Paula Vivas (@PauVivas) header
Paula Vivas (@PauVivas) profile picture

Mami of 3 • CoFounder at @charisdotai • having fun with @upscaleconf • Head of Brand and Comms at @magnific

Berkeley, CA
Joined February 2010
Photo by Paula Vivas (@PauVivas)Photo by Paula Vivas (@PauVivas)Photo by Paula Vivas (@PauVivas)Photo by Paula Vivas (@PauVivas)Photo by Paula Vivas (@PauVivas)Photo by Paula Vivas (@PauVivas)Photo by Paula Vivas (@PauVivas)Photo by Paula Vivas (@PauVivas)Photo by Paula Vivas (@PauVivas)Photo by Paula Vivas (@PauVivas)
Paula Vivas retweeted
I built a notes app inspired by the 80s, when software felt simple and snappy. It launches in 2.6ms. I've taken notes for 10+ years, first in VS Code, then Obsidian. Sometimes I just want to jot down a thought and get back to work. Here's Noted: noted.computer 🧵
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Paula Vivas retweeted
Did @magnific really just release a model that's better than @midjourney?!? Seriously impressive! Congrats! 🇪🇸🫶🇪🇺💪
Magnific One A new way to bring art direction into image generation Unlimited in Magnific Desktop until October 15
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Here we go! the One.
Magnific One A new way to bring art direction into image generation Unlimited in Magnific Desktop until October 15
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Paula Vivas retweeted
Are you ready to learn every detail of our new update? Rourke Heath, Sofía Lopez, and Melissa Diago will be live tomorrow to talk in detail about what's coming next RSVP here: luma.com/magnific-0it7
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who is going to see the one and only @J0se on stage?
Three builders, one conversation about what the AI architect role actually looks like today. Excited to welcome Ashlee Booker from @joinhomebase, Jose del Corral from @coinbase, and Tabish Ahmed from @SoFi to Sierra Summit for our AI Architects panel.
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Coming real soon
Your brand has a vision. This one will get it Coming soon to Magnific
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Paula Vivas retweeted
Create your character builder with Magnific + Claude Opus 5.5 → Head, body and height sliders → Color lighting in one tap → Backgrounds ready to export All it takes is one chat. How we made it 🧵
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Paula Vivas retweeted
If anybody in the office sees this, we might get in trouble We asked Opus 5.5 to apply the same effect to people's pictures on Slack. Even the CEO was a victim of this Our exact prompt so you can recreate it is below
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Paula Vivas retweeted
Lights down in Madrid An animated episode, made with Magnific by Contanimation TV, screening for its first audience La Triste Figura, our newest Magnific Original, starts now
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Paula Vivas retweeted
Madrid just watched "La Triste Figura" by @Cont_animation Tomorrow at 12 p.m. CEST, the episode is yours to enjoy Thank you. Hope you enjoy our next Magnific Originals
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We talk a lot about how fast you can create with AI, but reading this, you understand how much work it takes to get something exactly as you imagined it.
Backrooms Nemoris S1E01: It Eats Light I've spent the last six months working in secret on this pilot episode for a new Backrooms canon. We premiered this week in Toronto and a it's now available on all platforms: a new Magnific Originals series! This is quite possibly the most complex project I've ever taken on in my life. Yep, even if that sounds like an exaggeration, it took even more effort than building the first version of Magnific Upscaler. I had never before tried to bring such a concrete, specific vision to the screen while pushing the current state of the art as far as possible. Every scene you see in this episode, every object, every movement of a character's hands, every space, every hum of the fluorescent lights... it's all there for a very specific reason, with absolute control and intention on my part. I never imagined that something that looks so simple on the surface could be so incredibly complicated. The script is my own, based on the original Backrooms concept (the iconic 4chan image) but developed to create an entirely new canon from scratch. In this first episode, I reveal barely more around 5% of the overall puzzle, so you may end up thinking: what the f*ck did I just watch? Or you may need multiple viewings to pick up on some extra clues, because several of them are genuinely hidden. The idea is to create a full 10 episode series, an anthology, and have you, the viewers, gradually piece together the puzzle yourselves as the clues are revealed. Beyond the video and image generations, I did all of the editing in DaVinci Resolve, with particular attention to the sound. I'd say around 60% of the time I spent on this project went into sound. In some scenes, there are more than 13 stereo tracks layered at the same time, using sounds I recorded myself or created and edited from generations and foley libraries. Every sound, every voice, and every gasp is designed to pull you into the world of the story and make you feel like you're actually there. That meant spending an enormous amount of time on sound design, thinking about things like the individual position of each sound in space, EQ, reverb to simulate different environments, the sense of immersion, etc. I've never learned so much about something so quickly. As for the generations, a few numbers: • 12 hours of total generated video for 17 minutes of final footage 🤯 • More than 7,000 generations in total. • An average of around 60 generations for every 15 seconds of final footage. • 6 months of work, including many weekends, with just one person behind the whole thing... I almost lost my mind. • Platform: Magnific, of course. Models: mainly Seedance 2.0 and 2.5 for video generations, and Nano Banana Pro and Seedream 5 for image references. • Approximately $20,000 in total token costs, not including the value of my own time. For the next episodes, I can't do this alone again or I'll go crazy. My plan is to put together a small team: voice actors, a colorist, 3D VFX artists, a sound designer, and, in general, people from the traditional film industry who can help us professionalize our pipeline and take this story to another level. If you're reading this and you think you might be interested, please leave a comment. Ah! If you have any technical questions about how this was made, I'd be happy to answer them. Feel free to ask me anything you like! Anyway, I'll leave you with the episode. For the love of everything holy: please watch it at home, relaxed, on a big screen, with a good sound system or a quality pair of headphones, the lights off, and some popcorn. And most importantly, enjoy. Nemus te reddat!
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This quarter is packed. So much we haven’t shown you yet
A new Magnific Original, made by Contanimation Coming soon
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Paula Vivas retweeted
I'm quite nervous! I've working on this for 4 months! Ryan is going to be the first one outside Magnific to watch my pilot episode 😉 Then we will premiere it in Toronto on the 15th (are you coming?). And finally we will launch it on all platforms on the 17th Stay tuned!
As someone who works with @magnific’s tools everyday, I’m very excited to be a part of this Magnific Originals world premiere from @javilopen at TIFF this year 🎬
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Paula Vivas retweeted
Me vuela la cabeza que se pueda hacer un vídeo así en ~una hora escribiendo unas pocas instrucciones de texto en una ventana de chat He hecho este vídeo usando únicamente el MCP de Magnific desde Claude. Los personajes, el vídeo, el montaje, la locución. Todo menos el guion
El incidente de OpenAI no fue como nos lo habían contado, sino aún peor
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Paula Vivas retweeted
Remove the friction Magnific Desktop is live for macOS and Windows Sync folders, native shortcuts, tabs that remember and local processing. Every part of your process, with no friction on your desktop Live webinar today at 6pm CEST · 12pm ET. We'll show you every detail
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Paula Vivas retweeted
Tu yo de 2010 y tu yo de 2026, celebrando juntos la segunda estrella. → Sube una foto de cada año → Genera el vídeo 16 años esperando este reencuentro

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This is why we do it. The best feedback isn’t about attendance numbers, sponsorships, or production value. It’s when someone understands the intent behind what you’re building. Thank you for seeing it ❤️
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Paula Vivas retweeted
Dar Sleeper takes the stage at Upscale Conf with: "Build a Universe Instead" Most companies think they have a marketing problem or a branding problem. What they really need is a universe with a great product at its core #UpscaleConf
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You are the absolute best ❤️
My friend @PauVivas asked me to speak at her conference @upscaleconf… I don’t like stages much or taking time off working on NEO but her husband @J0se took a chance on me and hired me at @Tesla when I was 19 and gave me my start so of course I made the time. All to say— goodness always comes back to you. Be good to others always. Love you @J0se @PauVivas
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