Your students aren't just scrolling. They're studying. New research from Google and Kantar just handed us the receipts. 📚 63% choose video over text or audio when they want to learn something new
🌱 87% say video is where they learn and grow
🎨 73% of Gen Z pick indie creators over studio-produced shows
🤝 79% say creators build communities that make them feel like they belong
🔁 80% keep coming back to the same creators again and again Read that last stat twice. "Kids can't focus" doesn't hold up when the content actually matches what they want. Here's the reframe. If students already trust creators this much, they can trust us the same way. If community keeps them coming back, our classrooms can be that community. If AI is generating more of what they see every day, our human, creative voice is the thing that can't be replaced. That's Empowered Designed Learning. Give kids real creative tools. Let them build, not just consume. Nosotros diseñamos las condiciones. Los estudiantes hacen el resto. 💜 💾 Save this for your next staff meeting
🔁 Send it to a teacher who still thinks kids have no attention span
🎥 Full breakdown in today's video, link in bio #EmpoweredDesignedLearning #TheTechProfe #AIinEducation #EduCreator #TeachersOfInstagram #K12Education #BilingualEducators

5 rules for making anything worth making None of them start with adding more. 😉 @RickRubin spent four decades stripping songs down to what mattered; turns out the same rules apply to lesson plans, keynotes, and classroom projects. 1. Cut to 40%, not 70%. Force the brutal edit first; what survives earns its way back in. 2. One player beats a wall of ten. Stack take after take, and each one gets less important. The single, human version carries more weight. 3. Let one constraint make the decision for you. One instrument. One mood. One hour. Pick the rule and every other choice gets easier. 4. Judge old work like a diary, not a verdict. What you made a year ago was right for that day; it doesn't need a re-grade today. 5. Build it for the version of you who'd actually use it. Make the thing you want to exist, not the thing built to impress. Real resonates. How are you enhancing your creativity today? 👇 #TheTechProfe #Creativity #EdTech #RickRubin #TeacherLife #CreativeAI