I’ve been looking into a few upcoming NFT projects on Robinhood Chain, and one that recently caught my attention is @hoojafun Here’s what makes it interesting. Hooja is a meme driven project built around a hooded outlaw character, its native token $HOOJA, and an upcoming NFT collection. The project has already gained some visibility through its memes and GIFs, recording over 15 million views on GIPHY. But beyond the memes, there’s something interesting the team is building. THE HOOJA NFT COLLECTION Hooja is preparing to launch a collection of 4,444 hand drawn NFTs on Robinhood Chain through Unvault. Each NFT has its own unique appearance and personality, with artwork inspired by the nostalgic feeling of sketching characters in a notebook. Holders are also promised full IP rights to their NFT artwork, allowing them to use their characters for merchandise, branding, and other creative projects. NOW HERE’S WHERE IT GETS INTERESTING. One problem NFT holders often face is liquidity. You could own an NFT with a decent floor price, but actually selling it becomes difficult when there are no buyers. Hooja is looking to address this through its planned integration with Anvil. The idea is to connect $HOOJA and the NFT collection through a shared liquidity pool, allowing holders to swap their NFTs without necessarily waiting for individual marketplace offers. The team is also introducing DIVIT, a royalty funded treasury designed to support NFT liquidity while offering loyalty-based benefits to holders. How effective these mechanisms will be remains to be seen, but it’s an interesting direction. THEN THERE’S THE HOOD. Hooja also has a community hub where members can complete missions, earn bounties, and climb the leaderboard. There’s a PFP generator for creating Hooja inspired profile pictures and even an archery game where players can earn bounty points by completing challenges. I find this interesting because it gives community members something to engage with beyond simply holding a token or waiting for mint. The NFT collection is currently advertised for October, although an exact mint date hasn’t been confirmed. With its meme identity, upcoming NFTs, and plans to connect both sides of its ecosystem, Hooja is definitely one of the projects I’ll be keeping an eye on as Robinhood Chain’s NFT ecosystem develops. Explore: hooja.fun/ Follow: @hoojafun