@PACT_YQSR

Very often, when we have sought to create change at scale, we've focussed on how we can influence the behaviour of many individuals; nudging people towards better choices, designing interventions that encourage positive behaviours or compliance with a process. Is it time to shift the balance from changing individuals to changing the systems around them? Not just just redesigning choices - but reshaping the conditions that create them. Three strategies: 1) From isolated interventions (programmes that focus on single issues) to connected ecosystems (addressing the wider structures that reinforce them) 2) From downstream fixes (helping people cope with existing systemic barriers) to upstream redesign (removing those barriers altogether). 3) From designing for individuals (individual compliance) to designing for relationships (family, workplaces, communities, institutions). medium.com/@noelito/from-beh…. By @noelito who posts consistently great content on @Medium on local systems change & deserves a big audience.