching products
3) Talking to customers
4) Spotting market trends
For me it's studying competitors. I really enjoy seeing what they've built, how they price it and what their customers say.
I'm building an open source tool but finding a good name is so hard. All the good names are already taken on GitHub.
Claude is getting pretty good at static ad creatives.
I gave it a competitor ad as a reference, and it recreated the layout by editing the elements, not generating a whole new image.
Honestly impressive. It costs me less than Nano Banana or GPT Image, with fewer retries and no huge prompt.
I studied my market with Claude tonight. Ouch, that was hard.
I asked it to audit my business like a McKinsey consultant. 50 questions + follow-up questions based on my answers (my brain was fucked by the end).
It questioned me about my customers until I saw what I knew, what I guessed, and where I contradicted myself.
It made me doubt a lot, but showed me what to research.
It's a funny exercise to see if you really know your market and your customers.
I'm thinking about using @airtable as a database for my agents. It looks easy to manage, but I'm not sure how well it works when agents need to read and update it too.
If you use Airtable with agents, what made the paid plan worth it for you?




